ImPRessions - Crenshaw Communications

MAY 20, 2019

In public relations , there are many career path possibilities, but most fall into either the agency side or the client side. Like everything else in life, a move from agency PR to corporate or brand communications involves trade-offs. On the corporate side, things may be different. Agency PR Has Many Advantages.

Agency 200

Agency Corporate Pharmaceuticals Public Affairs 200

ImPRessions - Crenshaw Communications

JUNE 12, 2018

As Father’s Day approaches, it’s a good time to remember the legendary figures who shaped modern public relations. It’s fascinating to chart the growth of public relations over the last century by looking at those who had the vision to create the industry. 5 who shaped today’s PR business. Rockefeller Jr.

Corporate 178

Corporate Mobile Energy Public Affairs 178

PRSay

AUGUST 13, 2020

Those of us who are activists may be reluctant to go public about our affiliations for fear of losing clients or alienating the boss or C-suite. According to a 2012 article in Public Relations Review , activists were practicing public relations some 80 years before companies began to appropriate and refine the concept.

System 187

System Public Affairs Employee Nonprofit 187

ImPRessions - Crenshaw Communications

APRIL 3, 2018

The iconic publication sends a 15 year-old reporter to travel with the band on tour in order to write an in-depth piece. At the confluence of advertising, marketing, and public relations was the genius stunt by the fictional Wonka Corporation to release golden tickets hidden inside their popular candy bars throughout England.

Tools 170

Tools Government Crisis Public Affairs 170

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

Interviews 99

Interviews Publicity Technology Social Media 99

Cision

SEPTEMBER 14, 2016

Examples include number of website visitors, number of event attendees, paid advertising reach, etc. Once your campaigns have been implemented, you need to track how they perform. Use the framework to identify outputs and outtakes. Outputs refer to the core measures of your programs. Did they engage with your content? Did they subscribe?

Communications 0

Communications Banking Measurement Public Affairs 0

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. Faculty talk trends and current events. Students write about a current event and critique the assessment.

Communications 120

Communications Case Study Training Reputation 120

Sword and the Script

AUGUST 18, 2020

Alongside a question about PR’s view of media bias , we asked the following: Do communications professionals – including PR, public affairs and spokespeople – present accurate and truthful information? Corporate constraints. Ethical PR folks try to present the truth but sometimes are constrained by corporate edicts.”

Ethics 101

Ethics Communications Survey Public Affairs 101

Waxing UnLyrical

JANUARY 12, 2012

I stumbled into the field of public relations some 40-plus years ago so … The obvious … and first … response is “a lot.” Corporate social responsibility must become part of the organizational DNA, led by the public relations professional who inherently understands public awareness, public perception, and public opinion.

Publicity 72

Publicity Public Affairs Nonprofit Banking 72

Sword and the Script

OCTOBER 25, 2022

Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. Proactive yet current with events and (e.g., More types of content.

Communications 122

Communications Crisis Internal International 122

Communications Conversations

DECEMBER 8, 2022

A few weeks ago, Ad 2 hosted a great event (led by former Tommie, Chloe Lewis)–a Women’s Leadership Panel. I love the premise of this event–give successful women business leaders in our industry the floor to talk about how they did it and (again, guessing here) how it was more messy than you think. LeeAnn Rasachak.

Marketing 60

Marketing Leadership Creativity Internal 60

Landis PR

JANUARY 30, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Michelle Lyng, Novitas Communications. Many people understand that public relations can drive reputation, but some struggle to recognize that public relations can drive revenue. For the Photo courtesy of Pixabay original blog, please visit here.

Leadership 105

Leadership SEO Measurement Reputation 105

Solo PR Pro

MAY 8, 2018

Corporate communications. Event planning. Public affairs. As a solo, you can chart your own course and craft a practice that includes diverse areas of expertise. In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Community relations. Direct advertising. Fundraising. Government relations.

Public Affairs 40

Public Affairs Internal International Community 40

Solo PR Pro

NOVEMBER 17, 2015

He was looking to expand on this and reach schools focused on public policy and international relations. In total, 15 out of the top 30 public affairs graduate schools ranked by US News and World Report participated in the survey. Kevin Anselmo, Experiential Communications. She immediately saw the value in what I was doing.

Creativity 40

Creativity Public Affairs Policies Survey 40

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business.

Agency 59

Agency Internal International Meeting 59

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

PRSay

FEBRUARY 27, 2017

Little did I know, all of this would change, and I would start my career in public relations. The sign had information about a conference that was being hosted by public relations directors who worked for various teams in the National Football League (NFL). At the time, that meant I would likely end up doing some form of journalism.

Conference 60

Conference Education Public Affairs Television 60

Beyond PR

SEPTEMBER 26, 2016

Seen as savvy multitaskers, public relations professionals have quickly and efficiently adapted with the evolving communication landscape. More than 53 percent of public relations professionals state that measurement is their biggest skills gap. But why can’t they accurately prove the value of their efforts?

Measurement 40

Measurement Banking Public Affairs Strategy 40

Landis PR

OCTOBER 2, 2023

By Brianne Murphy Miller Note: This is a reposted blog by Public Relations Global Network. Email brianne@landispr.com Technology Public Relations The post Five Steps to Manage Client-Agency Relationships appeared first on Landis PR. For the original blog, please visit here. Setting things up correctly at the start is key.

Agency 64

Agency Technology Meeting Software 64

Landis PR

DECEMBER 18, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever. We used to target seven touchpoints to reach the customer – now, it takes eight or nine.

Conference 59

Conference Consumer Social Media Google 59

Landis PR

JULY 10, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. For the original blog, please visit here. The slippery slope of misinformation and disinformation is getting steeper. And when you add politics to the mix, it’s like throwing oil on the slope, too.

Journalism 52

Journalism Training Consumer Tools 52

Landis PR

JANUARY 22, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Anni Kosunen, Ellun Kanat. For the original blog, please visit here. Photo courtesy of Pixabay For CMOs, understanding the importance of effective communication measurement is vital.

Measurement 59

Measurement Communications Crisis Communications Crisis 59

PR Conversations

MAY 1, 2017

The following is the result of our subsequent shared musings concerning the impact of crisis situations on the health and well-being of public relations practitioners. Or the crisis plan is siloed in some hidden corporate corner completely out of date. My argument supports your points, that individuals need wider support.

Crisis 63

Crisis Crisis Management Leadership Training 63

Doctor Spin

MAY 21, 2023

Are you considering hiring a public relations agency? The Benefits of a Public Relations Agency III. In this arrangement, you designate a specific PR agency as your primary agency for all public relations needs that may arise. Get access to personal networks with stakeholders, influencers, and publics. Single PR project.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

Communications Conversations

DECEMBER 1, 2016

In fact, I believe I’ve heard Ava say “I’m a grandma trapped in a millennial’s body” the last time I saw her at a Talking Points event in September. I’ve dabbled in many fields including public relations, branding, consulting, teaching, and email, digital, and social media marketing. Why or why not?

Public Affairs 60

Public Affairs Social Media Employee Hotels 60

Stuart Bruce

JUNE 24, 2015

My bemusement and came from the realisation that so many people still don’t really have a clue about what public relations really is. Paul Holmes says that “public relations finds real stories and shares them. If it is new to you then you’ve been doing public relations wrong all along. That’s not new.

Advertising 60

Advertising Advertising Content Marketing Case Study 60

PR Conversations

JANUARY 29, 2015

One of the notable developments of scholarship in public relations in recent years has been an increased focus on its role in society. By the time he wrote the chapter: Winning better relations with the community, a decade later, Irwin was a counselor servicing a number of leading corporations and industry groups.

Community 40

Community Employee Local Groups 40

PR Conversations

JANUARY 29, 2015

One of the notable developments of scholarship in public relations in recent years has been an increased focus on its role in society. By the time he wrote the chapter: Winning better relations with the community, a decade later, Irwin was a counselor servicing a number of leading corporations and industry groups.

Community 40

Community Employee Local Groups 40

MaccaPR

MAY 28, 2015

NASA said they advised Hyundai about public domain footage shot inside the International Space Station, as well as footage of Earth as seen from the station, footage that - of course - was shot prior to the events depicting in Hyundai’s spot. “If If Hyundai used an actor to simulate shots on board the ISS, as Ms. Source: Hyundai ).

Film 48

Film Marketing YouTube Advertising 48

PRSay

AUGUST 14, 2019

As corporate vice president of communications at Microsoft , Frank X. I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. How did your time in the Marine Corps prepare you for agency and corporate life? Create events that let the culture come to life.

Internal 66

Internal International Conference Public Affairs 66

5W PR

DECEMBER 6, 2018

In this week’s 5W Spotlight, we sat down with Nicholas Koulermos, Associate Vice President of Corporate, to discuss his journey into the PR industry. His dedication and passion for public service inspired me to get into Public Affairs, which eventually led to my work in PR. His advice for people looking to get into PR?

Public Affairs 100

Public Affairs Sports Training Interviews 100

NewsWhip

APRIL 14, 2021

And so those three groups work along with a number of external functions within McDonald’s, such as public affairs and government relations, sustainability to really develop a honed intelligence that is both strategic and also very much focused on the reputational role of McDonald’s. And then we also have reputational risk.

Analytics 78

Analytics Data Crisis Reputation 78

PR Conversations

JULY 5, 2017

My friends know that I work in public relations. Public relations professional strives to create a positive reputation for his/her client with the help of information materials. They identify relevant publicity opportunities, organize interviews, land speaking engagements for CEOs. Copywriting. guest posts from partners?),

Infographics 63

Infographics Corporate Policies Analysis 63

Beyond PR

OCTOBER 14, 2016

Raise a speaker’s professional profile by positioning them as a voice at large corporate or industry events. This builds off five years as an award winning public relations professional and journalist working out of Canada. Provide female leaders with the time and support needed to conduct leading industry research.

Public Affairs 40

Public Affairs Analysis Television Infographics 40

Landis PR

DECEMBER 11, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. Leverage Public Relations: Public relations will significantly amplify your communications strategy. For the original blog, please visit here. Now is the time to plan for 2024.

Strategy 59

Strategy Company Communications Construction 59

Cision

FEBRUARY 11, 2016

Kathy Jeavons, senior vice president of public affairs at Story Partners, a Washington, D.C. strategic public affairs firm, is no stranger to the constant change in PR. This is the normal course of events when the presidency changes parties, and all of us White House staffers knew it was coming, but it was still a shock.

Public Affairs 120

Public Affairs Trends Reputation Newspapers 120

Landis PR

DECEMBER 4, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Katie Casciato – Roopco. Technology Public Relations The post Will Generative AI Replace Marketers and Content Creators? For the original blog, please visit here. All of that said, I’m not against the use of AI in content creation.

Marketing 59

Marketing Content Marketing Storytelling B2B 59