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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 75
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Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

That’s where traditional media comes in. We dug into some of the latest research to uncover seven compelling reasons traditional media continues to profoundly influence your target audience. 7 Reasons Traditional Media is Still Relevant in PR 1. Print media is the most trusted source of news in the world at 58% (vs.

Media 103
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Faces & Markets of PRGN: Hong Kong – Asia’s World City

Bianchi Biz Blog

Communications and media market in Hong Kong The Hong Kong communications, media, and PR market is a dynamic and competitive landscape that reflects the city’s status as an international business hub and its unique East-meets-West culture. This includes print newspapers, digital news sites, television, and radio stations.

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The Evolution of Earned Media: Navigating Change

Burrelles Fresh Ideas

With the so-called ‘collapse’ of major digital news outlets like Vice Media and BuzzFeed and the much-hyped decline of traditional news, then earned media no longer matters. Securing earned media is still the highest priority for most public relations professionals. Wait, what is earned media?

Media 98
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PR Contractors: How much should you be charging?

Remote PR Jobs

Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts. Without wire distribution, Johnson charges $500 to write the release and send it to his own proprietary media contacts.

Radio 100
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The Best PR Agency Horror Stories

ImPRessions - Crenshaw Communications

The pandemic shutdown was awful in many ways, but at least we didn’t have to worry about attendance at press events. As any PR person knows, you should be judicious about media events. You do everything right in planning and hosting a press event, and nobody shows up. Yet, bad things still happen to good PR people.

Agency 227
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The Best PR Agency Horror Stories

ImPRessions - Crenshaw Communications

The pandemic shutdown was awful in many ways, but at least we didn’t have to worry about attendance at press events. As any PR person knows, you should be judicious about media events. You do everything right in planning and hosting a press event, and nobody shows up. Yet, bad things still happen to good PR people.

Agency 227