Cision

JANUARY 22, 2016

Cision’s Media Research team reaches out to thousands of journalists each day in an effort to enhance our knowledge base. Here’s a few themes we’ve complied when pitching one of the toughest, yet most desirable outlets: The New York Times. Radio silence is common, and can be a telling response in itself.

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Pitching Newspapers How To Knowledge Base 120

PRSay

MARCH 18, 2020

At MediaSource, we’ve been speaking with our key media contacts to keep a pulse on what’s happening in newsrooms, and speaking regularly with our partners in journalism. To help your team, we’re sharing our approach, which is based on experience and feedback from our long-term media relationships. Monitor the media environment.

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Resources Pitching Television Radio 214

Critical Mention

MAY 12, 2021

In an ever-growing digital news industry, it’s critical for media professionals to have the ability to track media mentions from top online news sources. However, trying to access various paywalled sources can be a troublesome task since many of the world’s top media companies have monetized their content. Until next time!

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Radio Sports Journalism Analytics 174

Melissa Agnes

DECEMBER 9, 2014

My friend and colleague, Deirdre Breakenridge, CEO of Pure Performance Communications , has launched an amazing initiative in collaboration with The Social Network Station , a radio show broadcasted out of Las Vegas, Nevada. The initiative is to empower women by giving them a voice and a platform via 50 Internet radio shows, called #50Shows.

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Radio Interviews Crisis Management Community 100

wiredPRworks

MAY 6, 2020

PR Pro Guide to Pitching in a Pandemic During COVID-19 Coronavirus. A few takeaways from our chat: Send your pitch in on a silver platter, ready to go with images and video. Get media training before you go live on radio or video. Barbara Rozgonyi , CEO CoryWest Media. Giveback stories are good. How about you?

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Pitching Training Radio Media Training 52

Bianchi Biz Blog

SEPTEMBER 7, 2021

How long have you been in journalism and how did you get started? Bill to help pay for a journalism degree from Kent State, which I received at the beautiful intersection of 2009 economic collapse and decline of conventional journalism. What advice do you have for PR people that want to pitch you? I used the G.I.

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Meeting Transportation Media Journalism 90

PRSay

FEBRUARY 20, 2020

Just ask Reed Pence, host and producer of the award-winning national radio magazine Radio Health Journal. “An Being able to anticipate a story helps put me on equal footing with media that have much quicker turnaround times and allows me to be more current.”.

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Radio Tools Journalism Interviews 198

Landis PR

MARCH 27, 2023

As Major League Baseball opens the season this week, we invited award-winning journalist, Susan Slusser to be interviewed for “Meet the Media.” Covering baseball, it’s all about the new rules right now, especially adding the pitch clock to a sport that is famous for having no clock. Susan Slusser Happy Opening Day!

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Solo PR Pro

FEBRUARY 1, 2022

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I

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Meeting Radio Sports Telecommunications 131

Bianchi Biz Blog

JANUARY 24, 2022

We shot a ton of on-site footage for our social media channels that our readers and followers really enjoyed. Together with AEye, we completed an exceptional series of thought-leadership content that is now archived across all of AEye’s social media channels. How long have you been in journalism and how did you get started?

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Meeting Automotive Media Technology 78

Prakkypedia

OCTOBER 30, 2017

I’m in the interesting position of being both a PR consultant and – apparently because of this blog, Prakkypedia – part of the media. Several times a week, I receive emailed media releases or media pitches from a wide variety of firms with a wide variety of topics and “stories to sell”. It takes time.

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Media Pitching Radio Newspapers 61

PRSay

MAY 23, 2018

Trade media, on the other hand, is targeted to a specific industry, profession, trade or business. An added bonus for you: Trade outlets aren’t inundated with pitches like their high-visibility counterparts, so it’s easier to get your pitch in front of the right eyes. Mention depth of content. Don’t overlook blogs.

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Media Relations Publicity Media Blogging 136

Communications Conversations

OCTOBER 15, 2019

This just in: media relations is getting tougher. Consider the following: Demand for media attention is high: Most top-tier writers now receive 100, 250 or 500 pitches a week for 5 story spots. Media is outnumbered: PR Pros now outnumber journalists by a factor of 6 to 1. My pro tip: Write 10 subject lines for each pitch.

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Media Relations Pitching Media Report 100

Landis PR

APRIL 12, 2021

The differences are less significant than what, at least in a good newsroom, they all share: a commitment to enduring journalism values that include accuracy, timeliness, balance, relevance, importance, emotional impact, counter-intuition, enterprise. The post Meet the Media – Dan Rosenheim appeared first on Landis PR.

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Meeting Media Print Enterprise 98

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

For a better understanding of the mechanics of PR, from creating media pitches that work to delivering a well-crafted results report, no one does it better than the Cision Blog. Media Shift. A great example is this post on “engagement journalism.” The Cision Blog. Smart Blogger. Smart PR people take note.

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Blogging Writing Creativity Storytelling 170

PR Fuel

JULY 24, 2018

Accept that media coverage is most likely to come when you’ve earned it. And since you’re pitching news, doesn’t it make sense to follow the pattern set by the publications you’re targeting? Every Pitch is a Learning Experience. Of course, not every pitch is going to be successful. Social media?

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Pitching Media Small Business Writing 40

Critical Mention

FEBRUARY 27, 2020

As owner of PR Media , a full-service public relations agency located in Philadelphia/New York area, Publicist Robyn Stevens has created innovative media and marketing strategies with her extensive industry knowledge and connections. Staying consistent in the media is key. Much of PR today is about leverage.

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Journalism Social Media Radio Fashion 78

Prakkypedia

MARCH 31, 2019

Or in other words: “What can I pitch to the media?”. For PR consultants who work in media relations and promotions, it’s all about the next angle, the new product, the trend the client has noticed, or the issue that the client may be able to provide a quote on. given back to the community in a heart-warming way.

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Newspapers Radio Construction Fashion 122

HMA Public Relations

DECEMBER 16, 2020

Since I also loved reading the newspapers and magazines that my parents kept around our house (the Arizona Republic, The Atlantic, The Economist), I decided to pursue journalism – and here I am! Tell us how you came to start working in the Valley media scene? Tell us about the outlet and types of story pitches you want?

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Barokas

DECEMBER 4, 2018

During the chaos, it can be easy to lose track of time and miss key media opportunities, leaving teams looking back on the season feeling that more could have been done. Even if you missed out on a proactive initiative this year, it’s still not too late to conduct media outreach or marketing activities.

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MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Paul Business Journal and, increasingly of late, Minnesota Business magazine. Paul Business Journal, and news director for SPNN-TV Neighborhood News.

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Solo PR Pro

DECEMBER 6, 2022

So you’ve pitched a bylined article and the publication has accepted it — congrats! Michelle says she would prefer almost any reply over radio silence. In a world where social media marketing, in particular, is frequently viewed as something that any teenager or intern could do, the true value of PR sometimes gets lost.

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Radio Social Media Journalism Corporate 52

Burrelles Fresh Ideas

APRIL 2, 2024

That’s where traditional media comes in. We dug into some of the latest research to uncover seven compelling reasons traditional media continues to profoundly influence your target audience. 7 Reasons Traditional Media is Still Relevant in PR 1. Print media is the most trusted source of news in the world at 58% (vs.

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Media Radio Print Newspapers 102

Deirdre Breakenridge

NOVEMBER 8, 2015

As a PR student, I know the importance of social media so I used my personal social media accounts to engage with friends and influencers; retweeting and reposting the Pioneers in Skirts social media accounts whenever possible. I tweeted to anyone I thought would be interested in supporting the film. .

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Film Social Media Video Writing 150

Buzzstream

APRIL 25, 2024

Unlinked mentions can bring direct traffic to your site, but they’re more like billboards or radio ads. For example, when I was with Siege Media, we could offer it as an ongoing service for some brands, like Shutterfly, because they received 5-10 weekly mentions. Search Engine Journal has a great breakdown of this topic.)

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Brand Branding How To SEO 62

PRSay

JUNE 5, 2018

An accomplished voice-over and radio artist, Giles has served as the voice of The Food Network for over 10 years, and has many other diverse work credits. “I For “Sunday Morning,” I’ve pitched story ideas or commentary ideas to them, which they either go for or they don’t. What are some of your media habits and news sources?

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Radio Writing Energy Journalism 90

Sword and the Script

MAY 9, 2017

I’ve gotten a couple clients and a former employer into the Wall Street Journal over my career, and that photo in Roll Call is right up there with them in my book. 3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. for drive time morning radio.

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Publicity Radio Crisis Crisis Communications 84

Beyond PR

MARCH 6, 2018

Considering the culmination of traditional advertisements (newspaper, TV, radio and billboards) and digital advertisements (banner ads, pop-ups and sponsored posts), how many advertisements a day do you think you’re exposed to? According to Search Engine Journal, SEO leads have a 14.6 2) Drive Earned Media . percent close rate.

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Strategy How To B2C Content Marketing 67

Bianchi Biz Blog

JUNE 21, 2022

Wilson award for business journalism. How long have you been in journalism and how did you get started? My foray into journalism began by writing “letters to the editor” to several trucking trade pubs. What advice do you have for PR people that want to pitch you? For that effort, I earned my first Gold Kenneth R.

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Meeting Media Chemicals Radio 86

Waxing UnLyrical

JULY 2, 2018

They let me take hold and run with social media, campaigns and the like where I learned early the value of measuring and evaluating #measurePR. A2 My first #PublicRelations job was with a nonprofit in Uganda, before the days of social media. My degree is in mass comm and I went to school for a career in radio. A3: Hard to say.

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Measurement Nonprofit Education Social Media 40

Remote PR Jobs

SEPTEMBER 25, 2023

Thanks to the growth of digital platforms like social media, the news cycle is rotating faster than ever before. Couple that with an endless to-do list of research, writing, media training and more, and it seems nearly impossible to keep up, let alone make sense of it all.

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Pitching Interviews Trends Journalism 100

Solo PR Pro

MAY 10, 2022

Journalism has changed a lot over the last few years, but you don't have to feel left behind. Media relations remain an important part of the PR world. As long as it's coming from a genuine place, you can land some solid pitches. The state of journalism in 2022. 5 tips for working with the media.

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Pitching Media Journalism Data 58

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. Courtney Mains @courtneyamains.

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Sports Leadership Internal International 0

Communications Conversations

AUGUST 31, 2018

Since the beginning of the year, I’ve noticed a distinct trend: more former media folks making the transition to the PR/social side. In many ways, the media isn’t the best place to work right now. Paul Business Journal). Vineeta Sawkar, senior media relations manager, University of St. It was a tough journey.

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Media Journalism Report Video 112

Sword and the Script

FEBRUARY 20, 2018

As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. It was hard enough to stand out in traditional media. PR, marketing, sales and journalism. You don’t need to be a big shot so send us a pitch ! Today he’s on his own.

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Technology Marketing Retail Interviews 61

Ishmael's Corner

MARCH 24, 2015

Online Radio on the Rise. When was the last time you pitched online radio? Specifically, 44 percent of Americans age 12 and up listen to online radio on a weekly basis. It’s a quality, not a quantity game, identifying those online radio targets with relevance and influence (or what I call “rinfluence”).

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Radio Storytelling SEO Engineering 60

Sword and the Script

MARCH 3, 2020

Signal AI announced the launch of AIQ , the AI technology behind the company’s media monitoring platform. Burrelles integrated the TVEyes capabilities for capturing TV, radio and podcast mentions into its platform. The media landscape has changed, as Cision often urgently notes in the State of the Media reports the company kicks out.

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