wiredPRworks

JUNE 8, 2016

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! My ties to the life insurance and financial services industry run deep – going back to being a national sales trainer for a life insurance company. About MDRT via MDRT.org.

Insurance 40

Insurance Insurance Financial LinkedIn 40

PR in High Definition

NOVEMBER 27, 2018

Google, Facebook, Uber, many of the tech giants have been facing scandals and feeling the ill-effects of a damaged reputation. It’s a good reminder that a great reputation is a company’s most valuable, if intangible, asset and not to underestimate the effect it can have on your business success and bottom line. Reputation is not image.

Reputation 48

Reputation How To Google Employee 48

Wadds Inc.

MAY 24, 2022

We have a reputation problem of our own. Foster was speaking at the International Association for Measurement and Evaluation of Communication (AMEC) Summit in Vienna. It became a trusted part of the senior team within organisations helping manage internal and external stakeholders. The public makes no such distinction.

Publicity 59

Publicity Reputation Study Crisis 59

Sword and the Script

JANUARY 9, 2024

For example, I just pulled up a HARO email as I write this and found a query looking for case studies on CRM implementations. Recap of recent money moves This is just the latest move in a string of corporate financial transactions the company has made of late. Staffbase has started a podcast dedicated to internal comms.

Brand 155

Brand Branding Reddit Pitching 155

Mindful Marketing

JULY 16, 2022

fined EY $100 million , “the largest ever imposed by the Securities and Exchange Commission against a firm in the auditing business” and “twice the sum that KPMG, another big auditing firm, paid in 2019 to resolve an investigation into similar allegations of cheating by auditors on internal training exams.”

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Sword and the Script

FEBRUARY 2, 2022

Since Semrush is a public company, the price tag would be deemed financially “immaterial” to the business operations. In checking the share price in writing this post, the company is trading at around $18 per share or about 30% above its closing price on the day of its public debut. The terms of the deal were not disclosed.

SEO 139

SEO Content Marketing Marketing Software 139

Sword and the Script

DECEMBER 26, 2023

There’s no point in building a reputation if the startup is facing an existential threat. Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” There will be a glut of AI-generated content as well.

Writing 198

Writing Communications Marketing B2B 198

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. A reputation is nothing more than what members of a public think and say about an organization.

Reputation 52

Reputation Social Media Internal International 52

Critical Mention

SEPTEMBER 9, 2018

PRSA’s 2018 International Conference, taking place next month in Austin, TX is an event PR pros look forward to every year. The tracks include Marketing Communication, Leadership & Management, Big Data & Measurement, Reputation & Crisis Management, Tools & Techniques and Special Interests. SCHEDULE A DEMO.

Conference 66

Conference Crisis Management Survey Big Data 66

Cision

MARCH 29, 2016

One of my clients at the time was a top tier Olympic Games sponsor and despite the uncertainties being played out on the international stage, the sponsorship program plan in China went off without a hitch. What do you think are the keys to building and protecting a brand’s reputation?

Local 120

Local Retail Newspapers Sports 120

Critical Mention

JUNE 12, 2018

This insurmountable blunder is costing Blatter his international reputation and is casting a dark cloud over FIFA’s reputation as a whole. FIFA is responsible for running world football and the scandal tarnished its reputation. When she’s not writing you can find her at music festivals, hiking or snowboarding.

Crisis Communications 69

Crisis Communications Crisis Construction Leadership 69

Critical Mention

AUGUST 16, 2018

It also makes it easier to make cases internally regarding where you need to go with your messaging. With media monitoring, managing your brand’s reputation becomes that much easier. When she’s not writing you can find her at music festivals, hiking or snowboarding. Efficiently analyze, report and share. SCHEDULE A DEMO.

Media 60

Media Software Crisis Analytics 60

Critical Mention

JUNE 22, 2017

We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations. And in the spirit of community, we often share other people’s content (OPC) when we believe our external and internal audiences might find it interesting. Many have paid financial penalties. Under the U.S.

Film 60

Film Print Creativity Internal 60

Critical Mention

JUNE 21, 2017

We pitch traditional media and social media influencers to create content favorable to our names, brands, and reputations. And in the spirit of community, we often share other people’s content (OPC) when we believe our external and internal audiences might find it interesting. Many have paid financial penalties. Under the U.S.

Film 60

Film Print Creativity Internal 60

Waxing UnLyrical

JANUARY 15, 2020

After all, there has been no dearth of “hooks” in the past couple of weeks to kick off the new year + decade with musings on innovation, strategy, new directions… the kind of thing one expects to be reading (and writing about) when a New Year rolls around. But I was on vacation over New Year’s (Jamaica #ftw!),

Strategy 101

Strategy Measurement Financial Analytics 101

Onclusive

JUNE 1, 2023

Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy. When a journalist writes a negative article, internal stakeholders may jump to conclusions about the impact that will have on your brand.

Strategy 370

Strategy Communications Reputation Measurement 370

Ethical Voices

JULY 25, 2022

And it turns out a love of reading, keeping up with current events and news, and someone who enjoys writing in long form and telling stories are the kind of things a PR pro is made of. It’s a combination of many things, and they can come both internally and externally. So nearly 24 years in, here I am.

Ethics 82

Ethics Training Real Estate Agency 82

PR in High Definition

JANUARY 17, 2017

Freakonomics aired an episode ‘Failure is your friend’ that covered the concept of “go fever”, the phenomena of how when a boss gets “go fever” it can be tough to focus on potential failures thanks to internal politics, momentum, and personal egos. The most devastating example of “go fever” was the 1986 Challenger launch by NASA.

Crisis 48

Crisis Crisis Communications Internal International 48

Contently - Strategy

JANUARY 17, 2024

When it comes to content marketing for financial institutions, legal compliance presents a unique set of challenges and opportunities. The intricate financial services landscape is characterized by stringent regulations, constantly evolving market dynamics, and a discerning audience.

Financial 52

Financial Content Marketing Marketing Guidelines 52

Sword and the Script

DECEMBER 3, 2016

Definitions of PR often count words like credibility, reputation and third-party validation. Fryrear writes, “When someone brings you a new request during a sprint, you may stop and address it only if it’s more important than what you’ve committed to. Otherwise, you assign it to a future sprint and return to your priorities.”.

Marketing 60

Marketing B2B Content Marketing Training 60

Beyond PR

JUNE 3, 2016

It’s true that investor relations and public relations perform different functions, serve different internal and external audiences, and operate under their own sets of best practices or – in the case of IR – regulations. The PR team has experience pitching internal experts and getting media placements.

Comparison 40

Comparison Financial Internal International 40

Prohibition

JANUARY 14, 2022

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. Will you hold an external or internal press conference?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Where the Fishermen Ain't

OCTOBER 27, 2015

In August 2001, I started blogging and writing about these and other developments. We’ve seen a financial boom and bust that tracks against the Gartner Hype Cycle somewhat. Doing My Thinking In Public: As before, I’m writing. I’m only going to be writing about this more often. The business press has taken notice.

Web 20

Web Government Technology Corporate 20

Where the Fishermen Ain't

OCTOBER 27, 2015

In August 2001, I started blogging and writing about these and other developments. We’ve seen a financial boom and bust that tracks against the Gartner Hype Cycle somewhat. Doing My Thinking In Public: As before, I’m writing. I’m only going to be writing about this more often. The business press has taken notice.

Web 20

Web Government Technology Corporate 20

PR Conversations

JULY 20, 2015

These experiences were all good ones, including meeting new people and the commonality of working in teams towards specific business and financial goals towards betterment. Audiences took full advantage of the wealth of local, national and international theatre and dance.” A volunteer pitch that persuaded.

Community 40

Community Print Twitter Creativity 40

David PR Group

MARCH 31, 2019

The internet has taken threats to another level as some folks have taken to threatening your reputation as a means to an economic end. We are witnessing the weaponization of reputation. He threatened a virtual whack to the reputational kneecaps, allegedly. And my childhood demon, failure to eat vegetables means no dessert.

Reputation 53

Reputation Guidelines Conference Groups 53

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Internal comms takes center comms stage in hybrid work. As we often say, ‘everyone can write, but only a few people can write.’.

Marketing 196

Marketing Content Marketing Data Social Media 196

Mark My Words

AUGUST 2, 2021

His reputation for heavy drinking and rumoured drug-taking later saw him confess to Rolling Stone, ‘I spent years poisoning myself. It was a move international media law specialist Mark Stephens, of firm Howard Kennedy, describes as ‘self-immolation’. I was very, very good at it.’ His dysfunction seemed bound to his relationships.

Film 60

Film Reputation Writing Instagram 60

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. According to a survey of reporters by a PR firm, about three-quarters (74%) said proof of claims; 50% are looking for what makes the product or brand unique; 41% seek a personal hook or story; 41% like statistics; 35% want financial aspects. Source: Fend Off Reactionary Cuts ).

Survey 178

Survey Marketing B2B Study 178

ZudePR

MAY 22, 2018

In this post, I share the alphabetised style/grammar guide, which I used to write and edit my soon-to-be-published book: RESET. I sincerely hope it will be useful to anyone who writes in British (as opposed to American) English. Believe in what you’re writing. Whether you use depends on what you’re writing. autopilot.

Writing 95

Writing Google Comparison Government 95

Mindful Marketing

JANUARY 29, 2023

In addition, one of the worlds most successful companies, Amazon, has supposedly warned its employees about the dangers of sharing code and other confidential information with the chatbot for fear it will mimic internal data. Ad Age gave ChatGPT this prompt: “Write a 30-second commercial that brings Jesus to the Super Bowl.

Ethics 98

Ethics Guidelines Fashion Transportation 98

PR Conversations

APRIL 1, 2015

It was Fraser Likely who once said that until we relate one public relations measure to another—whether it be an internal communications or a social media metric—we will never be able to show causation from our communication programs. ” Fraser Likely. By Mary Jane Martin, MS, APR.

Conference 40

Conference Measurement Communications Employee 40

PR Conversations

APRIL 1, 2015

It was Fraser Likely who once said that until we relate one public relations measure to another—whether it be an internal communications or a social media metric—we will never be able to show causation from our communication programs. ” Fraser Likely. By Mary Jane Martin, MS, APR.

Conference 40

Conference Measurement Communications Employee 40

ZudePR

MAY 31, 2015

Deirdre is CEO at Pure Performance Communications and the author of five Financial Times books. . Stuart is an international PR adviser, speaker, trainer, and blogger. I think there’s a mutual professional interest as well as enlightened self-interest; to improve the value and reputation of what we do. “How?

Communications 81

Communications How To Blogging Content Marketing 81

Maxim Behar

MARCH 6, 2022

I have been the President of the International Communications Consultancy Organization (ICCO) and now am currently in the Executive Committee of ICCO, in the Chair for International Growth. They were writing stories, covering events on the TV, talking on the radio, and hence they were called journalists.

B2B 52

B2B Communications Media Newspapers 52

Critical Mention

JUNE 21, 2017

However, if you write an article or take a photograph in the course of your employment, then the copyright would belong to your employer. If they don’t stop, and you feel you are suffering real economic or reputational harm, you may want to consult with an attorney familiar with intellectual property law.The case of Agence France Presse v.

Video 85

Video Creativity Internal International 85

PR Conversations

APRIL 8, 2015

In Hahn’s chapter, he writes: “The best known of the public relations tools is advertising” and although the discipline was by 1948 well established in Madison Avenue , New York, the Mad Men era was yet to arrive.

Retail 40

Retail Radio Advertising Advertising 40