5W PR

APRIL 7, 2023

These can include creating video content, offering meal plans, and harnessing the power of influencer marketing. Video Content Food bloggers can attract a larger following by creating engaging and shareable video content. Bloggers can share videos on various social media platforms like YouTube , Facebook, and Instagram.

Film 88

Film Video YouTube Instagram 88

Cision

NOVEMBER 6, 2015

Video used to be optional in communication, but now it’s vital. Cisco forecasts that by 2019, video will make up 80 percent of all consumer Internet traffic, up from 64 percent in 2014. They also forecast that every second, more than 1 million videos will be transmitted across the Internet. . The first step is to listen.

Video 120

Video Trends YouTube Television 120

PR for Anyone

OCTOBER 25, 2023

The Broadcasting Years Diane has gained a multifaceted skill set with her extensive background that includes radio, television, film, communications, and broadcasting. This transition showcased her adaptability and commitment to excellence in the ever-evolving field of media and communications. Wisdom and confidence comes with age.

Storytelling 130

Storytelling Airlines Film Energy 130

Deirdre Breakenridge

OCTOBER 21, 2019

If you want to add creative sonic elements to your audio, try some of these free sound effects. And the same way Kevin studies his lines for television and film on the show, your hosts must know their material ! Want to add a video component to your show? Sell the Star Power. Are you thinking of launching a new segment?

Social Media 268

Social Media Film Construction Television 268

PR 20/20

OCTOBER 4, 2018

While we’re on the subject of marketing mediums, have you leveraged the power of video? According to Wyzowl’s State of Video Marketing Survey , 81% of businesses use video as a marketing tool— up 18 points from 2017. Cleveland HubSpot User Group (HUG): Working Video into Marketing from PR 20/20. If not, you should.

Video 78

Video Trends Strategy Marketing 78

Prohibition

JULY 23, 2019

The use of social media campaigns has become an essential tool to help universities recruit student and manage these complex relationships. Here are some social media campaigns by universities that helped them stand out from the rest: 1. Watch the video here. University of Salford: #Salfie Campaign.

Social Media 54

Social Media Media Education Internal 54

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Since we’re on the cusp of 2019, CEOs should also consider the well-documented ascendance of video.

Case Study 178

Case Study SEO Film Video 178

Konnect Agency

FEBRUARY 24, 2020

With the rise in popularity of social media channels with a variety of platforms and uses — TikTok, Instagram, Facebook, Snapchat and more — YouTube is still just as great a platform to utilize for your brand. Here, we’ll break down why you shouldn’t sleep on the video giant and how to maximize it for brand visibility.

YouTube 98

YouTube Brand Branding How To 98

Deirdre Breakenridge

DECEMBER 4, 2018

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. It is powerful for inspiring action and sharing personal stories of change and impact.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

Prohibition

AUGUST 3, 2021

In June, we booked in some IN PERSON, yes you have read that correctly, in person filming for our client, Birchwood Park. We’re working with Birchwood Park to create a video case study series as part of their next campaign. We love getting our creative hats on here at Prohibition! videoproduction pic.twitter.com/EFszXcShrW.

Case Study 62

Case Study Film Video Study 62

Prohibition

DECEMBER 16, 2022

Here we’ve taken a look at the festive videos that have warmed our hearts, put a smile on our face and been a big hit in the news and on social media. The video has definitely been a hit in the media and on social media, with users praising its funniness and festiveness. Aldi – Home Alone.

Video 62

Video Film Social Media Creativity 62

MaccaPR

JUNE 21, 2017

When consumer brands, such as Adidas, Estée Lauder and Starbucks opt to include original video content in their marketing plans, an increasingly popular route is to partner with a blogger or digital influencer. Of course, influencer marketing is not the only way to create highly engaging, consumer-targeted video content. Man Repeller.

Video 54

Video Brand Branding Fashion 54

Beyond PR

MARCH 4, 2016

These days, most of us walk around with an HD video camera in our pocket. Thanks to audiences’ growing appetite for mobile and video, the technology in our phones, tablets, and other mobile devices gets better and better. The uptick in mobile video isn’t just affecting consumption habits. Orient Yourself.

Mobile 73

Mobile Video Interviews Film 73

Shift Communications

DECEMBER 15, 2015

Both have restrictions on what used to be long-form mediums – in Twitter’s case, it’s character limit; in Vine’s case, it’s the number of seconds your video is allowed to be (it’s six, by the way). You may be wondering what these little video snippets can do for your brand, or why you should invest into a Vine profile of your own.

Brand 60

Brand Branding Film YouTube 60

Prohibition

APRIL 1, 2022

Every year we look forward to seeing what brands make the most of April Fools’ Day and launch a funny, interesting or creative stunt. Here’s a quick round-up of some of the best PR and social media stunts that we’ve spotted for April Fools’ Day 2022: Walkers launch Sandwich crisps.

Social Media 71

Social Media Airlines B2C Film 71

Karen Freberg

JUNE 24, 2018

I was greeted in Lehi for the Creative Campus event with hugs because of the professional relationships I have been able to make over the past few years. In many ways, I felt I was coming to my creativity home! What is Creative Campus? What were some of the lessons I learned during Creative Campus?

Creativity 40

Creativity Education Video Film 40

ImPRessions - Crenshaw Communications

JUNE 5, 2018

When brands happen to get a mention in pop culture in a tangential, incidental, or even neutral manner, a creative PR pro can start a new conversation spotlighting that brand. When Stewart retired as host, Arby’s even tweeted him a job application and made a hilarious farewell viral video. PR wins from brand commandeering.

Brand 160

Brand Branding Viral Crisis Management 160

Prohibition

JULY 21, 2023

It’s an interesting campaign from Xbox, particularly as you would expect these consoles to drive good sales given the attention around the film. The comfy shoe brand announced the collaboration on Instagram with a video that showed the hot-pink Crocs, as well as Barbie-themed Jibbitz charms to be stuck on the front.

Wireless 62

Wireless Retail B2C Instagram 62

PRSay

JANUARY 21, 2020

Each new season brings a flood of social media buzz, non-stop advertisements and climbing ratings. Not only is the show filmed in gorgeous locations on high-end equipment, but it’s written, produced and edited by an experienced team of producers who are trained in how to tell stories that appeal to target audiences.

Communications 161

Communications Storytelling Film Training 161

Mindful Marketing

OCTOBER 9, 2022

Like most production companies , Paramount Players and Temple Hill Entertainment made the obligatory film trailer and television spots. However, to capture even more interest ahead of the Halloween horror movie season, the film makers executed a truly menacing marketing strategy. Still, many marketers find it fascinating.

Consumer 80

Consumer Marketing Television Viral 80

Prohibition

JANUARY 20, 2023

The Stranger Things brand is strong, and even those who aren’t fans have some idea of what the show is about, so this type of visual campaign is the perfect way to grab attention and get people talking on social media! A great stunt that impressed the press and social media users.

Fashion 62

Fashion Apparel Instagram Social Media 62

Prohibition

DECEMBER 11, 2019

We’ve taken a look at some of the Christmas adverts that have been released for 2019 and have taken social media by storm this festive period. Playing on arguably one of the most popular films in recent years, The Greatest Showman, Aldi’s Christmas advert sees the return of the much loved Kevin the Carrot.

Video 62

Video Social Media Film Brand 62

Karen Freberg

MARCH 31, 2022

.” The class that spread virally across social media – reaching all aspects of industries, classrooms, and communities. ” I do not have a full video of the entire class session. Social media is first and foremost social! Stories are key to be successful in social media today.

Social Media 85

Social Media Film Industry Viral 85

The Resolution Blog

OCTOBER 15, 2019

Don’t be afraid to add paid into the mix If your campaign is creative enough, you can set things in motion with just one ad. The day resulted in 27 creative assets from the agencies that attended , and a better understanding of Facebook ads all around. In total, less than $80,000 was spent on ads. Key Takeaway?—?Don’t Key Takeaway?—?Add

B2B 120

B2B B2C Facebook Storytelling 120

Prohibition

JULY 5, 2019

Here at Prohibition, we love getting our creative juices flowing when planning feel-good campaigns that drive results for our clients. The initiative helped shed light on what life was like prior to colour photography and film being introduced en masse in the 1970’s. CEWE Life in Colour Campaign. In total, we reached an amazing 2.4

Print 54

Print Film Instagram Creativity 54

Prohibition

AUGUST 15, 2019

It consisted of hosting an influencer event, devising content for social media and securing features in the media. Creative and engaging social media content. A further layer to the campaign was to create engaging social media content focused around celebrating the poshnic.

Social Media 48

Social Media Transportation Film Content Marketing 48

Mindful Marketing

OCTOBER 17, 2020

In a social-media-driven world, marketers increasingly face a dilemma: Should they keep communication control or slide into the passenger seat and allow someone with no professional experience and little company commitment drive their promotional strategy? I wasn’t in control of the car, they were.

Consumer 68

Consumer Viral Video Social Media 68

Konnect Agency

APRIL 6, 2021

With many businesses and industries creatively learning to adapt to the “new normal,” some have seen great success. The unique circumstance inspired more people to get creative by picking up new hobbies to keep busy and seek entertainment sources. Closures and CDC restrictions greatly impacted the film industry.

Travel 52

Travel Film Guidelines Consumer 52

Cision

APRIL 12, 2016

In this interview, Adriana discusses the nuances of promoting media brands, the evolving role of social media in media relations and how to adapt your public relations strategy to the changing media landscape. What roles does social media play in your job? Focus on developing your writing skills.

Fashion 120

Fashion Pitching Journalism Social Media 120

Deirdre Breakenridge

JANUARY 5, 2018

In one seamless camera movement, the creative tells a story that emphasises the need for volunteers year-round. And hopefully motivates people to stay involved, well after the lights and decorations of the holidays come down,” said Mel Routhier, SVP and Group Creative Director at DDB about the work. Don’t You Credits.

Film 0

Film Insurance Insurance Creativity 0

Maxim Behar

OCTOBER 15, 2023

And in fact, the characteristic of a publisher is to own media. What we do from morning to night is come up with interesting, provocative, and truthful content for the social media that we own. The first difference is that social media is interactive. In all of social media, you can go in and see that analysis.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation. He does his best to stay informed on politics, tech, music, cultures, and social media.

Publicity 77

Publicity Reputation Crisis Communications Film 77

MaccaPR

AUGUST 26, 2015

Those feelings of nostalgia and a shared past bring our history to life, which allow us to collectively reminisce on social media about the way things were (or the way we’d like to remember them!). Legos' Corporate History Video. Your brand can share storytelling moments from its company history with your key stakeholders, too.

Corporate 48

Corporate Examples Storytelling Brand 48

Prohibition

JUNE 22, 2023

It’s been a great couple of months for creative campaigns, from food and drink to health – and here are some of our favourites we’ve spotted recently. Heinz has created a series of five short films to showcase just how much the public love them, with the unifying tagline of ‘It has to be Heinz’.

Film 62

Film Social Media B2C Survey 62

Waxing UnLyrical

DECEMBER 13, 2010

Image: Peter Lee via Flickr, Creative Commons Thanks so much for stopping by WUL! that is until they got home, saw the video, and forwarded it to their friends to make fun of the other hypocrites. Second, videotaping it is necessary to ensure the "lack of ruined commute" is captured on film. What is with the media these days?

Media 89

Media Facebook Twitter Film 89

Waxing UnLyrical

DECEMBER 26, 2010

Image: Joey Rozier via Flickr, Creative Commons For the uninitiated, Boxing Day is the day after Christmas (though where celebrated, marked on the first weekday after Christmas, so that would mean it’s actually tomorrow, but whatever). 5 social media gifts I want from Santa , by Matt Singley. Nothing to look forward to?

Measurement 55

Measurement Facebook Twitter Social Media 55

Waxing UnLyrical

JANUARY 11, 2012

As a result, some terrifically creative and, at times, hilarious, things happened. KiKi L’Italien spontaneously promised to film a video while she sang “Private Dancer.” In addition, we encouraged Champions to share photos, videos and as much multimedia as they could. Always Be Closing.

Twitter 107

Twitter Analytics Community Facebook 107