Cision

JANUARY 13, 2017

I am also a big advocate of training and education as a tool to create excellence in output – so I see this change coming through a lot of training! Advocacy for diversity and inclusion is an important tool to change this, as we begin to communicate this issue on a local and national level.

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Local Radio Community Tools 120

PRSay

JANUARY 9, 2020

When we began this decade, many local newspapers had at least 10 more pages of non-syndicated content than they do today. Yet, in reflection, so much has changed. Public relations has come a long way in the last 10 years on so many fronts, presenting both new challenges and opportunities.

Trends 165

Trends Nonprofit Consumer Newspapers 165

PR Fuel

JULY 26, 2020

They get picked up by local and national publications, help journalists, and allow you to control your messaging. Our team of experienced and trained writers can craft the perfect media release for our business. Coverage on the nightly news, social media posts, or newspapers articles can help many more people learn about your event.

SEO 52

SEO Writing Local Product Launch 52

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Bernadette Adams Davis pretty much always knew she wanted to work in the media industry. Pivoting from journalism to PR.

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Meeting Journalism Employee Storytelling 97

Solo PR Pro

JULY 12, 2022

The local news was the national news,” he explains. Without his extensive background and training in the PR world, Ben wouldn’t have had the confidence to do his own thing. “Growing up in D.C., I think you either hate all of that because you’re surrounded by it, or you gravitate toward it,” he says. For me, it was the latter.”.

Meeting 52

Meeting Energy Agency Groups 52

Maxim Behar

SEPTEMBER 5, 2021

For instance, when a negative article was monitored in the national daily newspaper, we had enough time to meet our client for a coffee and discuss it together before prepare a press release or statement, invite journalists to a briefing and explain where we stand. Local habits are what cannot be seen at first glance.

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Meeting Advertising Advertising Agency 98

Communications Conversations

OCTOBER 29, 2014

Every so often, I’ll see it in one of my social feeds: That comment or remark from a friend, colleague or industry person taking jabs at the hard copy newspaper and those that read it. I still love my hard copy newspaper. ask yourself: Why AREN’T I reading my daily newspaper? People who are trained in journalism.

Newspapers 152

Newspapers Print Local Instagram 152

Sword and the Script

MAY 14, 2016

So I turned to a local repair shop to see what could be done. Content, Local Search and Leads. But that’s not how this local business gets most of its leads, according to the owner George Roberts. That day, I became a lead and one that converted the old fashioned way: retail foot traffic.

Marketing 60

Marketing B2B Local Customer Service 60

Shift Communications

JULY 26, 2017

When lining up your speaking bench, it’s important to identify a spokesperson who is media trained, able to make him/herself available at a moment’s notice and is someone that will carry the message impactfully (e.g., Next is crafting the messaging and determining the best communication medium(s) to activate. Truthfully, ol’ G.W.

Case Study 101

Case Study Crisis Study Crisis Communications 101

The Resolution Blog

APRIL 9, 2019

I’m working with a food company at the moment and we’re finding that, through the process, the typical publications and blogs are coming up, but we’re also finding that local newspapers are a good target for them. We’re refining through different areas rather than through the entire process. Then we have something more concrete.

Marketing 120

Marketing Analytics Measurement Data 120

Offleash

OCTOBER 16, 2017

After earning my bachelors degree in journalism I traded my dream of penning columns at a newspaper for a 9-5 job with benefits in order to provide for my family. Since journalism intersects with PR, she recommended I cold call a few local PR agencies and inquire about an entry-level position. What led to your career in PR?

Agency 40

Agency Journalism Newspapers Employee 40

Prohibition

JANUARY 14, 2022

7. Train, simulate and prepare. IIt is critically important that the he/she signs off on the plan and is properly trained on speaking to the media. Searching Google News for “XYZ e-commerce brand” might turn up an article by a local newspaper about problems customers are having with your company’s shipping process.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

PR Conversations

MARCH 8, 2016

Beverley kindly shared with me the photograph of Mabel, which I’ve supplemented with a newspaper report of her work. This is reported to have been a huge success in generating newspaper and radio coverage, changing cooking habits and increasing use of apple products by restaurants, schools and other institutions.

Publicity 40

Publicity How To Newspapers Radio 40

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. The following Sunday, with a full week of the circus performances to go, Ringling Brothers, graced the front page of the largest regional newspaper serving the dense suburbs of Fredericksburg and Northern Virginia.

Publicity 84

Publicity Radio Crisis Crisis Communications 84

Journalistics

APRIL 17, 2013

Think Local. How many of you have seen your community newspaper fold in recent years? It’s harder and harder for local papers to survive in today’s media climate. You could hire a professionally-trained journalist – somebody with 3-5 years of reporting experience – probably for less than your local advertising budget annually.

Brand 52

Brand Branding Media Local 52

Reputation Us

SEPTEMBER 7, 2016

A local newspaper reporter picked up the incident from a police report and then two TV news stations did follow-up stories. Media relations training helped Wyss-Schoenborn effectively manage the press during the crisis. manage a crisis when criminals attached a skimming device on an ATM, siphoning funds from member accounts.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Stuart Bruce

MARCH 16, 2015

The CIPR also provides well established professional PR qualifications and training courses (disclaimer I teach the CIPR diploma and train on some of its courses). I don’t know what my ‘local chapter’ offers and the webpage is too US-centric for what purports to be an ‘international’ organisation.

Publicity 60

Publicity Ethics Insurance Insurance 60

Ethical Voices

JANUARY 22, 2024

I parlayed that experience recently to pivot into the executive coaching, training, and education space, and so that’s what I’ve been doing for the last year. He wanted to be utilizing, for lack of a better term, and this will certainly date me, op-eds in a local newspaper to try and besmirch their competition.

Ethics 77

Ethics How To Training Employee 77

ImPRessions - Crenshaw Communications

JUNE 7, 2019

Actually the term originates with metal printing plates of prepared text that were distributed to local newspapers. “Flagging” is also used in media training as a technique to emphasize certain responses to a reporter’s question. Heads down – This phrase does not refer to low self-esteem.

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Agency Internal International Pitching 192

Cision

OCTOBER 14, 2015

Buzzfeed , best-known for light list-based content, now runs regular long-form stories about topics such the local economic impact of Spaceport America and the suicide of a corrections officer who reported his colleagues for abuses. Its UK office announced that it’s starting to cover more local news.

Journalism 120

Journalism Trends Local Print 120

PR Conversations

SEPTEMBER 22, 2015

Perhaps, for maximum benefit, we should focus on the following: For competency-based, trained females to understand and appreciate their innate business and communication knowledge and skill set. To learn how to assert and brand ourselves as intelligent, skilled and attentive Italian PR practitioners.

Interviews 40

Interviews Enterprise Corporate Internal 40

Contently - Strategy

OCTOBER 1, 2018

The newspaper industry learned this the hard way. In the newspaper business, it’s common to print your issues on something called “broadsheets,” which are 22-inch sheets of paper. In 1712, the British government imposed a tax on newspapers based on the number of pages that they published. local time.).

Marketing 91

Marketing Google Newspapers Print 91

Mark My Words

MARCH 6, 2018

This week, Centre Parcs announced that it would be joining an increasing number of brands – Lego, Paperchase, the Southbank Centre – who have chosen to stop advertising in the newspaper. I would put it differently: rather than being overwhelmed by genuine provocation, we are too eager to see outrage in every minor offence.

Brand 60

Brand Branding Film Print 60

PR Fuel

MARCH 17, 2020

It may be a literal space like a billboard or a section of a newspaper or magazine page. Notifying journalists that you have a newsworthy story about your business isn’t quite as easy as calling up the local newspaper and talking to Clark Kent. For one thing, your local newspaper might not be the best fit for the story.

Publicity 70

Publicity Small Business Advertising Advertising 70

PR Conversations

AUGUST 17, 2014

First, along with other British-based PR consultancies, it was questioned by the Guardian newspaper about whether it would rule out working with climate change deniers. I’m also concerned about the advice that may be being given by PR practitioners in many global and more local current affairs. But I do have questions.

Education 87

Education Training Policies Crisis Management 87

NewsWhip

JUNE 23, 2021

I mean, infrastructure is like the most local thing and the most global thing that you can imagine all at the same time. It’s local, because it literally becomes part of the world around you. So, how do you, as a firm, use data and analytics to support the development of these projects? Zach: Yeah, that’s exactly right.

Data 78

Data Media Analytics Energy 78

PR Conversations

SEPTEMBER 10, 2015

I was a fresh out of university, in my first PR job in local government, at the former South Yorkshire County Council, in the North of England. From this story, and many others, I acquired my learning that PR is about something bigger, something delivered in your actions, your living and doing as much as your next newspaper clipping.

Film 40

Film Creativity Newspapers Internal 40

PR Fuel

SEPTEMBER 4, 2018

Once in a while you might go just to see the train wreck, but most of the time you just skip the film. We want that spot on the local news. Show them a bad press release next to a typical story from a newspaper or magazine they’re targeting. The headline and opening sentence/paragraph is like a trailer for a movie.

Writing 45

Writing Report Education Company 45

NewsWhip

MAY 27, 2021

Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall.

Healthcare 78

Healthcare Storytelling Communications Local 78

Stephen Waddington

DECEMBER 15, 2021

Government (41%) and religious leaders (42%) are least trusted while local communities (62%), employers (63%) and scientists (73%) are the most trusted. Home working makes tacit learning and formal training difficult. The UK’s regional print daily newspapers saw circulations fall by an average of 18% in the second half of 2020.

Publicity 128

Publicity Government Guidelines Facebook 128

Sword and the Script

NOVEMBER 29, 2016

Where the major daily newspaper – even the online version – was the single most influential local publication in any American city, today it’s just one among many. By contrast, the classically-trained PR professional knows that markets are conversations. Today, are many more options both on the television – and on the web.

Content Marketing 60

Content Marketing Publicity Marketing Television 60