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Key Stats and Trends in Content Marketing [Infographic]

Solo PR Pro

The infographic below shows that this year, B2B and B2C marketers will create more content than in the previous year with the majority planning to use content marketing as an ongoing, rather than campaign strategy. This is a good visual checklist to help you check planned strategies against trends and maximize your efforts.

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Infographic: Journalists Want Brands to Provide Multimedia-Rich Content

Beyond PR

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities. RISING 2017 MEDIA TRENDS.

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How Data-Driven Storytelling Drives PR

ImPRessions - Crenshaw Communications

Here are some compelling reasons why tech PRs should embrace the trend. Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics. Infographic from a 2017 article in MarTech Advisor. In lockstep with the business and PR trends.

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9 Ways To Up Your PR Game

Onclusive

. “One app I highly recommend is called SignEasy which, as its name suggests, makes it easy for you to sign documents via phone or tablet,” says Sarah Rose Attman, who launched her own PR firm two years ago. Overall it’s an amazing tool for monitoring breaking news, client conversations, influencers, and trends.”

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PRSA PR Pros of the Year Helped Elevate the COVID-19 Work of the Johns Hopkins Bloomberg School of Public Health

PRSay

In the case of “pre-bunking,” our social media team worked with faculty to generate quick responses to misconceptions we knew were arising, or to erroneous talking points we knew were going to start trending. A great example of this was our “COVID is Not the Flu” infographics, which reached over 20 million users on Facebook alone.

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9 Techs to Take Your Content to the Next Level

PR 20/20

Not to mention, the platform has four key easy-to-use components, including: Discovery: Browse trending topics, questions, and keywords to generate ideas that guide your content strategy. Google Trends. Are you looking for a tool to help you keep up with the latest search trends? With Google Trends, you can.

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How to Create a Media Kit

5W PR

In fact, a creative media kit that showcases the brand’s personality, is much more likely to be successful than a simple set of documents. Some look like resumes, using bulleted lists, while others use infographics and visuals to convey valuable information about a brand. Evolution and History of Media Kits. Creative Media Kit Ideas.

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