PR 20/20

APRIL 23, 2019

Google Analytics can capture more than 360 metrics and more than 260 dimensions. Long story short, there are thousands of reports you can run in Google Analytics to evaluate the strength of your marketing program, in particular your website. Questions to Ask of Your Google Analytics Data. Goal Monitoring Questions.

Analytics 102

Analytics Google Case Study Data 102

PR Fuel

JANUARY 6, 2021

A press release is a public relations strategy that involves writing a brief communication about your business activities and sharing it with the media. One of the best ways to get attention is to write a riveting press release headline. The first tip for writing a press release headline is to make it short and sweet.

Writing 52

Writing How To Engineering Industry 52

Stephen Waddington

OCTOBER 11, 2017

You should be comfortable using cloud based tools such as DropBox, private Facebook communities, and Google Documents. The post Help write the CIPR’s story as part of 70th anniversary project appeared first on Stephen Waddington. If you’ve any questions please contact me by email or call me on 07771 815407.

Writing 111

Writing Guidelines Community Pitching 111

PRSay

MAY 4, 2018

So, write web heads that don’t get truncated by Google, social media channels and mobile apps or else you’ll lose your readers’ attention. Get seen on Google. Google’s search results display only the first 63 characters of your headline. So write headlines for humans; optimize them for Google.

Mobile 136

Mobile Real Estate Web Google 136

Waxing UnLyrical

NOVEMBER 20, 2012

After surpassing 1 billion users this past month, Facebook has become an institution that appears to have some staying power. But there is a lingering issue that threatens Facebook’s dominance even more than advertising revenue and stockholder discontent. I used to write songs about the girls I had crushes on in seventh grade.

Facebook 105

Facebook Advertising Advertising Writing 105

Remote PR Jobs

SEPTEMBER 25, 2023

Tools like Google Trends can help you keep track of the progress you’re making during outreach. Launching ads on Facebook or Twitter can generate predictable results from a revenue perspective, but the unique nature of these platforms means your ads are usually open to feedback from the audience you target. Change the tone.

Publicity 100

Publicity Marketing Pitching Google 100

Waxing UnLyrical

DECEMBER 5, 2014

That was inspired, if you remember, by the constant (or so it seems to me) sunny and “shiny” updates one sees on Facebook that make one want to barf. Image: ElephantJounal via Google, CC 3.0. DMs like: “Your eyes r so pretty, you write me honey?” 27 Things You Should Never Post on Facebook. #15

Facebook 111

Facebook Google Twitter LinkedIn 111

Buzzstream

JANUARY 22, 2024

Most link builders know that what Google says and what Google does can be two very different things. One practice sits squarely in Google’s gray area: guest posting sites. In the early days of Google, guest posting was seen as a legitimate SEO strategy, and Google didn’t publicly penalize it.

Analysis 91

Analysis SEO Guidelines Google 91

Polaris

APRIL 14, 2015

Unless you happen to be a gifted writer, there is nothing simple or painless about writing blog posts. Fortunately, there are steps you can follow to enjoy the benefits and make writing blogs a little bit easier. When we write about a topic, we try to look at it through the eyes of these audiences. Before You Begin.

Writing 100

Writing Blogging eBook Google 100

Cision

APRIL 18, 2017

If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Write down all of the questions your customer service department is asked. Go to your website or your internal server/Dropbox/Google Drive and grab your most recent frequently asked questions sheet.

Exercises 198

Exercises Google Writing Blogging 198

The Proactive Report

NOVEMBER 10, 2016

According to the 2016 Global Trust Barometer search engines (read Google) are the first-used and most trusted media source. Yes, the public regards Google and other search engines as a media source. Yahoo News and Google News are #1 and #2 on the list of the Top 10 News Sites. And preferably one that has good Google rankings.

Engineering 160

Engineering Google Banking Small Business 160

Onclusive

JANUARY 17, 2018

Samsung leads the pack ahead of Apple and Google. It’s hard to open Facebook or Twitter, watch the news on TV or go to your favorite site this week without finding a roundup of the coolest gadgets and most cutting-edge technologies featured at 2018’s Consumer Electronics Show. Which authors are writing about that topic.

Trends 191

Trends Brand Branding Software 191

Shift Communications

SEPTEMBER 28, 2015

On Friday, September 24, Facebook rebooted its Notes feature. Should you immediately leap to Facebook Notes? The first post had a compendium of made up words: Google indexes new content on a fairly regular basis, sometimes as quickly as within an hour. As of this writing, brand Pages are unable to create Notes.

SEO 60

SEO Facebook Employee Web 60

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. So far, early research indicates little difference in the length of searches since Google Instant.) Search algorithms.

Google 101

Google Nonprofit Engineering SEO 101

Cision

AUGUST 15, 2017

Have you noticed on your local or national news programs how often they now say, “Go over to our Facebook page and leave a comment” or “Tweet us what you think?” Many television programs (even national media) have even started using Facebook Live while they are on-air to attract an online audience.

Pitching 319

Pitching Television Media Social Media 319

ImPRessions - Crenshaw Communications

JULY 20, 2020

Not only are there the giants– Amazon, Facebook, and Google– who gobble up most of the dollars, but there are smaller companies that are more niche in the solutions the provide. There are now thousands of companies that specialize in digital advertising, creating a lot of competition for partners and vendors.

How To 241

How To Advertising Advertising Data 241

PR in High Definition

MAY 26, 2020

Google has just launched Google Meet; it’s free and currently has no time limit, you just need a Google account to access. Meanwhile, Facebook is launching Messenger Rooms where you can chat in groups of up to 50. Here’s the story on BBC News , where Facebook also talks about preventing ‘zoombombing’.

Google 62

Google Privacy Conference Facebook 62

Critical Mention

DECEMBER 10, 2021

Critical Mention’s Google Analytics integration allows users to: View and customize Google Analytics website metrics alongside mentions in reports to understand the impact of earned media on web traffic and conversions. Navigate search display by Users, Sessions, Pageviews, Goal Completions and much more. Priscilla Osorio.

Radio 116

Radio Instagram Analytics Mobile 116

Beyond PR

MAY 12, 2017

The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. Google frequently changes its algorithms, and several minor updates are rolled out each year, which make their presence felt without any prior announcement. Google Fred Update. Image Source: [link].

Google 64

Google Digital PR Mobile SEO 64

Waxing UnLyrical

NOVEMBER 15, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. But what about SEO for news sites, particularly Google News?

Google 109

Google SEO Engineering Measurement 109

Waxing UnLyrical

FEBRUARY 5, 2013

Despite its uncertainty in the stock market, Facebook continues to be an excellent way to connect with your client base and potential customers. But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. Build an Active Facebook Wall.

B2B 92

B2B Community Facebook How To 92

Flack's Revenge

DECEMBER 11, 2018

I have been writing about issues challenging social media and digital communications, and speaking with thought leaders on the topic. This question implies that we are writing the epitaph on social media platforms and I don’t think that’s true. Is Facebook still a good place to invest in social media marketing?

Social Media 149

Social Media Marketing Media Facebook 149

Cision

JANUARY 11, 2018

Think about a few of the most notable trends we saw: With massive potential audiences on Facebook, YouTube and Twitter, live streaming saw huge growth. How to Write a Press Release That Converts. This post helps you learn how to write press releases that convert. How to Use Google Docs with WordPress, and Why It’s Awesome.

Communications 225

Communications Marketing Radio Airlines 225

Flack's Revenge

NOVEMBER 16, 2016

What are Google and Facebook going to do to clean up the mess? TechCrunch – How Facebook can Escape the Echo Chamber. That is also Facebook’s challenge.”. Mike Ananny writes about the public editor’s role, and the challenges they face in the increasingly tech-driven environment. How much is fake news?

Ethics 120

Ethics Facebook Google Engineering 120

Business Wire

FEBRUARY 2, 2018

By Serena Ehrlich, Director of Social and Evolving Media, Business Wire In early 2018, Facebook announced a news feed update that dramatically changes how brands can engage with their communities and audiences within the Facebook platform. However, there are still ways brands can get their content into the Facebook newsfeed.

Facebook 177

Facebook Community Advertising Advertising 177

Cision

MAY 2, 2016

.” – Cory Haik, Chief Content Strategy Officer at Mic , speaking on a panel at the Facebook F8 Conference. ” – Emily Bell, writing for CJR. Facebook Instant Articles. Introducing Instant Articles, a new tool for publishers to create fast, interactive articles on Facebook.

Mobile 120

Mobile LinkedIn Facebook Google 120

Waxing UnLyrical

JUNE 12, 2015

Every time I see writing redundancies my teeth grit, my hair stands on end, and I want to run around my neighborhood screaming. And all the smart people who responded to my question on Facebook about the writing redundancies that are their pet peeves, making this post what it is? Thank you to them. ” ~ John Friedman.

Writing 40

Writing Airlines Google Facebook 40

Cision

NOVEMBER 16, 2017

Underscoring this, consider that the number of readers who were referred to our site directly from Google has nearly doubled since the start of 2017. Before you’ve started to write, ask yourself: what is it about this announcement that my readers will find compelling? Write a Great Headline. Conclusion.

SEO 174

SEO Engineering Google Writing 174

Cision

SEPTEMBER 26, 2016

If left to my own devices I write in a passive voice, I habitually use compound sentences, and my vocabulary choice is less than ideal (humblebrag – I use too many syllables). On a weekly basis, I get a platform to the communications and marketing communities and need to write effectively for them. Tools to improve your headlines.

Tools 120

Tools How To SEO Writing 120

PR in High Definition

MAY 26, 2020

Google has just launched Google Meet; it’s free and currently has no time limit, you just need a Google account to access. Meanwhile, Facebook is launching Messenger Rooms where you can chat in groups of up to 50. Here’s the story on BBC News , where Facebook also talks about preventing ‘zoombombing’.

Google 48

Google Privacy Conference Facebook 48

Buzzstream

NOVEMBER 28, 2023

Links are the main way Google traverses the web. Links help provide valuable context and will always remain part of Google’s algorithm. However, as Google shifts its focus to value sites that provide Helpful Content and strong E-E-A-T signals, link quality will matter more than quantity. That will never change.

How To 62

How To Google SEO Pitching 62

Critical Mention

SEPTEMBER 15, 2021

Another highly-requested feature from users was a Google Analytics integration to the Critical Mention platform. With this feature, users can add Google Analytics charts and graphs into their customized reports before sending them off to clients and colleagues in their saved contact lists within the Suite. Priscilla Osorio.

Radio 126

Radio Analytics Mobile Instagram 126

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. For instance Google and Microsoft both have large data centers in Finland. million users Facebook : 3.59 Energy and sustainable tech are other fast growing sectors.

Radio 59

Radio Pinterest Television Government 59

Onclusive

JUNE 21, 2017

Earlier this month, AirPR Chief Strategy Officer Rebekah Iliff joined Nasdaq for its #PRInfluencers series on Facebook Live. Watch the Facebook Live event or scan the session’s top takeaways below. It will set you apart from the 100 other people who only know how to write a press release,” said Iliff.

Storytelling 329

Storytelling SEO Community Engineering 329

The Proactive Report

OCTOBER 12, 2015

Google Penguin and Panda have changed thr face of search forever. Google is severely penalizing sites that are buying links or are invested in private blog networks. Site Optimization : There is a lot more to this now than just keyword research and writing good content. It’s worth it!

SEO 100

SEO Google Pinterest LinkedIn 100

Stephen Waddington

JUNE 17, 2021

Write and design for the smart screen if you aren’t already. Instagram is used by 66% of 12- to 15-year-olds, ahead of Snapchat (58%) and Facebook (54%). 61% of the UK online adult population use Google Gmail. Of online over-15s, 83% (and 97% of 15-24s) said they used at least one Facebook-owned service at least monthly.

Retail 88

Retail Mobile Facebook Instagram 88

Business Wire

JUNE 28, 2017

Tech innovation goes so fast that Facebook Live and Google News Lab have dedicated training centers for journalists, bloggers, and influencers. 5/ Think social media - Write pertinent and quality content; it will drive sharing and engagement. 6/ SEO - Journalists love Google when researching data and info to write an article.

Mobile 152

Mobile SEO Web Training 152