Boeing’s Existential PR Crisis: Navigating Through Turbulence
David PR Group
APRIL 4, 2024
This event is not an isolated blip on the radar; it is a symptom of a deeper malaise that has been gestating within the company, prominently highlighted by the infamous 737 MAX controversies. However, Boeing’s situation is a stark outlier, necessitating a radical reevaluation of its crisis management approach.
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