Agility PR Solutions

MARCH 2, 2022

Despite the ongoing pandemic, brands are more committed than ever to social media as a marketing channel this year, according to the 2022 Social Media Marketing Trends Survey recently released by enterprise social analytics firm ListenFirst.

Social Media 164

Social Media Trends Marketing Enterprise 164

Onclusive

FEBRUARY 16, 2021

In the past, the SMG Brand Marketing team wasn’t necessarily excited to share reports with the business, and the metrics SMG reported on rarely helped enhance content strategy. The post SMG Connects the Dots Between Content Marketing and Business Outcomes appeared first on Onclusive.

Content Marketing 195

Content Marketing Case Study Marketing Enterprise 195

Cision

MARCH 28, 2016

Enterprise businesses are going through a digital transformation and executives are demanding measurable returns. Traditional marketing functions are no longer set up to win. Finally, marketing wraps everything together with its vision and production plan for getting content out. All touch points are mediated by content.”.

Enterprise 120

Enterprise Strategy Storytelling Content Marketing 120

Agility PR Solutions

JANUARY 15, 2024

The global downturn, marked by volatile markets and tightening budgets, cast a shadow over businesses, necessitating unprecedented resilience and adaptability, particularly from marketers.

B2B 85

B2B Enterprise Marketing Trends 85

Axia PR

JANUARY 19, 2021

Learn why marketing is the most important department in any enterprise with our guest Jeffrey J. Fox, founder of Fox & Company Marketing Consultants and author of 11 bestselling books. Fox on how to become a better marketer. Guest: Our episode guest is Jeffrey J. Topic: The one with Jeffrey J.

Enterprise 62

Enterprise Marketing Company How To 62

Cision

JANUARY 28, 2016

In fact, only 15 percent of marketers know how to prove the impact of their social media efforts quantitatively. Cision’s new white paper, “ A Hub, Spokes & Technology: Social Media Strategy for Enterprise Businesses ,” emphasizes the need to involve your entire organization in your enterprise social strategy.

Enterprise 120

Enterprise Strategy Pinterest Social Media 120

Cision

OCTOBER 20, 2015

At her recent webinar, “ Enterprise Level Social Media Strategy ,” strategic advisor Rebecca Lieb shared how your business can create a successful social media strategy with targeted plans and support from others in your organization. Stories don’t just come from marketing,” says Rebecca. Collaboration. Organization.

Enterprise 120

Enterprise Strategy Social Media Infographics 120

Agility PR Solutions

NOVEMBER 21, 2021

The new survey targeting enterprise marketers, with data and insights platform Dynata, also indicates an increasing appetite for, and faith in, new technologies including artificial intelligence to […].

Enterprise 146

Enterprise Brand Branding Marketing 146

Agility PR Solutions

FEBRUARY 5, 2023

New research from direct mail automation firm Lob examines how enterprise marketers use direct mail to drive growth, how they measure the impact, how marketing budgets are changing, and what the future holds for direct mail—finding that 74 percent of marketers surveyed believe direct mail delivers the best ROI, response rate, and conversion rate when (..)

Report 85

Report Enterprise Marketing Survey 85

Onclusive

DECEMBER 6, 2019

The world of marketing and PR evolves rapidly. Conferences and other gatherings of like-minded marketing professionals provide key learning opportunities, introductions to others who can help you hone your craft, and team-building experiences unlike any other. Digital Sales and Marketing World. Dates: Feb 25 – 26, 2020.

Conference 329

Conference Marketing Case Study Measurement 329

Sword and the Script

JUNE 23, 2015

Janet Fouts , who founded Tatu Digital Media , read this post – Scale Content Marketing: Employees are the Secret – and invited me to a Google Hangout to discuss it (She previously produced The Friday Hangout , a regular weekly show with Steve Farnsworth and Adam Helweh ). How to Energize the Enterprise for Content Marketing.

Enterprise 60

Enterprise Content Marketing Engineering Marketing 60

Agility PR Solutions

MARCH 13, 2024

While digital trust overwhelmingly remains a critical focus for all enterprises, new research from digital security firm DigiCert shines a light on the growing divide between the “leaders”—those who are getting it right, and the “laggards”—those who are struggling.

Enterprise 106

Enterprise Company Survey Report 106

Agility PR Solutions

APRIL 12, 2021

In just a few years, the influencer marketing industry has risen to top-tier status among communications tools and strategies, and brands are now spending more on influencers to generate solid leads and more sales for their business.

Trends 129

Trends Enterprise Marketing Tools 129

Agility PR Solutions

NOVEMBER 7, 2022

New survey data from enterprise customer data platform Treasure Data delves into the impact of rising costs to consumers, how inflation is changing spending habits, and what marketers are doing in response. According to […].

Consumer 85

Consumer Enterprise Marketing Survey 85

PR 20/20

OCTOBER 31, 2017

We get that annual planning is a beast, and marketers everywhere are wrought with expectation and reporting woes. You need an actionable, original marketing plan —driven by purposeful planning and backed by data—to truly gain executive buy-in. 7 Tips & Tools for Marketing Strategy & Performance. Marketing team.

Enterprise 57

Enterprise Tools Strategy Marketing 57

Agility PR Solutions

DECEMBER 21, 2022

Over the last few years, Agile practices have extended beyond software development and the IT team into other business units such as marketing and HR. finds a significant opportunity to refine and mature the growing enterprise-wide Agile adoption. New research from digital transformation tech firm Digital.ai

Leadership 78

Leadership Enterprise Software Marketing 78

Agility PR Solutions

JUNE 2, 2021

New research from customer engagement software and services Khoros, in partnership with enterprise listening platform Talkwalker, reveals how brands can engage with and market to the Gen Z […]. The post How brands use actionable data and CX insights to market to Gen Z appeared first on Agility PR Solutions.

Data 101

Data Enterprise Brand Branding 101

Agility PR Solutions

APRIL 27, 2022

New research from on-demand product marketing agency Aventi Group reveals the top priorities and most pressing obstacles facing go-to-market (GTM) initiatives this year within global B2B technology enterprises. To support teams facing these challenges, the […].

Study 78

Study Strategy Enterprise Marketing 78

Agility PR Solutions

AUGUST 23, 2018

The post The state of enterprise machine learning adoption—where are we? By surveying more than 11,000 data specialists across North America, Europe, and Asia, the company identified some of the key learnings that derive […]. appeared first on Agility PR Solutions.

Enterprise 60

Enterprise Survey Data Tools 60

Agility PR Solutions

OCTOBER 22, 2023

In the evolving commercial enterprise landscape, the ability to scale fast and effectively is often the key to success. Traditional software-program solutions can be expensive and cumbersome, making it challenging for corporations to adapt to changing market needs. This is where Software as a Service (SaaS) shines.

Enterprise 106

Enterprise Software Corporate Marketing 106

Buchanan PR

JANUARY 16, 2024

One of the strongest marketing tools at a law firm’s disposal is a strategic media relations program. At Buchanan PR, we are ready to help you take your law firm marketing strategy to the next level. The post Why Your Law Firm Marketing Strategy Must Include Media Relations appeared first on Buchanan Public Relations.

Media Relations 67

Media Relations Strategy Marketing Media 67

NewsWhip

APRIL 4, 2024

Once more, G2 has underscored our position as an industry leader in media and social media monitoring as we continue to earn recognition for being high performers across the Small Business, Enterprise, and Mid-Market categories.

Enterprise 78

Enterprise Small Business Case Study Social Media 78

Onclusive

JANUARY 25, 2019

PR and content marketing are rapidly evolving with new access to data and insights, new methods of measurement and more channels to reach your audience than ever. If you’re in search of PR and marketing conferences to attend in 2019, AirPR has pulled together a definitive list of the best and the brightest. Content Marketing World.

Conference 256

Conference Content Marketing Marketing Internal 256

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

Dorothy Crenshaw expects to see new tools that go farther – into predictive intelligence, search, and training for PR and marketing teams. To engage younger audiences on these platforms, she expects B2B marketers will be taking lessons from their B2C peers. And he sees PR teams getting more involved in brand safety.

Trends 333

Trends Industry Government Data 333

Onclusive

NOVEMBER 8, 2017

At last week’s The New PR Conference hosted by AirPR Software in San Francisco, discussion swirled around ‘New PR’ and an evolution of public relations, including PR’s place in the greater marketing mix. What is required right now is for us to rethink the marketing equation based on a bunch of changes that have happened over the past decade.

Communications 170

Communications Marketing Enterprise Case Study 170

Agility PR Solutions

JUNE 9, 2019

Event marketing has emerged as an effective strategy for strengthening customer relations, generating goodwill and building a trustworthy brand image. For this reason, it becomes imperative to measure event marketing performance as it plays a major role in determining the overall success of an enterprise.

Measurement 118

Measurement Enterprise Marketing Consumer 118

Axia PR

NOVEMBER 1, 2021

V-commerce is just one of the latest marketing technology (MarTech) tools mid-market and enterprise marketing leaders have to reach new audiences and deeply engage users. Axia’s 60-Second Impact. 60 Seconds of Information Impacting You and Your Fast-Forward Economy.

Marketing 62

Marketing Enterprise Technology Tools 62

Sword and the Script

JULY 30, 2019

Marketing technology (martech) is not marketing. Enterprise search is not knowledge management. So, where did this idea – that martech is marketing – originate. Because if martech is marketing, then businesses merely need to buy some technology. Martech is not marketing. A spreadsheet is not accounting.

Marketing 103

Marketing Comparison Enterprise Technology 103

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

The Digiday Technology Awards recognize the technology modernizing media and marketing. Cooler Screens was one of two finalists in the “Best In-Story Technology” category and Digital Remedy was named a finalist in the “Best Marketing Analytics Platform” category. 5000 2023 list.

Communications 156

Communications Enterprise Sports Technology 156

Axia PR

DECEMBER 5, 2021

December 2021 – Dynamic Marketing Trends Affecting Your Strategy in 2022. Enterprise leaders are looking almost exclusively toward digital transformation in the coming years to spearhead marketing and communications. Axia’s 60-Second Impact. 60 Seconds of Information Impacting You and Your Fast-Forward Economy.

Enterprise 62

Enterprise Marketing Trends Tools 62

Cision

SEPTEMBER 26, 2017

Content marketing has never been more important. A report from Content Marketing Institute (CMI) conducted in 2016 found that 47 percent of enterprise marketers planned to increase their budgets for content marketing over the following 12 months. Content Marketers Have Insufficient Resources.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

Agility PR Solutions

SEPTEMBER 8, 2022

The current state of rising inflation is making customers around the world more frugal, and it is impacting both B2B and B2C markets—and causing many companies to view planned investments with more caution and even delay them.

Crisis 147

Crisis B2C Enterprise B2B 147

Agility PR Solutions

MARCH 12, 2024

Performance is the most important individual metric for any employee, and its significance scales with the rest of the enterprise.

System 101

System Enterprise Employee Examples 101

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

Like ad tech, cybersecurity is a crowded and highly segmented market full of vendors, services and enough acronyms to make your head spin. Does it excel in enterprise data security for the private sector or are government contracts the goal? Understand how you fit into the big picture.

Enterprise 261

Enterprise Privacy Government Software 261

Agility PR Solutions

DECEMBER 2, 2019

Marketing teams often struggle to work efficiently because so many of their resources are used up trying to keep their customer data in sync with their email service provider’s (ESP) cloud. The post How data friction costs marketing teams time, money, and resources appeared first on Agility PR Solutions.

Resources 78

Resources Data Enterprise Marketing 78

Agility PR Solutions

OCTOBER 28, 2018

A majority of brand marketers are stuck in a “tactical trap” with influencer marketing (IM), according to a new report from influencer relationship management platform Traackr, and Altimeter principal analyst Brian Solis. The post Are marketers stuck in an influencer marketing ‘tactical trap?’

Marketing 70

Marketing Enterprise Report Brand 70

PR 20/20

MARCH 6, 2023

W hat if there was a single product that helped streamline all marketing tasks, improved lead management, and impacted overall revenue? It’s marketing automation, and unless you’re stuck in the marketing stone age, you’ve probably at least heard of it. The Five Factors to Consider When Selecting Marketing Automation Software 1.

Software 77

Software Marketing Comparison Enterprise 77