5W PR

FEBRUARY 27, 2020

As consumer trends continue to shift away from traditional brick-and-mortar shopping to online shopping and social media activity, a strong, targeted, and effective digital marketing plan is becoming more important than ever.

Digital PR 88

Digital PR Measurement How To Tools 88

Prohibition

JULY 7, 2023

By leveraging various PR tactics such as media relations , influencer partnerships , and event marketing , food and beverage businesses can effectively communicate their brand story, values, and offerings to the right audience. Food PR agencies are experts in the field, with a deep understanding of the industry’s nuances and trends.

Agency 62

Agency Case Study How To Crisis 62

5W PR

MAY 7, 2021

Using digital PR tools is a great way to ensure that brands are doing everything they can to be on-trend. Digital PR tools worth investing in. Digital PR tools can be used to effectively manage time spent online and on social media to ensure the best results. It is a waste of time and resources.

Digital PR 88

Digital PR Company SEO Newspapers 88

5W PR

AUGUST 19, 2019

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. Instead, in order to make the most impact, digital PR uses online strategies such as search engine optimization, influencer outreach, content marketing, and social media.

Digital PR 76

Digital PR Print Construction Television 76

The Proactive Report

OCTOBER 17, 2016

FREE WEBINAR ON DIGITAL PR STRATEGY NOVEMBER 9, 2016. I’ve been using my 10-step Digital PR plan for several years now and have long wished for one tool that could do everything needed to implement each step. And, as a small agency, I need it to be affordable too. I like things to be easy and effective.

Digital PR 100

Digital PR Tools Social Media Strategy 100

Buzzstream

APRIL 25, 2024

I’ll walk you through how to turn your unlinked mentions into links. Option 1: How to Set Up Google Alerts Go to Google Alerts and type in your domain name. Option 2: How to Set Up Talkwalker Alerts I prefer Talkwalker to Google Alerts because it has more advanced filtering options. What Is an Unlinked Mention?

Brand 62

Brand Branding How To SEO 62

Buzzstream

OCTOBER 21, 2021

When I got promoted to SEO account manager at my previous digital marketing agency, besides all the excitement, I knew it would be a new challenge to create strategies involving Digital PR, Content, Design and other teams on top of my usual SEO work. Now, let’s say your next PR campaign has to go out next week.

Software 152

Software How To SEO System 152

Rock the Status Quo

SEPTEMBER 16, 2014

Earlier this month, I introduced four truisms that many digital agencies aren’t telling their clients and prospects. While they want to be a full service digital agency, they tend to excel at one thing, not everything. (Read part one here.) Why did I bring these out in the light?

Agency 164

Agency SEO Training Analysis 164

Prohibition

JANUARY 24, 2022

The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism. Book a free consultation with us today!

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Buzzstream

MAY 2, 2024

In the digital PR world , journalists and reporters promote our content. How to Find Journalists Interested in Your Story There are at least six main ways to find journalists. However, for illustrative purposes, I’ll still show how to confirm. Now that you know who to pitch to, let’s discuss how to contact them.

Digital PR 62

Digital PR Report How To Pitching 62

The Proactive Report

JANUARY 21, 2017

Media Relations is a core part of PR and can be one of the trickiest. She gets calls from big agencies all the time because their teams can’t book segments like she can. Take the time to learn how to take stunning photographs with your smartphone. This truly is a time of opportunity for PR. What’s the secret?

How To 100

How To Media Case Study Resources 100

Buzzstream

JANUARY 26, 2024

Not to worry, we’ve compiled a detailed — yet simplified — guide for link builders and digital PR professionals to help navigate these new standards and make it into your prospect’s inbox. What Are the New Requirements and How to Comply? Here is how to add an SPF record on Godaddy and Google.

Google 134

Google Guidelines SEO Reputation 134

Doctor Spin

MARCH 1, 2024

I would try to make direct contact with organisations that have PR functions. Here’s a list of places where someone might find entry-level jobs in public relations: Public relations agencies. Many PR firms offer entry-level positions such as PR assistant, coordinator, or junior account executive. Government agencies.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Norton's Notes

OCTOBER 13, 2014

Put together after a YouGov study of 228 agency and in-house PR professionals across a wide range of sectors, the results are, for me, both encouraging and worrying. Digital remains the big growth area in PR. The division of labour between in-house and agency is changing. Digital PR Budgets.

Digital PR 45

Digital PR Trends Training Media Training 45

Prohibition

APRIL 9, 2021

As an integrated PR consultancy based in Leeds, we advise brands on how to use public relations, social media, and content marketing effectively helping them to increase online engagement, raise their profiles and in turn improve their overall business performance. We have recently celebrated our ninth birthday.

B2C 100

B2C B2B Agency Training 100

The Proactive Report

DECEMBER 9, 2014

No wonder then that there is so much discussion about how to measure results and reluctance on the part of the CFO to fund programs that have no strategy or defined metrics. It would appear that two thirds of businesses are still “flying by the seat of their pants” when it comes to social media. Meritus Media Inc.,

Social Media 279

Social Media Strategy Pinterest Media 279

The Proactive Report

DECEMBER 22, 2014

Hire an outside visual content agency. If your team is not able to put together a campaign like this, give us a call – we can train them how to do it in three days. For more Digital PR updates and ideas follow me on Twitter. Ignoring the power of visuals is no longer an option.

Training 157

Training Video Digital PR Social Media 157

5W PR

DECEMBER 5, 2018

The biggest problem is that many companies don’t know how to get started with direct to consumer PR. With a direct to consumer PR agency, businesses will have the guidance and insight they need to start creating plans that speak to their audience. How to Boost your Direct to Consumer Public Relations Strategy.

Consumer 74

Consumer Publicity Marketing How To 74

The Proactive Report

JULY 23, 2017

” Jim Yu, CEO of BrightEdge, There is a positive side to the findings of this report – in house marketers and agencies are moving towards strategies that integrate SEO, SEM, social media and content marketing. A search on Indeed.com and LinkedIn reveals that there are about 4x more jobs requiring content skills than PR.

Strategy 149

Strategy SEO B2C Engineering 149

Deirdre Breakenridge

NOVEMBER 11, 2015

This ability to turn social networking into business outcomes illustrates Geben’s contemporary approach to traditional and digital PR. After launching the company from her dining room, Heather’s fresh approach to best practices has helped Geben evolve into a highly respected, sought-after, award-winning PR firm.

Creativity 0

Creativity Community Storytelling Agency 0

The Resolution Blog

MAY 11, 2018

I personally like my webinars to be on-demand, I know some of you do too so here it is; all of my PR webinars past, present and scheduled in one post. I’m a director of at PR measurement tool CoverageBook.com and author of ‘PRs Digital Resolution’. An ebook on the digital future of public relations.

SEO 120

SEO eBook Data Measurement 120

Rock the Status Quo

DECEMBER 29, 2014

As we all continue to grow in sophistication and learning related to digital PR and marketing, the ability to tell the difference between a vanity metric and one that is truly valuable is growing in importance. Use it to kickstart conversations about what really matters to the business, and how to measure it. Digital PR'

Measurement 173

Measurement Digital PR Strategy Agency 173

ZudePR

MAY 17, 2016

The post Who Wants to Know How to Craft a Powerful Headline? appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude. And that’s why you’re reading this post. A version of this article first appeared as a guest post on MuckRack.

How To 60

How To Tools Writing Viral 60

ZudePR

MAY 20, 2015

David Sawyer is the award-winning director and owner of Glasgow PR company Zude PR. The post #PRstack the Free Ebook: How to use 40+ New PR tools appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude. He blogs too. He also has a rather useful weekly newsletter.

eBook 60

eBook Tools How To Case Study 60

The Proactive Report

MAY 8, 2017

No wonder then that there is so much discussion about how to measure results and reluctance on the part of the CFO to fund programs that have no strategy or defined metrics. HOW TO SET SMART GOALS>> The post Social Media Strategy Template appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

Social Media 140

Social Media Strategy Pinterest Media 140

Konnect Agency

MARCH 7, 2022

In today’s digital world, you want to be sure you’re reaching your customer at multiple touchpoints, creating a 360-campaign that includes digital, PR, and more. How A PR Agency Can Elevate Your Product Launch. A great way to give significant time back to the company is by leaning on a PR Agency.

Product Launch 59

Product Launch Agency Consumer Film 59

ZudePR

JANUARY 26, 2016

I’m working more and more with graphic design agencies; helping clients sell more online. A searingly honest account of how to succeed in this artistic profession. How to be a graphic designer without losing your soul. Similarities to PR. This is the book waiting to be written about the PR industry.

How To 65

How To Meeting Creativity Agency 65

Konnect Agency

MARCH 7, 2022

In today’s digital world, you want to be sure you’re reaching your customer at multiple touchpoints, creating a 360-campaign that includes digital, PR, and more. How A PR Agency Can Elevate Your Product Launch. A great way to give significant time back to the company is by leaning on a PR Agency.

Product Launch 52

Product Launch Agency Consumer Film 52

Prohibition

JANUARY 28, 2020

Because of this, effective PR campaigns that are innovative and unique as well as conveying a brands key messages and reaching their target audience are absolutely key.

B2C 62

B2C How To B2B Product Launch 62

Buzzstream

SEPTEMBER 30, 2021

For many agencies, this was a time of significant growth where they were reporting a 95% increase in sales and revenue; they couldn’t hire new talent quick enough. The space we – and many other agencies – have to play in right now to get our clients campaigns covered is smaller than it ever has been. No, not at all.

Digital PR 71

Digital PR How To Reddit Engineering 71

Rock the Status Quo

OCTOBER 27, 2014

And it’s a GREAT example of today’s digital PR! Digital PR' If you haven’t considered LinkedIn as a platform for company news and executive thought leadership, go check it out. It delivers a built-in audience and just might be that missing editorial platform you’ve been looking for. I <3 it.

LinkedIn 167

LinkedIn Leadership Interviews Digital PR 167

PR in High Definition

FEBRUARY 19, 2015

This is the second in a two part series, where I provide tips on how to get the most out of a PR video interview. The post 8 steps to perfect your filming for PR video interviews appeared first on Firefly Communications. The post 8 steps to perfect your filming for PR video interviews appeared first on Firefly Communications.

Film 48

Film Interviews Video Digital PR 48

Buzzstream

DECEMBER 13, 2023

But before that, I worked for over ten years with three content marketing agencies and one in-house role. Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

But before that, I worked for over ten years with three content marketing agencies and one in-house role. Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. To get more complete information, I reached out to a range of experts in the industry to gain their insights on the go-to tools for their teams or agencies. Finding inspiration for ideation can be incredibly tricky.

Digital PR 161

Digital PR Tools Pitching Film 161

Buzzstream

FEBRUARY 3, 2021

I was clueless about the world of Digital PR and what it entailed – until I landed in the industry myself. Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications.

Digital PR 170

Digital PR Industry Strategy Film 170

Buzzstream

JANUARY 30, 2020

Newsjacking should be a key tactic in any approach to digital PR but before I dive in, let me clarify how I see it. The process behind that is what I’ll expand on here, along with how to make sure the tactic adds bottom-line value to your activities and isn’t just a vanity play.

SEO 71

SEO Film Reddit Video 71