Bianchi Biz Blog

OCTOBER 9, 2023

In recent years, I have spent a great deal of time covering the emergence of new commercial vehicle powertrain technologies such as battery-electric and hydrogen fuel cell trucks, as well as internal combustion engines that run on cleaner and renewable fuels. area locals, A Sound of Thunder. I love continuously discovering new music.

Transportation 99

Transportation Meeting Newspapers Media 99

The Hoyt Organization

FEBRUARY 19, 2024

A local consumer review survey by Brightlocal shows that 98% of consumers occasionally read reviews for local businesses. They can also affect your search engine rankings, as Google considers the quantity and quality of your reviews when ranking your business. But what happens when you receive negative reviews?

Policies 100

Policies Construction Reputation Privacy 100

Bianchi Biz Blog

AUGUST 21, 2023

I would say the hottest topic in fluid power and engineering in general is electrification — electricifying mobile machinery, industrial machinery and everything in between. This one , about two sisters who both became engineers, came to be because their brother, also an engineer, introduced me to them.

Meeting 73

Meeting Automotive Engineering Journalism 73

Bianchi Biz Blog

NOVEMBER 14, 2022

In my industry analyst role, I’m studying the latest in advanced propulsion with a focus on efficiency and performance advancements in internal-combustion engines and electric-vehicle propulsion systems. Can you tell us what types of stories, trends or issues are on your radar now? What story or stories are you most proud of?

Automotive 82

Automotive Engineering System Media 82

Critical Mention

JULY 15, 2020

The release of our Media Contact Database is the culmination of months of tireless work by the Critical Mention engineering, DevOps, product and data curation teams,” said Vishal Padhye, Chief Technology Officer at Critical Mention. “We Developing an Earned Media Suite. “Our

Media 108

Media Radio Television Engineering 108

Cision

SEPTEMBER 10, 2015

In PR and media relations, it’s easy to become entirely focused on the day-to-day issues at the expense of the longer event horizon. Google recently updated its search algorithms to reward mobile-friendly content in a shakeup the search engine optimization sector called Mobilegeddon. Emerged Trends. Click to enlarge.

Trends 120

Trends Mobile Web System 120

Barokas

MARCH 22, 2018

Our team’s media relations chops and social media strategies rose above the competition and were honored in the following four categories: Media Relations – VICIS. VICIS is a sports technology company focused on developing highly engineered helmets that improve protection and performance.

Public Affairs 49

Public Affairs Sports Engineering Local 49

Bianchi Biz Blog

MAY 16, 2022

This program is fascinating to me because it provides an opportunity for companies’ engineering teams to come together to research and develop technologies which will help reduce emissions and improve fuel efficiency of heavy-duty trucks. We like to hike, play board games, visit our local breweries.

Meeting 74

Meeting Media Engineering Journalism 74

OnePitch

SEPTEMBER 8, 2022

In this month’s profile, we are talking with Megan Garbe , the Vice President and Director of Consumer Media Relations at Fahlgren Mortine. Tell us a bit about your day-to-day and your role as the VP, Director of Consumer Media Relations. This is actually a new role for the agency, one that I was thrilled to take on.

Pitching 98

Pitching Consumer How To Education 98

Bianchi Biz Blog

NOVEMBER 20, 2023

I started as a writer-trainee at a biomedical engineering newsletter, condensing information from medical journal features into a few short paragraphs to fit the newsletter format. I have a small vineyard and make wine with a local winery…high-end hobbyist but one day, who knows? I also enjoy travel writing.

Journalism 115

Journalism Automotive Interviews Writing 115

Stephen Waddington

MAY 19, 2020

Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. Media relations has been impacted by a decline in advertising and the reduced distribution of newsprint. Digital media is booming. Since that point, the health of the business-to-business market has been mixed.

Crisis 151

Crisis Government Energy Community 151

David PR Group

SEPTEMBER 3, 2014

A few years ago when traveling to meet a client, a story about his business was published in the local newspaper that very morning. You don’t get your local paper?” Well, I get The Wall Street Journal at my house, but I dropped the local paper a while ago,” he said. “If He handed me a faxed copy of the article—not an original.

Newspapers 74

Newspapers Print Radio Local 74

Sword and the Script

AUGUST 14, 2018

If you work in PR and engage in media relations , it’s a good idea to keep an ear out as to what is on the minds of those that work in the media. The 2018 State of the Media report by Cision is an annual survey of reporters that offers some insight. what is unstated is 75% of reporters may see these as a fact of life.

Survey 102

Survey Report Media B2B 102

Bianchi Biz Blog

MARCH 7, 2022

Pictured with the Cummins QSK95 diesel engine). By the end of my junior year I was running the paper, and one of my stories got picked up by a local newspaper. I also volunteer as a College and Career Readiness Coach with a leadership development nonprofit called PEARLS For Teen Girls, and help out at a local women’s shelter.

Meeting 82

Meeting Automotive Media Transportation 82

ZudePR

FEBRUARY 22, 2016

You work in PR but you’re finding it increasingly hard to persuade clients that media relations and a bit of social media dabbling cuts the mustard. The best you can hope for (and here, your local SEO is important) is your company appearing in the 3-pack (the big map box that comes up with three businesses highlighted).

Social Media 75

Social Media SEO Media Local 75

The Resolution Blog

APRIL 9, 2019

I’m working with a food company at the moment and we’re finding that, through the process, the typical publications and blogs are coming up, but we’re also finding that local newspapers are a good target for them. Media relations is great, but the question is how can you translate that to sales. Have you found that a challenge?

Marketing 120

Marketing Analytics Measurement Data 120

PRSay

NOVEMBER 2, 2017

Oppe also invites local media and corporate executives to discuss current events and provide media training and other practical skills. She is a public affairs and media consultant based in Washington, D.C. She also teaches media relations and issues management at George Washington University. .

Communications 120

Communications Case Study Training Reputation 120

Solo PR Pro

MAY 8, 2018

Investor relations. Media buying. Media relations. Search Engine Optimization (SEO). Social media consulting. Some have local practices and others are international. Many have a side gig or passion that may or may not be related to communications. Integrated Marketing Communications (IMC).

Public Affairs 40

Public Affairs Internal International Community 40

Bianchi Biz Blog

JANUARY 11, 2021

For over a decade, I was the editor-in-chief of AutoblogGreen and today I freelance for a good roster of publications, including Car and Driver, Forbes, Automotive News, SAE Automotive Engineering and others. It was for the local newspaper (I miss those) and about a kid getting his Eagle Badge.

Automotive 55

Automotive Meeting Report Media 55

Flack's Revenge

APRIL 24, 2018

The NY Tech Meetup mail list is a great way to keep up with the local tech community and make connections. Bob Geller: It is more than releases, events and media relations. Every day founders, developers, service providers, journalists and VCs hold forth on a range of tech and entrepreneurship topics. see this post ).

Agency 159

Agency Strategy Crisis Management Pitching 159

Presspage

MARCH 13, 2018

In January, the social media platform announced it was making branded posts less prominent in users’ news feeds, dramatically decreasing organizations’ already struggling reach. Andrew Brown, director of media relations and online content for Kalamazoo College , warns PR pros not to panic.

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Facebook Social Media Analytics Blogging 113

Bianchi Biz Blog

MAY 3, 2021

I search out local coffee shops in every town I visit and always bring home a bag or two to enjoy later. My oldest is in college studying software engineering and my youngest if finishing high school. I love cars, so I jumped on the opportunity and have been happily writing about cars ever since. If I am not reporting, I am….

Automotive 86

Automotive Meeting Media Pitching 86

Rock the Status Quo

JANUARY 16, 2015

It would be like a computer engineer being asked to draw up plans for new building architecture instead of computer architecture. It’s not like this is another leading (or local) blog on beauty that might help the blogger attract new subscribers or bump up their traffic – it does absolutely nothing for them.

Pitching 100

Pitching eBook Blogging Engineering 100

Bianchi Biz Blog

JANUARY 24, 2022

Most of our readers, be it from an engineering or a marketing background, are working on new technologies that will lead to fully-automated vehicles, intelligent cities, and more. In automotive, engineers and product developers are moving toward software-defined architectures versus mechanical ones.

Meeting 78

Meeting Automotive Media Technology 78

Presspage

DECEMBER 5, 2017

In essence, a localized newsroom will allow you to gain more traction in a new market - and thus provide more exposure for your product and services. Here are 5 simple tips to keep in mind when going local: 1. In the past, localizing content would have been a major competitive business advantage. Serve them well.

Local 89

Local SEO Engineering Web 89

Mora Communications

OCTOBER 13, 2017

Public relations offer something that traditional advertising can never deliver, credibility. When an attorney appears on CNN, MSNBC, the Today Show, the New York Times, the Wall Street Journal, or their regional or local media outlets, their credibility grows by leaps and bounds. your law firm).

Advertising 40

Advertising Advertising Television Viral 40

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. And then there are areas of practice that have moved more rapidly.

Government 103

Government Education Print Ethics 103

ZudePR

JANUARY 21, 2016

When it came to small business marketing, digital marketing, SEO, PR, media relations, crisis management, Glasgow no-one would curate better content than me. Friends said nice things: “You’re all over social media Dave.” Search Engine Land’s Weekly Recap. Whitespark Local Pulse.

Digg 104

Digg SEO System Reddit 104

Bad Pitch Blog

NOVEMBER 5, 2008

I''d like to introduce you to xxxx, a new, place-based out-of-home digital network that delivers relevant, localized media within the rhythm of consumers'' daily rituals, like afternoon coffee or sandwiches at lunch." The best words are those we use naturally and, therefore, probably plug into a search engine.

Report 41

Report Engineering SEO Pitching 41

Beyond PR

OCTOBER 27, 2016

Have the local news anchor in my personal contacts? I learned about social media, about search engine optimization, about email marketing, about remarketing, about lead generation and funnels and demand generation and content marketing and events and graphic design. Get our brand on TV? I’ll be the hero of the organization!

Communications 40

Communications Tools Analytics Television 40

Communications Conversations

FEBRUARY 6, 2018

Buildings are one of the leading causes of greenhouse gas emissions in the world, and I work alongside the business leaders, engineers, marketers and others who want to solve this problem. Do you think that’s benefitted you earlier in your career as opposed to being in a role where you just focus on media relations, social, etc.?

Energy 68

Energy Corporate Travel Internal 68

NewsWhip

APRIL 28, 2021

Data and innovation leads for Hill+Knowlton Strategies in the Middle East, Africa, and Asia joined NewsWhip’s CEO Paul Quigley for a special panel session on the Pulse to talk about navigating multiple market nuances to be locally relevant at scale. Balancing global strategy & local market needs. Kirsty: Yeah.

Consumer 78

Consumer Measurement Local Data 78

PR Conversations

OCTOBER 27, 2023

Informal methods also can be used, such as content analyzing inquiries on the search engine of your website to see what people are searching for. The strategic management paradigm does not exclude traditional public relations activities such as media relations and the dissemination of information.

Reputation 52

Reputation Social Media Internal International 52

Burrelles Fresh Ideas

APRIL 9, 2024

Partnering with local influencers, they showcased their commitment to sustainability and community, driving both online engagement and foot traffic. Analyzing the impact The analytical side of social media offers a treasure trove of data. He is also the founder of Bosmol.com, a social media news log.

Social Media 93

Social Media Marketing Media Storytelling 93

Bianchi Biz Blog

AUGUST 7, 2023

I don’t want to under-emphasize what’s going on in the BEV space because that is significant and it’s important, but the internal combustion engine/diesel is going to be around for a very long time. I was an engineering major (electrical) for about 3 years. This a lesson I’ve carried with me for years: your approach matters.

Journalism 79

Journalism Meeting Newspapers Automotive 79

Bianchi Biz Blog

MAY 18, 2023

Reach – Today, many PR agencies are focused on local markets but struggle with national work. Does the agency have relationships with other vendors to provide any special services you may require, so you’ll have access to the services without the carrying costs?

Agency 80

Agency Automotive Mobile Local 80

Bianchi Biz Blog

MARCH 11, 2024

It is broadcast nationwide online, on the NEWSnet app, on local cable TV, as well as on Apple TV, Roku, etc. There’s such a thrill running around an event trying to find strangers to talk to, engineers to question, racers to engage with – nothing beats it. Can you tell us what types of stories, trends or issues are on your radar now?

Automotive 92

Automotive Meeting Report Journalism 92