MaccaPR

AUGUST 26, 2015

Your brand can share storytelling moments from its company history with your key stakeholders, too. From legacy videos and anniversary books to corporate birthday events and digital archives, what follows are five ways smart brands have leveraged their company histories in brand storytelling. Legos' Corporate History Video.

Corporate 48

Corporate Examples Storytelling Brand 48

David PR Group

OCTOBER 9, 2014

For example, when writing for the general “newspaper-reading” public, you need to make sure your text is crafted at no more than an eleventh-grade reading level. “As a Miami public relations firm meeting the needs of Miami businesses with a Miami public relations solution.” This has evolved into a problem.

SEO 94

SEO Google Storytelling Writing 94

Cision

MAY 4, 2016

It’s all storytelling. I find that some young professionals don’t read newspapers or influential websites. Second, meet them on their turf – the occasional lunch, the News-PR softball game, professional societies, the gym. My daily newspaper of choice is…The New York Times. What constitutes a successful media strategy?

Newspapers 120

Newspapers Journalism Pitching Report 120

Cision

JANUARY 19, 2017

Storytelling by recognized, influential people is where PR is heading. In my everyday life I meet so many amazing experts who are reluctant to stand in the spotlight. Especially starting a career in the media industry — consume all types of media, newspapers, radio, blogs, podcasts, etc.

Social Media 120

Social Media Newspapers Pitching Reputation 120

PRSay

JUNE 6, 2017

Here, the TV personality — known for his “In the Papers” feature humorously summarizing the New York daily newspapers — talks about engaging an audience, storytelling, the newsgathering process and work-life balance. A lot of people would go into that same meeting and say nothing really happened here.”.

Wireless 84

Wireless Storytelling Radio Analysis 84

Cision

AUGUST 9, 2016

I thought to myself: “Everything we do is storytelling!” Working at newspapers for a few years taught me to always consider the audience when you’re writing. When products fail to meet expectations and those complaints go online, good companies are responding in real time, addressing concerns the best they can.

Crisis 0

Crisis Reputation Study Trends 0

Ishmael's Corner

DECEMBER 14, 2014

A post scheduled for next week calls it the best daily newspaper in the country. In the initial NYT salvo, we learn in the second graph about Guy Vidra’s behavior in a staff meeting: “using a profanity, that he planned to break stuff — a Silicon Valley phrase that implies disruptive innovation. Dec 7 Revolt at the New Republic.

Journalism 101

Journalism Storytelling Energy Newspapers 101

MaccaPR

FEBRUARY 2, 2017

But the evocatively-titled website Newspaper Death Watch continues to track newspapers, from Denver’s Rocky Mountain News to the Tampa Tribune, that have closed in a column headed “R.I.P.”. Mike recognizes that newspapers that pulled away from their daily print publishing were hurt by it. And do you read books?

Print 48

Print Newspapers Interviews Journalism 48

Sword and the Script

SEPTEMBER 8, 2020

At the bottom of the list: oral communications and presentation time and meeting management, and technical aptitude, such as coding and SEO. Because so many journalists are on the platform. PR strong on writing, weak on tech A study by CIPR asked respondents to rank the “perceived strongest attributes” among public relations professionals.

Survey 94

Survey Industry Leadership Study 94

The Hoffman Agency

MARCH 20, 2017

editorial coverage on newspapers, magazines, TV programmes), as compared to paid media (i.e., A broadly skilled PR consultant will serve as the communication strategist in the middle of each party, dishing out solid advice while also charting a creative direction for storytelling. advertisements). Not really.

Publicity 63

Publicity Construction Agency Advertising 63

The Hoffman Agency

FEBRUARY 1, 2021

I once had a client stand up in a meeting, bang on the table, and bellow, “ For Christ’s sake — how difficult is it to get in The Times? ” Securing coverage in top-tier publications is Definitely Not Easy — be it national newspapers, industry-leading trade magazines, technology and lifestyle “super-brands.”

Publicity 36

Publicity How To Agency Pitching 36

Ethical Voices

OCTOBER 24, 2022

These are all individuals who are fighting to make ends meet. So, we’re actually working with our client to build a storytelling cohort, a group of individuals that is willing to share their stories. The great majority of individuals don’t discuss their salary or how much they spend on everything day to day.

Ethics 50

Ethics Interviews Advertising Advertising 50

Sword and the Script

DECEMBER 20, 2022

a) Many community newspapers going away and hopefully still being available in some kind of online format. The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling.

Marketing 187

Marketing Content Marketing Data Social Media 187

Communications Conversations

MAY 3, 2016

When you meet Justin, you know there is something special about him. On top of all that, she has also served as a DJ for the campus radio station, feature writer for both the student newspaper and yearbook, and as a sports nutrition PR intern. Justin McClanahan, @MNrube. Nominated by Kristie Aylett, Tulane University.

Sports 0

Sports Leadership Internal International 0

ImPRessions - Crenshaw Communications

JUNE 7, 2019

PR people and reporters work very closely every day, and are very much in the same business of storytelling. Phoner – When we set up meetings or briefings with clients and reporters or analysts, sometimes it’s an in-person, but more often people in New York are too busy for face time, so we set up a “phoner.”.

Agency 192

Agency Internal International Pitching 192

Communications Conversations

AUGUST 31, 2018

Newspapers are cutting staff. And, more to the point, I’ve been MEETING with more of these people. Others I’m meeting for the very first time. I’d also call or meet sources – trying to find stories. P.S. why are there so many meetings. Newsrooms are more lean than ever before. A lot of things.

Media 112

Media Journalism Report Video 112

Maxim Behar

MARCH 6, 2022

And then when I came back, I started Standard Daily as one of the first, if not the first private newspapers in Bulgaria, in my native country Bulgaria where I live. And my desk was located in between the Watertop and refrigerator, where I used to meet my clients. He said, no, let's meet then.

B2B 52

B2B Communications Media Newspapers 52

Mora Communications

SEPTEMBER 9, 2015

Every single day journalists are looking for stories for their magazines, newspapers, TV segments, radio shows, blogs and online publications. Remember, these are not sales pitches, these are compelling stories that meet the media’s needs. Remember effective PR is effective storytelling. Your stories are your gold.

Film 45

Film Pitching Radio Newspapers 45

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

First came a White House meeting, followed by a CNN town hall and a 17-minute school walkout in March. Then the UK chain cooked up an extraordinary ad that ran in two daily newspapers. Things culminated in the March For Our Lives on the 24th – offering compelling visuals and fresh sound bites.

Fashion 255

Fashion Reputation Social Media Brand 255

Beyond PR

MAY 17, 2018

Whether it’s video, photos or interactive graphics, more visual storytelling can give people deeper insights into a subject. Both Choi and Forsythe would consider using infographics or videos provided by brands, as long as they meet journalism quality standards. Many of those images show up in magazines, newspapers and blogs, she says.

Infographics 54

Infographics Print Video Real Estate 54

NewsWhip

MAY 27, 2021

The future of storytelling in healthcare communications. Real Chemistry’s Practice Leader of Media & Engagement Becky Vonsiatsky joins NewsWhip’s CEO Paul Quigley to discuss how healthcare storytelling will continue to connect authentically with key audiences, wherever they are. Influence of local newspapers | Jump to text.

Healthcare 78

Healthcare Storytelling Communications Local 78

MaccaPR

FEBRUARY 23, 2016

Corey duBrowa, SVP of Global Communications at Starbucks, says that 2015 was the year of the “ Democratization of Storytelling.” But I feel that the term “storytelling” has become a cliché. Yes, it describes what PR professionals do, but it also encompasses such a vast landscape that it’s hard to know what “storytelling” means anymore.

Storytelling 48

Storytelling Corporate Case Study Measurement 48

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct.

Media Relations 115

Media Relations Media Print Newspapers 115

Communications Conversations

MAY 13, 2015

She is editor-in-chief of The Winonan , WSU’s campus newspaper; she is president of the WSU Public Relations Student Society of America chapter; and she is executive director of the WSU St. With a passion for storytelling and nomadic spirit, Natalie realized she could combine her love for writing and travel with a career in public relations.

Groups 60

Groups Internal International Conference 60

Masters in Communications

FEBRUARY 12, 2022

Mass communication aims to meet these needs. Way before newspapers, the Romans and Greeks used scrolls, Egyptians used papyrus, and ancient China used a form of paper to distribute information, even if that information was limited to an inner circle of elites or an educated few in those cases.

Ethics 52

Ethics Communications Print Television 52