Stephen Waddington

MARCH 24, 2019

Marketing in markets without media, tool databases, Google graveyard, reframing Brexit, internal meets external comms, #CommsSchool makes blogging a habit, and the March #FuturePRoof podcast. Shutting down social media access is futile when everyone in the modern workforce has a mobile phone. It also misses the point.

Tools 69

Tools Insurance Insurance Handbook 69

5W PR

MAY 27, 2022

The first thing that companies and their robotics solutions need to take into consideration is the growth of their industry which, according to the International Federation of Robots, in 2020 a record of 2.7 Although they need to recharge batteries, mobile robots are still a lot more effective at repetitive daily tasks.

Company 88

Company Strategy Publicity Real Estate 88

Stuart Bruce

MARCH 16, 2017

Mobile friendly and work across platform including social media, web sites. One of my favourites is to promote a commuter toolkit from the International Sustainability Institute in Seattle. Why use animated gifs? There are several reasons to use animated gifs including: More visually engaging and memorable than static images.

Corporate 96

Corporate Communications Public Affairs Newspapers 96

Sword and the Script

JUNE 4, 2019

Learn more: report registration page ; PR News infographic. a) Mobile Now, Intranet Later – Internal Communications Best Practices via SocialChorus. “If If no one is using the intranet, it’s the same as having no internal communications at all.”. Twitter the news winner. “91% 5) Picks from the vendor blogs.

Software 106

Software Reddit Marketing Survey 106

ISEBOX

MARCH 18, 2016

Internal Messaging Apps = Effective Internal Communications. Streamlining internal communication is critical when organizing public relations campaigns. Asana streamlines communications through a web and mobile app that eliminates the clutter. All prices are per month, per user.

Publicity 70

Publicity Enterprise Analytics Tools 70

ISEBOX

FEBRUARY 26, 2016

Your next challenge is organizing, navigating internal approvals and then distributing the content to the press and various thought leaders. The integration of multimedia content (images, infographics, video, studies) has been a major boon to pharmaceutical media relation’s efforts. Speed matters. But, the work doesn’t stop there.

Pharmaceuticals 70

Pharmaceuticals Communications Internal International 70

Sword and the Script

JUNE 7, 2016

Also see: The CMO Survey with Social & Mobile Marketing Takeaways. The firm took the data and published a pretty incredible and interactive infographic that looks at the data by stage in the buying process and cross-tabbed by generation. If that fails to show through, try this line: “Hi, I’m from corporate and I’m here to help.”.

Survey 60

Survey Marketing B2B Infographics 60

Cision

MAY 29, 2017

Content discovery has become even more important for brands as consumers prefer information on their mobile devices rather than on their PCs and laptops. For instance, if a blog post does extremely well, you can then make a video, slideshow and an infographic to get a better momentum. billion in 2014 to 2.17 billion in 2016.

How To 129

How To Content Marketing Engineering Advertising 129

PR Conversations

JULY 5, 2017

In a world where people are glued to their mobile devices even in parks on a sunny day, check out social accounts every other second and happily embrace the culture of liveblogging, it seems natural for brands to incorporate smm policies into overall communication strategies. Companies that were the first to embrace infographics!

Infographics 63

Infographics Corporate Policies Reputation 63

PR 20/20

AUGUST 11, 2016

This post was written by PR 20/20 intern Emily Dann ( @EmilyRDann ). Visual storytelling through video marketing and graphic design is the key to enhancing the value and shareability of content assets such as infographics, photos and comics. The Mobile Mogul. Emily is a dual major studying Public Relations at S.I.

Marketing 43

Marketing Mobile Engineering Technology 43

PR 20/20

AUGUST 11, 2016

This post was written by PR 20/20 intern Emily Dann ( @EmilyRDann ). Visual storytelling through video marketing and graphic design is the key to enhancing the value and shareability of content assets such as infographics, photos and comics. The Mobile Mogul. Emily is a dual major studying Public Relations at S.I.

Marketing 40

Marketing Mobile Engineering Technology 40

PRSay

NOVEMBER 18, 2016

In late-October, I had the great privilege of attending the PRSA International Conference in Indianapolis. Your mission from there will be to wow them with compelling messages, often enhanced by multimedia elements such as images, videos, infographics, etc. Identifying targets, and the right type of content, is only part of the battle.

Media 60

Media Leadership Enterprise Data 60

Presspage

JUNE 27, 2017

Ask some people internally or externally (perhaps a partner or friend could provide some helpful insights) to visit your newsroom and identify possible obstacles. Enrich your news release with images, infographics, slideshares and video to create a pleasurable experience for your visitors.

Social Media 96

Social Media Infographics YouTube Strategy 96

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Slack Chat Groups - Is your company on the new internal collaboration tool Slack?

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

NOVEMBER 29, 2016

The web has obviously changed that – a few quick product searches on a mobile device leads a buyer to reviews and commentary from sources other than the brand. Get to the latest infographic before it’s published – and pitch it to a media outlet first. Pink’s example is the car dealership and its salespeople.

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Stephen Waddington

DECEMBER 5, 2018

Indeed, many of the hottest public relations agencies such as Manifest and the Romans, and large international networks such as Golin, Ketchum, and Weber Shandwick, proudly lead with earned media. Mobile broadband services such as WAP, 3G and 4G followed. The value of earned media lies in independent editorial published at scale.

Media Relations 115

Media Relations Media Print Newspapers 115

Beyond PR

MAY 30, 2017

Content discovery has become even more important for brands as consumers prefer information on their mobile devices rather than on their PCs and laptops. For instance, if a blog post does extremely well, you can then make a video, slideshow and an infographic to get a better momentum. billion in 2014 to 2.17 billion in 2016.

How To 40

How To Engineering Content Marketing Advertising 40

Flatiron Communications

JANUARY 15, 2016

We also were led to believe that the creation of a compelling piece of content (text, images, infographics, video) stood a chance of going viral. The real opportunity for the communications profession lies in a) how best to leverage internal and external SM stars to drive home the branded message?

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28

Contently - Strategy

APRIL 14, 2021

After all, Google will still be able to track individual user behavior on mobile devices, third-party apps from the Play store, and activities on proprietary platforms like YouTube. Think of articles, videos, and infographics that either appeal to audience interests or address their problems. ” Clay said.

Privacy 124

Privacy Google Advertising Advertising 124

Waxing UnLyrical

APRIL 19, 2018

Internal and External Communication and Collaboration. Their easy search tool allows you to find just what you are looking for and their mobile app helps you multi-task image selection while waiting in line at the post office or trying to chase down the band for the event next week.

Nonprofit 76

Nonprofit Tools Marketing Skype 76