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3 Link Building Strategies For Improving Off-Page SEO (Infographic)

PR 20/20

Peggs is the founder of Marccx Media , a digital marketing agency specializing in Search Engine Optimization (SEO) and Search Engine Marketing (SEM). If done correctly, your website will start earning backlinks on its own, improving your search engine rank and overall SEO. The following is a guest post from Michael Peggs.

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Modern SEO Cheat Sheet for PR Pros [Infographic]

Solo PR Pro

In recent years, Google has made a number of important updates to its algorithm that impact many aspects of PR and marketing (not just Search Engine Optimization, or SEO). Did you know distributing press releases via a wire service no longer positively impacts SEO, and in some cases can have a negative effect?


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8 Tips to Optimize Content Writing for People and Search Engines

Burrelles Fresh Ideas

In today’s digital landscape, content writing plays a pivotal role in attracting and engaging both human readers and search engines. This article presents eight practical and effective tips to help content writers strike the perfect balance between user-friendly content and search engine optimization (SEO) strategies.

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How to Write a PR Case Study: A Comprehensive Guide

Remote PR Jobs

Use infographics or charts to illustrate key metrics such as increased website traffic, social media engagement, or media placements secured. Optimize your content for search engines by incorporating relevant keywords and shareable elements. Seamless transitions between sections ensure a compelling storytelling experience.

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Search Engine Optimization is a PR Pro’s Friend

Solo PR Pro

Do thoughts of how to use search engine optimization (SEO) make your head spin? SEO by definition is the ability to be found online, with the presenters sharing that “SEO is as much about people as it is the search engines themselves.”. Search Engine Results Page – the results provided by a search engine following a query.

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7 Digital PR and Marketing Tends for 2023

The Proactive Report

Download the full PDF version of the infographic here . Adding data visualizations , infographics, images, and videos to your text not only makes it more interesting and attractive, but it can help your message to be absorbed better too. Search Engine Optimization -Position Zero and Featured Snippets.

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Unlocking Success: Why Blogging is Important for Businesses


Seach Engine Optimisation (SEO) is the holy grail of online visibility, and blogging is your trusty friend when it comes to this. This signals to search engines that your website is active and relevant. Incorporating visual elements like eye-catching imagery, infographics for stats, or videos to enhance the reading experience.