Critical Mention

FEBRUARY 4, 2020

Ketchum is a global communications consultancy that has no boundaries in creatively finding solutions that are best for its clients across various industries. They describe us at our very best and ensure we remain distinctive to our clients and to the industry. BIGfish Communications. Commit to diversity. Identity PR. IdentityPR.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Sword and the Script

JUNE 18, 2019

It’s a valid point, but it also depends on the industry and culture of the organization. 10) “Write and create content for internal and external audiences about my company.”. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 12) “Write for businesses.”.

Employee 148

Employee Print Writing Survey 148

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Holding companies — especially WPP, Omnicom, Interpublic and Publicis — will continue to play important roles in the PR industry.

Publicity 167

Publicity Social Media Television Measurement 167

Critical Mention

OCTOBER 9, 2019

Once you’ve established how to best communicate with each audience, start A/B testing different writing styles, images and video content in each post. Use Social Media for Storytelling. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO.

Social Media 75

Social Media Marketing Media Instagram 75

Critical Mention

FEBRUARY 27, 2020

As owner of PR Media , a full-service public relations agency located in Philadelphia/New York area, Publicist Robyn Stevens has created innovative media and marketing strategies with her extensive industry knowledge and connections. I always remind clients it’s about storytelling. SCHEDULE A DEMO. Priscilla Osorio.

Journalism 78

Journalism Social Media Radio Fashion 78

Burrelles Fresh Ideas

JULY 25, 2023

Are certain outreach techniques, such as social media or radio ads, reaching customers more frequently? And for valuable tip sheets on live streaming, online video content, storytelling, SEO, and many other topics crucial to building your brand and business, check out our resources section here.

Tools 74

Tools System How To Software 74

ImPRessions - Crenshaw Communications

APRIL 21, 2017

In public relations , sometimes the stars align and a story just writes itself. All you have to do is google it to get an idea of the massive hit this quirky, universally praised radio story has become since its release in March. While Uber has become the Goofus of the industry, Lyft is emerging as quite the Gallant.

Airlines 136

Airlines Comparison Facebook Video 136

Sword and the Script

JUNE 4, 2019

A PDF copy of the report runs nearly $5k, so I have not read the report, however, veteran reporter Richard Carufel did an informative piece for the Bulldog Reporter : Citing the study, he writes the industry grew to more than $4.1 Muck Rack polled about 800 PR pros for a survey about the state of the industry. Learn more: CNBC.

Software 101

Software Reddit Marketing Survey 101

PRSay

FEBRUARY 23, 2017

While at Porter Novelli, Steve was both grizzled skeptic and warm-hearted storyteller. Brinkley , a man who used new technologies (broadcast radio) in the early 20th century to make wildly unfounded and dangerous health claims. As Jane writes “Honest, ethical professionals never spin, mislead or alter facts.

Healthcare 82

Healthcare Communications Ethics Radio 82

Cision

JANUARY 19, 2017

She is also the author of From Unknown To Expert , a step by step framework to help entrepreneurs develop effective PR and social media strategies to become thought leaders and influencers in their industries. Storytelling by recognized, influential people is where PR is heading. your spotlight.

Social Media 120

Social Media Newspapers Pitching Reputation 120

Cision

JULY 20, 2015

The Betamax was a better quality product than VHS, the Zune had better features than the iPod, Ani DiFranco is a qualitatively better songwriter than nearly everyone on the radio today. Berger writes that products and people that generate a lot of word-of-mouth exhibit six distinct characteristics: Social currency. Birthday coming up?

Energy 120

Energy Viral Storytelling Community 120

Critical Mention

OCTOBER 24, 2019

Our top picks: If you’re looking for ways to boost your content strategy, this blog post is for you: Creating a Video Storytelling Strategy That Gets Results. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Are you keeping up with the times? SCHEDULE A DEMO.

Blogging 68

Blogging Education Resources Creativity 68

Stephen Waddington

JUNE 23, 2019

I’ve no idea if Mary Meeker has ever been to Middlesbrough, the post-industrial town in North Yorkshire, but I doubt it. Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 Meeker calls out the use of edited and curated images as a means of storytelling. I’m here for an athletics tournament.

Report 81

Report YouTube Privacy Web 81

Sword and the Script

MARCH 3, 2020

The company says AIQ will “cluster and rank the content in high volume news scenarios and create a briefing email consisting of a manageable number of stories that help colleagues stay on top of current events within and across industries.”. b) Getting on the same page about storytelling via MuckRack and Michelle Garrett.

Pitching 78

Pitching Instagram Survey Data 78

ReimaginePR

MAY 30, 2015

Even radio. Boy, I could write a book on what makes a great media release (now THERE’S an idea) but for now, here are a few things to keep in mind: 1. Assume whomever reading it doesn’t know your industry and explain everything in plain English. I would challenge you to write a more human bio.

Media 120

Media Television Video Print 120

Beyond PR

MARCH 6, 2018

Considering the culmination of traditional advertisements (newspaper, TV, radio and billboards) and digital advertisements (banner ads, pop-ups and sponsored posts), how many advertisements a day do you think you’re exposed to? Let’s face it, nobody knows your brand, industry and personas better than you. 100, 500, maybe 1,000?

Strategy 67

Strategy How To B2C Content Marketing 67

Cision

MAY 21, 2015

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. High Income Business Writing. Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent).

Social Media 120

Social Media Marketing Pinterest Media 120

Beyond PR

MAY 17, 2018

While some still struggle with multimedia, there are people who would rather just write or take photos, there’s no question that journalism will become an even more visual industry in the future, especially when print eventually disappears, he says. I can write three articles in the amount of time I can shoot a video.”.

Infographics 54

Infographics Print Video Real Estate 54

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. A brief history of publicity In my view the public relations industry took a wrong turn in the 1950s. Journalists want to write stories that will engage their readers. Not much has changed.

Media Relations 115

Media Relations Media Print Newspapers 115

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

Ethics 52

Ethics Communications Print Television 52

Communications Conversations

MAY 3, 2016

She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA. Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement. Thomas Reese.

Sports 0

Sports Leadership Internal International 0

NewsWhip

JUNE 10, 2021

Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. ” Now, none of the air control towers that he radioed had that plan for him, he completely improvised that. Ben: Oh, wow.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Sword and the Script

DECEMBER 11, 2018

With more brands and industries getting comfortable with digital communications (social, blog, e-blast, etc.) Influencer relations will further blur the line as PR pros may be looked at to balance earning the attention of industry influencers and paying for sponsored content or promotion campaigns. 7: Lou Hoffman.

Social Media 91

Social Media Marketing Media Creativity 91