Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019!

Social Media 156

Social Media Trends Media Instagram 156

Bianchi Biz Blog

MAY 26, 2022

5-8, 2023, with Media Days Jan. 3-4 , CES is the most influential tech event in the world, bringing together companies, including manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s most relevant issues. Taking place Jan. Author: Jaclyn Bussert.

Mobile 52

Mobile Technology Automotive Meeting 52

Melissa Agnes

JUNE 15, 2014

The International Committee of the Red Cross (ICRC) is doing ground-breaking things when it comes to leveraging social media for crisis communications and emergency management. The post TCIP #002 – Strategizing Social Media for Crisis Communications with Isaac Griberg appeared first on Agnes + Day.

Crisis Communications 261

Crisis Communications Social Media Crisis Communications 261

Melissa Agnes

JUNE 4, 2014

An amber alert was issued at 7pm and the picture of the abductor, taken from the hospital’s security footage, was plastered all of local media and social media. This, ladies and gentlemen, is a great example of the power of social media in emergency and crisis situations. Step 2: Plan and train your team.

Social Media 223

Social Media Healthcare Case Study Crisis Communications 223

Burrelles Fresh Ideas

JANUARY 2, 2024

Artificial Intelligence: The New Frontier in SEO Artificial intelligence (AI) is poised to redefine SEO strategies. This strategy significantly boosted the site’s visibility in voice search results. Websites not optimized for mobile are now at a significant disadvantage in search rankings. Leveraging social media for SEO.

SEO 84

SEO Mobile Engineering Ethics 84

The Proactive Report

NOVEMBER 1, 2022

Technology has transformed the practice of Public Relations and marketing. These technology advances continue to escalate and create new challenges. The growth of new technologies and platforms in the communications landscape deliver as much uncertainty as they do opportunity. Why is communication so important? Fake content.

Communications 130

Communications Social Media Employee Crisis 130

The Proactive Report

JULY 23, 2017

A new report from BrightEdge reveals that although marketers at B2C and B2B Fortune 500 brands recognize the AI, voice and hyper-local revolution is here, most are not yet planning to adapt their marketing strategies to these new ideas. IMPROVE YOUR CONTENT STRATEGY. They use search engines and social media to find it.

Strategy 149

Strategy SEO B2C Engineering 149

Melissa Agnes

JANUARY 29, 2015

I speak and often write about the use of mobile technology for crisis communication and crisis management. White paper: Dark Websites as a Crisis Communications Strategy. Your website’s search engine optimization is an important crisis preparedness strategy, amongst other things. It involves your website.

Crisis Communications 154

Crisis Communications Mobile Google Crisis 154

5W PR

JANUARY 3, 2024

The evolution of shoppable content can be traced to the integration of e-commerce with social media and other digital channels. Social media shoppable posts Platforms like Instagram , Facebook, and Pinterest allow brands to tag products in their posts, enabling users to explore and purchase items without leaving the app.

Brand 78

Brand Branding Mobile Pinterest 78

Melissa Agnes

SEPTEMBER 29, 2014

Two weeks ago I was in Dubai presenting a 6 hour workshop on the use of social media and mobile technology for emergency management, to the GCC healthcare sector. The Middle East is doing great things on social media. As all of my travels around the world, the experience was enlightening and inspiring.

Social Media 214

Social Media Hotels Media Government 214

Shift Communications

NOVEMBER 2, 2017

Surprisingly, some of that growth came from North America, traditionally a fairly stable market for the giant: Mobile Users. Facebook stopped publishing its mobile-only user data; we use predictive analytics to estimate the percentage of their mobile and mobile-only users based on the last 7 years of data and their current overall user base.

Facebook 87

Facebook Social Media Mobile Media 87

Melissa Agnes

OCTOBER 20, 2014

I’m always on the look out for new ways to leverage social media and mobile technology for crisis management. Their strategy is as follows: “The service will provide audio, text message alerts and images to help people get the latest public health information to combat the spread of Ebola in the region.

Crisis Communications 224

Crisis Communications Crisis Strategy Communications 224

Contently - Strategy

MAY 13, 2024

In the past, you’ve put significant budget toward social media ad campaigns that target users who have expressed interest in products like Japanese cuisine or gourmet seasonings. That said, technologies like this still put control squarely in Google’s court.

Content Marketing 116

Content Marketing Privacy Marketing Google 116

Shift Communications

JANUARY 28, 2016

Note the mobile-only orange line; mobile-only usage continues to increase vs. overall users. Facebook must be part of every communications strategy in some way, no matter how small, because Facebook is where all the people are. Vice President, Marketing Technology. Total monthly active users ended just shy of 1.6

Mobile 60

Mobile Facebook Social Media Instagram 60

Shift Communications

SEPTEMBER 28, 2017

The Social Impact Theory. In 1981, long before social media existed, Ohio State University psychologist Bibb Latané coined the social impact theory after conducting a series of experiments to validate his hypothesis about how influence works. How Does It Apply To Social Media? Christopher S.

Social Media 122

Social Media Media Groups Mobile 122

NewsWhip

MAY 16, 2024

With CrowdTangle being deprecated in August 2024, many newsrooms are seeking an alternative for their social media news gathering, multichannel audience development, competitive benchmarking and developing ideas from social media trends.

Reddit 78

Reddit Instagram Data LinkedIn 78

5W PR

AUGUST 26, 2019

The uphill climb that is obtaining genuine engagement on social media can quickly become tiresome for even the most seasoned marketing professionals. As social media platforms continuously make reaching customers organically more and more difficult, marketers must think on their feet a bit in order to stay ahead of the curve.

Social Media 83

Social Media Media Video Television 83

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019!

Social Media 61

Social Media Trends Media Instagram 61

wiredPRworks

FEBRUARY 14, 2022

What’s hot – and what’s not in social media right now? On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. Will TikTok REALLY take over everything?

Social Media 52

Social Media Trends B2C Media 52

Bianchi Biz Blog

JUNE 17, 2021

Auto suppliers and vehicle technology companies seeking PR opportunities, take note: CES is back (taking place Jan. 5-8, 2022, with Media Days Jan. If not, contact the Consumer Technology Association (CTA) to get your spot. Automotive Technology PR Specialists. If you have already secured your spot for 2022, great!

Technology 87

Technology Automotive Trade Shows Hotels 87

ImPRessions - Crenshaw Communications

JANUARY 22, 2020

The Asia Pacific region contains many of the fastest-growing and lucrative business markets, especially for technology companies. Advancements like 5G, robotics, AI, and mobile technology infrastructure give it an edge. Beyond culture and language, technology trends are distinct in many APAC countries. As in the U.S.

Mobile 156

Mobile Local Technology Trends 156

ImPRessions - Crenshaw Communications

AUGUST 18, 2021

But earned media doesn’t always achieve the frequency we need to promote client brands, and some stories have a lengthy gestation period. And given the ubiquity of social media, there’s an almost endless need for content, content, and more content. That’s why podcasts should be on every media pitch list.

Case Study 390

Case Study B2B Study Interviews 390

The Awards Blog

JANUARY 31, 2020

Ironically, I started Technology Awards List because I wanted to exit the PR and marketing industry. . I was laid off from one of the best jobs I’d ever had: I was an analyst covering social media and collaborative technologies at a large, well-known industry analyst firm. Tell us about your awards strategy.

Technology 59

Technology Web System Course 59

Cision

JANUARY 11, 2018

There were also a lot of big changes here at Cision, including a complete rebrand , celebrating our 150-year heritage by going public and launching new technology that makes PR measurement possible. If you have an event or celebrity to promote in a major media market radio may be the way to go. 5 Ways to Reimagine The Press Release.

Communications 225

Communications Marketing Radio Airlines 225

Shift Communications

NOVEMBER 5, 2015

In fact, of those who use a mobile device to access Facebook, nearly half use ONLY a mobile device to access Facebook, as shown by the red bars below: For half of Facebook’s users, your mobile marketing strategy is synonymous with your Facebook strategy. Are you ready for this level of technology?

Facebook 60

Facebook Social Media Mobile Video 60

Shift Communications

NOVEMBER 5, 2015

In fact, of those who use a mobile device to access Facebook, nearly half use ONLY a mobile device to access Facebook, as shown by the red bars below: For half of Facebook’s users, your mobile marketing strategy is synonymous with your Facebook strategy. Are you ready for this level of technology?

Facebook 60

Facebook Social Media Mobile Video 60

Shift Communications

NOVEMBER 5, 2015

In fact, of those who use a mobile device to access Facebook, nearly half use ONLY a mobile device to access Facebook, as shown by the red bars below: For half of Facebook’s users, your mobile marketing strategy is synonymous with your Facebook strategy. Are you ready for this level of technology?

Facebook 60

Facebook Social Media Mobile Video 60

5W PR

JULY 21, 2023

This strategy allows variety stores to attract customers seeking distinctive items and build a reputation as a go-to destination for unique merchandise. Engaging with customers through social media, email newsletters, and other communication channels can help maintain regular contact and provide exclusive offers.

Retail 78

Retail Local Consumer Community 78

The Awards Blog

JANUARY 31, 2020

Ironically, I started the Technology Awards List because I wanted to exit the PR and marketing industry. . I was laid off from one of the best jobs I’d ever had: I was an analyst covering social media and collaborative technologies at a large, well-known industry analyst firm. Tell us about your awards strategy.

Technology 52

Technology Web System Course 52

Business Wire

JUNE 28, 2017

By Agnes Deleuse, Senior Marketing & Communications Manager Recent studies published coincidentally by The New York Times , Reuters Institute and Business Wire Media Survey are highlighting how journalism is changing in order to survive. New technology brought in new challenges and revolutionized our relationship to media consumption.

Mobile 152

Mobile SEO Web Training 152

Melissa Agnes

OCTOBER 20, 2014

I’m always on the look out for new ways to leverage social media and mobile technology for crisis management. Their strategy is as follows: “The service will provide audio, text message alerts and images to help people get the latest public health information to combat the spread of Ebola in the region.

Crisis Communications 100

Crisis Communications Crisis Strategy Communications 100

Shift Communications

FEBRUARY 16, 2016

The way we think of the “internet” as a place for brands must fundamentally change to reflect the rise of mobile. Now, the experience of the internet is tied more and more to mobile devices. It is a totally different display experience on mobile. It’s no longer a matter of brands considering strong mobile adaptation.

Mobile 60

Mobile Examples Brand Branding 60

Melissa Agnes

JANUARY 11, 2015

Their collaborative and explorative mindset, their use of social media and mobile technology – they’re an interesting case study and a great example for others to be inspired by and learn from. Follow the National Weather Service on Twitter: @nws. Thanks to Dan for having this enlightening conversation with me!

Crisis Communications 100

Crisis Communications Crisis Strategy Wireless 100

Bianchi Biz Blog

FEBRUARY 22, 2024

For more than 30 years our firm has worked with many traditional automotive suppliers, as well as new suppliers for electric vehicle, connected car, V2X, ADAS and autonomous vehicle technologies of all sizes to help support them in the North American automotive industry. We can reach our customers via social media.

Automotive 66

Automotive Technology SEO Engineering 66

Shift Communications

JULY 29, 2015

This has caused quite a bit of consternation in the mainstream media; terms such as “turnaround” and comparisons to MySpace, Friendster, and Bebo have been alleged. Mobile growth mirrors the overall user base: Mobile users continue to comprise 80% of Twitter’s audience. Should you change your Twitter strategy?

Twitter 60

Twitter Social Media Mobile Media 60

PR 20/20

OCTOBER 4, 2018

It’s important that marketers constantly iterate strategies throughout the year based on performance. Incorporating videos into your social media feeds certainly isn’t a new idea. During the HUG event, PEG also went on explain that square videos take up more of a user’s screen, especially when it comes to mobile.

Video 78

Video Trends Strategy Marketing 78

Communications Conversations

JULY 19, 2018

And, unlike many others who have these opinions on trends in the social media world, he’s actually done the work. But, for now, let’s meet this Social Media Rock Star and learn more about what he’s up to at Toro. First, tell us more about your role at Toro as Social and Digital Media Leader.

Social Media 60

Social Media Media B2B Content Marketing 60