Wadds Inc.

OCTOBER 5, 2023

Just 13% of citizens globally have access to a free press, most get their news from social media platforms which prioritise engagement over accuracy. After the 2015 refugee crisis in Europe soured due to fearmongering, Fleming found power in refugees’ individual stories.

Communications 98

Communications Crisis Social Media Storytelling 98

5W PR

OCTOBER 31, 2023

Crisis Comms Conference Launched in 2023, this PRWeek conference hones in on crisis communications, equipping attendees with the skills needed for effective crisis management. International Journalism Festival The International Journalism Festival in Perugia, Italy, is Europe’s largest annual media event.

Conference 78

Conference Nonprofit Education Healthcare 78

Onclusive

NOVEMBER 8, 2023

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Crisis Communications There were some serious PR blunders in 2020.

Training 195

Training Media Training Reputation Crisis Communications 195

Presspage

MAY 31, 2023

Today's landscape In today's fast-paced digital world, effective brand storytelling holds immense importance. With the advent of social media, instant communication and the scattered media landscape, companies face the challenge of maintaining control over their brand narrative.

Brand 78

Brand Branding Storytelling Software 78

Onclusive

AUGUST 9, 2021

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy. Crisis Communications.

Training 370

Training Media Training Reputation Crisis Communications 370

Melissa Agnes

MAY 2, 2015

Welcome to episode #047 of The Crisis Intelligence Podcast, with Melissa Agnes and Roman Gaponenko. Global events, from the Olympics to the Oscars to a global crisis that impacts the world at large, present unique challenges when it comes to crisis preparedness and crisis management. Running time: 1:11:22.

Crisis Management 113

Crisis Management Crisis LinkedIn Storytelling 113

PRSay

MAY 15, 2020

In a topical and wide-ranging discussion among PR executives, PRSA’s new Storytellers series debuted on May 12 with a webinar titled “ Trusted Advisers: PR Agencies in a Global Pandemic.”. “As A company’s social media or digital channels might be better ways to communicate right now, Collie said. “If

Agency 91

Agency Crisis Communications Consumer 91

Onclusive

AUGUST 22, 2017

Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Crisis Communications. Multimedia Development & Visual Storytelling. Social Media & Community Management.

Media Training 397

Media Training Crisis Communications Conference Training 397

5W PR

AUGUST 14, 2023

It’s a strategic discipline that requires understanding audiences, effective storytelling , and navigating complex communication landscapes. Public relations is about spinning stories Career opportunities in public relations are often thought to be all about spinning stories and media interactions.

Publicity 78

Publicity Storytelling Crisis Management Reputation 78

Journalistics

MARCH 18, 2016

The panel, “30 Social Media Ideas in 30 Minutes,” was designed to be a rapid-fire General Session to kick off the afternoon of Day One of the conference. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 45

Social Media Media Storytelling Local 45

Melissa Agnes

AUGUST 29, 2014

From The Crisis Intelligence Blog. Emory’s Excellent Crisis Communication on Facebook. Does Common Sense On Social Media Come With Age? Melissa Agnes to Conduct Crisis Management Workshop at the GCC Government Social Media Summit in Dubai. Social Media for Healthcare: What’s The Potential?

Crisis Management 190

Crisis Management Viral Crisis Healthcare 190

Prohibition

AUGUST 29, 2023

Food PR Strategies for Launching New Products and Menu Items Storytelling : Every new product or menu item has a story behind it. Utilise the power of storytelling to create a connection with your audience. Media coverage : Reach out to food journalists and writers to secure media coverage for your launch.

Product Launch 62

Product Launch Crisis Management Agency Social Media 62

Journalistics

MARCH 18, 2016

The panel, “30 Social Media Ideas in 30 Minutes,” was designed to be a rapid-fire General Session to kick off the afternoon of Day One of the conference. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 40

Social Media Media Storytelling Local 40

PR Conversations

DECEMBER 19, 2014

The reason is that we have been able to incorporate a lot of contemporary thinking around ways of learning as well as the emerging field of digital communications and social media. The input of students also helps us to develop the course, and their engagement and reflections benefit my own understanding and practice.

Social Media 90

Social Media Trends Communications Crisis Management 90

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Ultimately, marketing pros understand that Super Bowl TV commercials excel when they spotlight mass-market products using elements such as humor, animals, babies, nostalgia and celebrity endorsements, along with advocating for social causes that strike a chord with consumers. So, how did the ads do this year?

Sports 85

Sports Television Advertising Advertising 85

Axia PR

SEPTEMBER 21, 2021

Dan leads public relations, community relations, social media, storytelling, tourism, and the advanced service portal at the Mall of America. He is a key national spokesperson for the mall and also manages crisis communications and government affairs.

Tourism 62

Tourism Crisis Communications Retail Government 62

5W PR

JANUARY 31, 2024

This field involves a combination of media relations, content creation, event planning, and social media management to effectively communicate a company’s innovations, milestones, and values to the target audience. It’s important to have a plan in place before a crisis might arise.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Stephen Waddington

NOVEMBER 3, 2021

The assertive role and reputation of corporate communication during the COVID-19 crisis is an important legacy. Corporate communication firmly established itself as a management function during the crisis. 46% of senior communicators report to the CEO, compared with a third prior to the crisis.

Corporate 113

Corporate Communications Government Crisis 113

Prohibition

AUGUST 25, 2023

These channels include websites, search engines, social media platforms, email marketing, and online advertising. By combining PR’s expertise in storytelling with marketing’s knowledge of the target audience, retailers can create compelling content that resonates with customers and drives engagement.

Retail 62

Retail Marketing Analytics Social Media 62

Onclusive

JANUARY 25, 2019

The conference features over 120 sessions and workshops presented by the leading brand marketers and experts from around the world covering strategy, storytelling, ROI, demand generation, AI, and more. Most conferences focus on media relations, crisis communications, social media, and measurement, plus a well-known awards show.

Conference 256

Conference Content Marketing Marketing Internal 256

Cision

JUNE 22, 2015

It takes only a minute for a crisis to harm your brand, especially in the age of social media. Peter LaMotte discussed at his recent webinar, showing the keys to crisis management , how you can reduce brand vulnerability by preparing for crises in peacetime and more. A: I hate to say it, but “it depends.”

Crisis 120

Crisis Crisis Communications Local Social Media 120

B2B PR Sense

JANUARY 5, 2018

Beyond crafting a strategy and media relations, PR professionals also help with: Reputation management. Crisis management. Social media strategy. Whether it’s an expansion of your business, charitable activities, or a round of funding, PR storytelling can position you for media coverage. Product launch.

Crisis Management 238

Crisis Management B2B Reputation Advertising 238

Newsfile

JANUARY 24, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Social Media Analytics: Analyzing social media for engagement and trend insights.

Trends 52

Trends Data-Driven PR Analytics Survey 52

Onclusive

JUNE 15, 2022

Maintaining a positive company image We live in a world where anyone can post a negative review, and a story with negative sentiment can spread through social media like wildfire. That’s where PR comes in with negative publicity and crisis management, as well as proactively demonstrating your company’s goodwill efforts.

Marketing 195

Marketing Measurement Advertising Advertising 195

Onclusive

JUNE 15, 2022

We live in a world where anyone can post a negative review, and a story with negative sentiment can spread through social media like wildfire. That’s where PR comes in with negative publicity and crisis management, as well as proactively demonstrating your company’s goodwill efforts.

Marketing 195

Marketing Measurement Advertising Advertising 195

Prohibition

AUGUST 1, 2023

In this article, we will explore the importance of food PR for vegan and vegetarian brands, the key strategies for successful campaigns, and the role of social media and influencer partnerships. Leveraging Social Media for Food PR In today’s digital age, social media has become an indispensable tool for food PR.

Brand 62

Brand Branding Ethics Storytelling 62

Karen Freberg

JUNE 14, 2018

Everyone thinks working in social media is “easy” and anyone can do it. I have gotten this a lot from professors who do not teach social media over the years: Karen – teaching social media is all about taking selfies and creating memes, right? How do I respond? I answer back yes.

Social Media 43

Social Media Media Community Sports 43

Cision

DECEMBER 27, 2016

Utilize paid, earned and owned media strategically to project your voice in the marketplace. “The most important element to handling a communication crisis successfully is the preparation phase” – Travis Bullard. Crisis situations are inevitable and always seem to pop up when you least expect it.

Pitching 211

Pitching Crisis Consumer Storytelling 211

The Hoffman Agency

AUGUST 21, 2019

Following the lead of other companies such as LinkedIn , we decided to host Bring Your Family to Work Day so each of our team members could bring one or two family members to our office in Vancouver, Washington, for a little taste of our world: storytelling, PR, technology … and a happy hour, of course. Do you consider yourself a storyteller?

Storytelling 31

Storytelling Technology Publicity Exercises 31

Sword and the Script

DECEMBER 21, 2021

Engage with the blogger on social media first, personalize your outreach, read and follow any requirements, and provide high-quality content. We are going to see more journalists build their own paid content channels – with or without backing from media outlets. Brad Marley , Chief Storyteller, Yelram Media .

Marketing 214

Marketing Content Marketing Social Media Employee 214

Cision

MARCH 15, 2017

Whaling shared her own experience as an agency owner and CEO who is vocal on social media about women’s issues and many politics as a whole. Westergaard even recounted her saving him during a divisive Facebook comments debate saying “she swooped in like some socially conscious social media arch angel!”

Brand 305

Brand Branding Consumer Social Media 305

PR News

JUNE 13, 2016

The post 21 Social Media Insights, Ideas and Aha Moments for Communicators appeared first on PR News Blog. Conference speakers have many ways to make a point: they can speak louder, throw up their hands, add an inflection point to a sentence and then raise their eyebrows, to name a few. Doing a headstand on stage?

Social Media 90

Social Media Communications Media Conference 90

Critical Mention

FEBRUARY 4, 2020

Whether we’re strategizing reputation or crisis plans, developing grassroots advocacy campaigns focused on high-stakes legislation or creating social content programs, we bring deep experience and diversity of thinking to help clients thrive. Their blog covers topics from PR tips, company culture, social media and more.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Critical Mention

NOVEMBER 9, 2018

This year marked further evolution in PR and marketing, as data-driven insights became even more imperative for creating brand awareness and understanding audiences on social media. In 2019, analytics will continue to drive brand storytelling, control and promotion. In fact, it’s free! Returning to authenticity.

Trends 106

Trends Social Media YouTube Storytelling 106

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Once coverage appears, it can then be shared via social media and clients can also leverage paid media to boost it even further if they choose.”.

Marketing 187

Marketing Content Marketing Data Social Media 187

Landis PR

JULY 31, 2023

Solid storytelling, writing and editing skills are still very much in demand. You’re probably not going to ask AI what to do when you’re facing a really nuanced crisis,” Linda said. AI tools can’t handle the nuance that comes with providing sound strategic counsel. The job is too dependent on human elements that can’t be copied.

Communications 97

Communications Marketing Pitching Technology 97

ImPRessions - Crenshaw Communications

AUGUST 9, 2017

Those who haven’t gotten this message will suffer the wrath of indignant customers and press, as Campbell’s no doubt did with this dubious Spaghetti-Os social media campaign. If your target is millennials, social media should be considered as a default medium for breaking news. Let the data do the talking.

Brand 160

Brand Branding Film Internal 160