Critical Mention

SEPTEMBER 19, 2018

It may seem overwhelming to monitor your entire industry, but media monitoring services make it a lot easier. Anticipating positive and negative trends : Staying on top of the intricacies of your industry is essential in keeping you up-to-date with emerging trends that could positively or negatively affect your organization.

How To 61

How To Media Crisis Crisis Management 61

Waxing UnLyrical

JULY 18, 2019

In 2017, my organization, Goodwill Industries International, then a 115-year-old social enterprise; one of the oldest 501 (c)(3) nonprofit brands; the leading workforce provider in North America; and the #1 brand doing the most good by enso and featured in Fast Company Magazine – faced a pretty significant challenge.

Nonprofit 84

Nonprofit Fashion Retail Enterprise 84

Shift Communications

JANUARY 26, 2015

Serial , the This American Life spin-off podcast phenomenon, debuted in October 2014 and went viral. Edison Research’s report also discovered that for those who listen to podcasts, they listen to podcasts more than any other form of audio, including AM/FM radio and owned music. What does that tell us as marketers? Conclusion.

Radio 60

Radio Viral Content Marketing Study 60

MaccaPR

FEBRUARY 19, 2018

The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’" Babbled the owner on radio: “I can’t control the way this is being portrayed, and I’m regretful for it.

Instagram 98

Instagram Crisis Local Privacy 98

Cision

JULY 20, 2015

The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. Anyone can break into any industry, new or old, by simply moving the free line. Something else was going on. Conclusions.

Energy 120

Energy Viral Storytelling Community 120

Cision

JUNE 2, 2017

If you know your industry, then you know your competitors. In fact the more traditional the industry, the less likely they will innovate. Do they rank well for keywords and phrases in your industry niche? The real value in spying and checking out the competitors and innovators is not just to copy or add to industry sameness.

How To 198

How To Real Estate Web Case Study 198

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Tech evangelist covering high-growth industries. Demand generation content marketing for B2B high tech industry.

Social Media 120

Social Media Twitter Media Nonprofit 120

5W PR

AUGUST 12, 2020

The coronavirus pandemic has presented a global crisis unlike any other that has been experienced in the past, affecting every industry on the globe. Thus, healthcare companies must evolve and adjust their marketing campaigns in order to build meaningful industry relationships.

Healthcare 88

Healthcare Strategy Communications Policies 88

Beyond PR

JUNE 2, 2017

If you know your industry, then you know your competitors. In fact the more traditional the industry, the less likely they will innovate. Do they rank well for keywords and phrases in your industry niche? The real value in spying and checking out the competitors and innovators is not just to copy or add to industry sameness.

Real Estate 57

Real Estate How To Web Case Study 57

Buzzstream

MAY 19, 2022

Some only need to be updated once per year (sometimes quarterly, depending on the industry). Sometimes your industry might be such a niche that it doesn’t have links even though others are writing about the topic. You can also go with keywords like: YOUR INDUSTRY + trends. YOUR INDUSTRY + facts. Linkability.

Survey 91

Survey How To Reddit Pitching 91

Shift Communications

DECEMBER 1, 2016

And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. It was totally unique – a perfect vehicle for CEO branding and hook for a reporter focused on culture. Is High-Deductible Health Insurance Worth the Risk?

Strategy 60

Strategy Print Insurance Insurance 60

The Stalwart Blog

APRIL 26, 2020

If you’ve been in business any length of time, you just kind of know that being in business and serving the public for whatever channel of the industry you’re serving, kind of comes with risks, the risk of being sued, the risk of getting a bad review. I listen to a few radio stations throughout the day, and they always do this.

Crisis 78

Crisis Local Facebook Social Media 78

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV.

Digital PR 71

Digital PR Construction Case Study SEO 71

Norton's Notes

SEPTEMBER 25, 2015

If you want to be successful in the marketing space you have to keep looking out for new innovations in the industry and this is one, albeit one with a new funky name anyway. The reason I decided to go was because it was on a subject, which had caught my eye, and which is still relatively new to us here in the UK.

Marketing 28

Marketing Employee Wikipedia Data 28

Flatiron Communications

NOVEMBER 14, 2014

Digital disruption also has occurred in the music industry with the decimation of music ownership in favor of cloud-enabled streaming of one’s favorite artists and playlists onto a mobile device. And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. .”

Media 34

Media Mobile Pinterest Journalism 34

Flatiron Communications

NOVEMBER 14, 2014

Digital disruption also has occurred in the music industry with the decimation of music ownership in favor of cloud-enabled streaming of one’s favorite artists and playlists onto a mobile device. And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. .”

Media 28

Media Mobile Pinterest Journalism 28

NewsWhip

MAY 27, 2021

She has orchestrated a myriad of high-profile earned media programs that reach a range of patient/caregiver, HCP and industry/business audiences for both emerging biotech and well-stablished pharma clients. The implication is that the industry needs to be where consumers were going during COVID. Talking Points.

Healthcare 78

Healthcare Storytelling Communications Local 78

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

Ethics 52

Ethics Communications Print Television 52