ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. What’s more, a strong corporate culture, rightly prized by high-growth organizations, can inhibit healthy disclosure of wrongdoing.

Corporate 272

Corporate Reputation Policies Employee 272

Presspage

NOVEMBER 1, 2023

This article aims to provide my perspective on the considerations of using generative AI in corporate communications. If generative AI is used as a primary tool for creating the content output of corporate communication, these aspects are not guarded by the model. This is not the case.

Corporate 88

Corporate Communications Training Data 88

ReimaginePR

SEPTEMBER 9, 2021

As a corporate brand, optimizing your YouTube content can directly improve your sales and customer engagement. For example, if your corporate video is about Home Remodeling, type this exact phrase in YouTube’s search bar. The metadata of your YouTube corporate video holds great potential for optimization.

YouTube 156

YouTube Video Corporate How To 156

Agility PR Solutions

FEBRUARY 14, 2024

As leaders across industries continue investing in AI tools for a wide range of issues they feel their businesses will need to address in 2024, new research from accounting, consulting, and technology firm Crowe LLP and Forbes finds that the ubiquity of AI and the approaching 2024 federal elections are an anticipated source of volatility […] (..)

Corporate 110

Corporate Technology Tools Industry 110

5W PR

JANUARY 2, 2020

While corporations have always been legal entities in their own right, new communication technologies have forced a change in the way companies communicate. Now, corporations are expected – and face a backlash if they fail – to project an image of accessibility and inclusiveness. Making Transparency a Priority.

Corporate 120

Corporate Communications Consumer Community 120

Agility PR Solutions

NOVEMBER 16, 2023

Are your employees motivated and properly trained on tools like generative AI, so your data infrastructure doesn’t get compromised? There’s a lot to be afraid of in business these days: Is your company resilient enough to weather another downturn? Are you lagging behind your competitors in achieving digital transformation?

Corporate 100

Corporate Training Employee Data 100

Communications Conversations

OCTOBER 28, 2022

Corporate blogging has never been bigger. According to the annual University of Massachusetts study of how Fortune 500 companies are using social media, a whopping 77% of companies are using a corporate blog. Those blogs probably drive organic traffic to their corporate sites (a huge goal, I’m sure).

Blogging 109

Blogging Corporate Survey Interviews 109

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. What’s more, a strong corporate culture, rightly prized by high-growth organizations, can inhibit healthy disclosure of wrongdoing.

Corporate 156

Corporate Reputation Policies Employee 156

Presspage

APRIL 4, 2023

Euronext Corporate Services empowers listed companies with cutting-edge solutions and tailor-made advisory services to address their most critical needs in capital markets. The all-in-one platform ensures a seamless workflow for all essential tasks related to the disclosure process without having to rely on separate tools to get work done.

Corporate 78

Corporate Print Financial Web 78

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools.

Automotive 78

Automotive Policies Employee Corporate 78

Business Wire

FEBRUARY 18, 2020

Public relations reliance on impressions and Advertising Value Equivalents is both about the complexity of and lack of access to the data; PR is not on the front lines of data collection tools like Google Analytics which is often managed by web or marketing teams.

Corporate 259

Corporate Analytics Communications Web 259

Agility PR Solutions

JULY 21, 2021

Were they a flash-in-the-pan to help event organizers and businesses survive the past year-and-a-half, or are they a viable tool for communicators in the brave new world? The post Top post-COVID shifts of virtual and hybrid conventions, corporate events, trade shows and meetings appeared first on Agility PR Solutions.

Trade Shows 148

Trade Shows Meeting Corporate Tools 148

PReview: A Blog by NewsVoir

SEPTEMBER 6, 2022

The process of implementation of new technologies in business is inherent to corporate innovation. The post 10 Powerful Tools to Unlock the Potential of your PR campaigns [2022] appeared first on PReview: Blog for PR, Digital Marketing and Media Professionals. In the age of an ever-growing […].

Tools 91

Tools Technology Corporate Blogging 91

Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 81

Survey Corporate Communications Financial 81

Agility PR Solutions

AUGUST 6, 2020

Corporate events are excellent tools for businesses. Like any event, though, corporate events […]. The post 4 components your corporate event needs to have appeared first on Agility PR Solutions. The post 4 components your corporate event needs to have appeared first on Agility PR Solutions.

Corporate 78

Corporate Education Tools Company 78

ImPRessions - Crenshaw Communications

APRIL 3, 2018

At the confluence of advertising, marketing, and public relations was the genius stunt by the fictional Wonka Corporation to release golden tickets hidden inside their popular candy bars throughout England. The post Hidden PR Tools In Top Movies appeared first on Crenshaw Communications. Lesson learned!

Tools 170

Tools Government Crisis Public Affairs 170

Sword and the Script

OCTOBER 5, 2021

Onclusive adds features, becomes all-in-one PR software tool; Agility PR Solutions adds AI; Q4 releases IR event hosting tool; an odd rebrand by SocialChorus and Dynamic Signal; Intrado rebrands as Notified; Meltwater Q2 earnings. Second, the company has developed share-of-voice and attribution tools.

Software 154

Software Tools Print Technology 154

Ishmael's Corner

MAY 31, 2020

The post This Experiment Proves SEO Extends the Reach of a Corporate Blog appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Our push to marry SEO and PR picked up steam seven years ago when Google overhauled its search algorithm. Google used the Hummingbird.more.

SEO 152

SEO Corporate Blogging Storytelling 152

Agility PR Solutions

APRIL 19, 2019

Corporate social responsibility (CSR) was born in the 1990s, came of age in the 2000s, and is today a shiny, handy tool in every marketer’s public relations toolbox. The post Corporate social responsibility and the rise of ‘do-gooder’ marketing appeared first on Agility PR Solutions.

Corporate 108

Corporate Marketing Tools Publicity 108

Sword and the Script

MARCH 8, 2022

What I mean by that is most PR software tools on the market will do 80-90% of what you want. What things boil down to are the corporate characteristics: is the vendor someone you know, like and trust? Corporate outlook. In other words, from a features and functions perspective, most of them will get the job done.

Software 81

Software Corporate Publicity Technology 81

ImPRessions - Crenshaw Communications

FEBRUARY 14, 2024

But at a corporate level it’s a strategic imperative with real implications for company reputation and even performance. According to Paul Argenti, a professor of corporate communication at Dartmouth College, such visibility can be a critical component of effective strategy execution.

Corporate 182

Corporate Analysis Reputation Trends 182

Communications Conversations

OCTOBER 7, 2014

And browse a myriad of blogs and sites using fantastic tools like Flipboard. I cannot overstate how big of a waste of time using that approach has become in light of file sharing and collaboration tools like G-docs. Collaboration and presentation tools with vendors/customers needs to improve. They tweet freely.

Employee 157

Employee Corporate Communications System 157

Sword and the Script

MAY 4, 2021

You can see it in this month’s summary of news – the 24 th edition of the PR Tech Sum – there’s a corporate transaction, a few new products and a handful of PR surveys at the end. >>> In a video review of the product, (embedded nearby) the Influencer Marketing Hub called Klear a “ hybrid social listening and analytics tool.”

Tools 100

Tools Survey Pitching Analytics 100

Solo PR Pro

APRIL 6, 2021

5 solo PR pros share their most-used tools. This month, we asked our panel of solo PR pros to share the top tools they use on a daily basis. I believe they offer planning and hiring tools as well, but so far, the Toggl Track tool has been the one changing the game for me in terms of my organization and management this year.

Tools 89

Tools Google LinkedIn Leadership 89

PRSay

MARCH 23, 2018

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. Nonprofit groups and volunteers came with tools and know-how. This is a valuable perspective.

Corporate 107

Corporate Communications Crisis Management Crisis 107

Ronn Torossian

APRIL 14, 2022

Public relations and investor relations departments tend to work separately from each other within corporations. With the help of today’s collaboration tools, they can share each other’s resources in order to benefit everyone.

Resources 195

Resources Corporate Tools Publicity 195

Presspage

MAY 19, 2017

Not only their corporate office , but also local offices such as The Netherlands and Russia have the same look & feel to support the global brand. A major step in securing a unified brand look and feel is using the same tools and platforms throughout the whole organization. A win-win situation for everyone involved!

Corporate 68

Corporate Brand Branding Guidelines 68

Sword and the Script

SEPTEMBER 1, 2020

Internal comms tool SocialChorus acquired by a PE firm; Burton-Taylor digs up revenue numbers; Nexis Newsdesk Simplifies news search; Propel adds broadcast monitoring Welcome to the beginning of September. The company helps leaders and communicators create, publish and distribute text and multimedia messages to an internal team.

Internal 147

Internal International Tools Software 147

5W PR

MAY 7, 2018

Whether it’s through social media, instant messaging, video chat, or phone, the key to better corporate communication in the workplace is knowing how to set a standard for consistent and clear conversations. With that in mind, here are five things to know about corporate communications: 1.There There Needs to Be a Framework.

Corporate 60

Corporate Communications Employee Training 60

Stuart Bruce

APRIL 2, 2020

A new news trend tool lets you see and search what journalists are writing about.

Writing 128

Writing Trends Tools Google 128

Communications Conversations

OCTOBER 12, 2018

The report shares some interesting data about corporate blogging. Here’s what the study’s authors had to say: “Corporate blogs are steadily becoming more prevalent on company websites. 53% now have corporate blogs.” In fact, I’m a little surprised so many corporate blogs still allow comments!

Corporate 74

Corporate Blogging Social Media Facebook 74

Communications Conversations

JANUARY 5, 2016

But, before you take my head off about the headline, let’s have an honest discussion about corporate intranets. I know corporate American isn’t giving up on the intranet concept yet. I know corporate American isn’t giving up on the intranet concept yet. This one falls on us, as corporate communicators.

Corporate 60

Corporate Employee Web Tools 60

The Resolution Blog

SEPTEMBER 3, 2015

But with tech moving quicker than ever and more tools cropping up everyday, how do we identify what works? Below are the top 5 tips from our latest guide to tech and tools for PR in 2015. The first thing to realise is that tools can only take us so far. Well tools to formalise your project's goals are just the beginning.

Tools 120

Tools Measurement SEO Strategy 120

ImPRessions - Crenshaw Communications

APRIL 13, 2022

Seddon recently joined Craig Charney of Charney Research and Sarah Colamarino, former Vice President of Corporate Brand Equity and Partnerships at Johnson & Johnson, to discuss the hows and whys of successful purpose-driven marketing. Purpose is a strategic management tool. Her statement is backed by impressive research.

Brand 296

Brand Branding How To Corporate 296

Onclusive

NOVEMBER 8, 2023

Feel free to start a free trial to get an understanding of the tool. Corporate Communications As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates.

Training 195

Training Media Training Reputation Crisis Communications 195

MaccaPR

OCTOBER 3, 2016

I’m going to give it to you straight – developing a Corporate Sustainability Report for your company is a ton of work. What is a Corporate Sustainability Report? Yes, corporate sustainability reports are a valuable communications tool. Corporate Sustainability Reports Rise in Popularity. General Mills.

Corporate 71

Corporate Report Survey Government 71

Communications Conversations

DECEMBER 13, 2017

I’d also lean toward using Garageband as your editing tool-of-choice–mostly because it’s already on Macs, which most in our industry use on a daily basis. Sure, you’ll want to consider your corporate social channels as prime sharing platforms for your podcast. I’d suggest buying some kind of Snowball mic.

Corporate 103

Corporate Banking Resources Radio 103