OnePitch

NOVEMBER 2, 2022

I would like to introduce you to Carroll Fife, the housing and community activist in Oakland who’s local fight for housing rights has become a national movement with the Covid-19 crisis causing major issues with rent, mortgage defaults, and homelessness. Email us at info@onepitch.co Want more blogs like this?

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Cision

JANUARY 21, 2016

Social media can quickly turn local events into breaking national news which means every season is crisis season. How did Scott’s team keep the state’s tourism afloat? Scott: We communicated to local tourism officials in each community and they then communicated directly with businesses in their areas.

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PRSay

JUNE 9, 2021

In early May, the state of Massachusetts filed a lawsuit against Publicis Health for its work with Purdue Pharma, claiming its “unfair and deceptive” marketing practices helped fuel the national opioid crisis. based firm that specializes in crisis management and health care communications. Publicis Health, part of Publicis Groupe S.A.,

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MaccaPR

FEBRUARY 19, 2018

and Pepsi’s “ Black Lives Matter’’ TV ad bungle with Kendall Jenner – it would be easy to miss one of the smaller yet most portentous PR crisis of this year: The CrossFit Gym Member-Shaming Instagram Fail. CRISIS LESSON #1: EVERYTHING YOU BELIEVE IS PRIVATE WILL BE SHARED PUBLICLY. The first rule for any online crisis ?

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Onclusive

NOVEMBER 8, 2023

At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Crisis Communications There were some serious PR blunders in 2020. If those PR boo-boos didn’t show us the importance of having a crisis communications plan in place, we’re not sure what will.

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Prohibition

JULY 7, 2023

This includes crafting compelling stories, identifying media opportunities, organising press events , and managing crisis communications. Reputation management for a food company : A food PR agency was brought in to manage a crisis situation for a food company that faced negative publicity due to a product recall.

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Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” So we may be in “crisis” far more often than we are in crisis.

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Melissa Agnes

NOVEMBER 19, 2014

Lou and I go into even more detail on this subject in episode #024 of The Crisis Intelligence Podcast. A crisis is a change. Every crisis is different… but they all require a response by people or organizations that are highly adaptive. Adaptive Crisis Response. There are few standards in crisis. Tune in here.

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PRSay

MAY 26, 2020

Among the themes that emerged from the meeting were how to bring patients back for emergency treatments, surgeries, elective procedures, screenings, outpatient therapies and office visits. On May 14, several members of the PRSA Health Academy executive committee met virtually to discuss concerns and share ideas. Making patients feel safe.

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PRSay

JUNE 7, 2022

Find more articles on crisis communications in the May 2022 issue of Strategies & Tactics. As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. Not on my list?

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PR for Anyone

APRIL 21, 2020

You can use a proven and tested formula that will help with your publicity even during the Coronavirus crisis. Part One of ‘Public Relations Management First of all, you have to think about your local market. That being said, there is a huge opportunity to stand out locally. But start really watching your local news.

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Melissa Agnes

JULY 10, 2014

If you are searching for information about a local business, chances are you might go to Yelp.com or stumble upon Yelp reviews in a search about a business. After all, in many situations, simply having harmful content erased from the internet can sometimes be enough to make your internet crisis go away. By Whitney C.

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Karen Freberg

MARCH 15, 2020

The social media professors group I manage has been filled with professors from all over the world sharing, engaging, and discussing key issues related to how to handle the crisis. In a time of crisis, actions speak louder than words. How would you feel? I am surprised by some – but not others. What can we do?

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Shift Communications

JULY 26, 2017

Check out part 1 and part 2 before diving into the following post on the importance of speed during a crisis situation. . There’s a crisis communications mantra: tell it all, tell it early and tell it yourself. In a crisis situation, silence can be deadly. Just tuning into this series? We all know this. Deep Blue Sea.

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Case Study Crisis Study Crisis Communications 101

PR 20/20

MARCH 26, 2020

As a marketing agency, how should we respond? What is the appropriate role of marketing in the midst of a crisis? How can we answer that call when a sense of humanity is needed, now more than ever? There are no best practices in a crisis. Should you raise funds or donations for those being hurt by the crisis?

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Flack's Revenge

MARCH 30, 2020

No one knows for sure when the crisis will end. My friend Don Leon offered some great advice on LinkedIn: Take a moment to identify some of your favorite clients and customers (folks are tending to stay local so lots of people around/at their desk). Hey, where is everybody? It sure is quiet. People are bunkered down. Frank Strong.

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Reputation Us

MAY 3, 2022

Having helped organizations respond to dozens of crises each year, ReputationUs (RepUs)—a global firm specializing in reputation management and crisis mitigation—is internationally experienced in crisis response planning, training and immediate support. Training Sessions. Blueprint Overview & Tabletop Session.

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PR Fuel

JUNE 9, 2021

Discover how to start choosing press release topics with these tips today. How to Select a Topic. Responding to a Crisis. It’s important to respond to a crisis immediately. Responding to a crisis will help you remain transparent. You can minimize how much the event will disrupt your brand’s reputation.

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PRSay

JULY 1, 2022

About 2,200 local print newspapers have closed since 2005, cutting the number of newspaper journalists by more than half between 2008 and 2020. Social media has also raised important questions about how to stop the spread of misinformation without curtailing free speech. Widespread use of the internet didn’t occur until the 1990s.

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Onclusive

AUGUST 3, 2021

Historically, communicators have been focused on storytelling, media relations, crisis communications and other obvious aspects of the PR craft. How to set earned media objectives that are right for your brand. For example, a boutique hotel would want to focus on the local market instead of striving to achieve global coverage.

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PR Fuel

FEBRUARY 24, 2021

The coronavirus pandemic is a crisis, and everyone is dealing with different struggles in addition to the collective public health struggle. A press release for a nationwide publication should not look the same as one for a local publication. Take into account the local population and their demographics.

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Stephen Waddington

FEBRUARY 21, 2022

A series of case studies published by the CIPR showcases how the public relations profession stepped up in the response to COVID-19. The Communicating in a Crisis report records how public relations was successfully deployed during in the pandemic. This included participation in BBC and Sky documentaries about the crisis.

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Stephen Waddington

APRIL 23, 2020

We need to figure out how to live with the COVID-19 virus in order to release the global lockdown. The challenge with the COVID-19 crisis is that it requires an international governmental response and there are countless unknowns. The crisis has widened the socio-economic gap in society. Only then can we look at what comes next.

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Cision

JUNE 22, 2015

It takes only a minute for a crisis to harm your brand, especially in the age of social media. Peter LaMotte discussed at his recent webinar, showing the keys to crisis management , how you can reduce brand vulnerability by preparing for crises in peacetime and more. But what can you do when the masses control the message?

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Stephen Waddington

JULY 21, 2020

In a recent post I wrote about how to scale an agency out of lockdown. As we emerge from the crisis here is where I have spotted opportunities for growth. Disrupted categories Other sectors have been devastated by the crisis and need a complete rethink. Fortune favours the brave. Here the opportunity is growth and new markets.

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PR Fuel

JUNE 11, 2020

If you know how to draft one, in addition to how to use the best press release distribution channels, you can reach a wide audience with a persuasive message. If there is a crisis regarding your company, you can also use a press release to control the message. How to Distribute Your Press Release. We can help.

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Cision

MARCH 25, 2016

Nearly every brand is on social, but 48 percent of the communication professionals manning those channels feel the risks of a crisis outweigh the benefits social provides. Those that do, however, can determine if a crisis is worth responding and how to react. Want real-time crisis communication tactics?

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Brand Branding Crisis Communications Crisis 120

Melissa Agnes

MAY 17, 2016

Welcome to episode #057 of The Crisis Intelligence Podcast, with Melissa Agnes and Garth Rowan. As first responders and emergency managers know, this is quite an exceptional crisis management feat. Tune in to this episode of The Crisis Intelligence Podcast here. Subscribe to the Crisis Intelligence Podcast!

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PR for Anyone

AUGUST 25, 2022

Here’s a short video I did on how to position yourself as the expert which might help if you aren’t quite sure how to position your expertise. So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. Transcript.

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Melissa Agnes

JUNE 3, 2014

Identifying the trigger points that indicate that an issue needs to be escalated to the crisis team. Q: How does a digital issue differ from a traditional issue? An issue is an issue and a crisis is a crisis. This is why I get so annoyed with the term “social media crisis”! It doesn’t.

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PR for Anyone

MARCH 31, 2020

Maybe they are a newspaper reporter in the city or the town you live in, and they just wrote a story about COVID-19, and they talked about its effect on the local economy. Many times, in a crisis like this, there aren't as many well-crafted videos or articles that people write because of the latest happenings.

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PR for Anyone

SEPTEMBER 16, 2022

what you can pitch your local media for the month of October. There’s also a bonus video in there about how to nail the interview when you get it. How to speak from your power. How to get your message across. Transcript. We are two weeks away from October. so it’s a great time to start thinking about.

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5W PR

SEPTEMBER 11, 2019

It was a natural transition since they already knew how to write appealing pieces and had established relationships with other colleagues in the media. Some PR folks who work for companies also volunteer to do similar work at a small, local nonprofit. So, what does it take to get into this exciting profession?

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PR Conversations

MAY 1, 2017

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. How do you feel that practitioners, employers, professional bodies and academics can address this concern?

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PRSay

MARCH 18, 2020

Media interest in this story will continue until the public health crisis abates. The news director at a major regional outlet told us that their phones are constantly ringing with viewers asking questions about the latest news and how to protect themselves against COVID-19. Monitor the media environment.

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5W PR

SEPTEMBER 9, 2021

From press kits to media contacts to online reputation management, small businesses are hiring public relations specialists and adopting communications strategies to help tell their stories, boost their visibility, and meaningfully engage with consumers local stores and online. When it comes to building trust and credibility, PR is king.

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PR Fuel

OCTOBER 16, 2020

If you know how to draft one, in addition to how to use the best press release distribution channels, you can reach a wide audience with a persuasive message. If there is a crisis regarding your company, you can also use a press release to control the message. How to Distribute Your Press Release. We can help.

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