Ethical Voices

AUGUST 1, 2022

Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. Can corporations really be ethical media enterprises? We get into a little bit about ethical dilemmas that we might face in the profession, including in today’s stakeholder driven world.

Ethics 72

Ethics Agency Journalism Corporate 72

PRSay

FEBRUARY 7, 2024

Sherry, before your agency career, you worked as a reporter for trade publications as well as in local NYC TV news. The ethical considerations for public relations and journalism have similarities and differences. Before joining PRSA in 1994, he worked as a newspaper reporter and magazine writer in Columbus, Ohio.

Communications 192

Communications Sports Journalism Fashion 192

MaccaPR

SEPTEMBER 16, 2014

The Public Relations Society of America (PRSA) has declared this September as "Ethics Awareness Month," complete with "The New Era of Authenticity" as a theme. There’s also a Google+ Hangout on PR ethics, webinars and a #PRethics hashtag. For a terrifically funny example of spin, watch the 2005 movie, "Thank You For Smoking.".

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Ethics Publicity Pharmaceuticals Corporate 133

Maxim Behar

MARCH 12, 2024

A tiny portion of PR is designed to serve corporations’ CEOs and senior management. The owner of a small shop in Tucson doesn’t require media reporters at his door — he needs to tell his story on social media and attract the people in the neighborhood. Public relations was never an elitist industry; today, it is less so than ever.

Ethics 64

Ethics Social Media Local Corporate 64

PRSay

JUNE 9, 2021

As Courthouse News Service reported , the Massachusetts case continues a trend of targeting not just drugmakers but also the marketing companies that help them promote their products. A commitment to ethics. For communicators, the suit reinforces the need to commit to ethical responsibilities.

Crisis 166

Crisis Ethics Publicity Marketing 166

Sword and the Script

AUGUST 23, 2022

The 5th Annual JOTW Strategic Communications Survey for 2022 asked respondents – 483 mostly senior comms pros – whether their organization trusts the integrity of reporting in traditional media outlets, the answer stacked up this way: 49% agreed (39%) or strongly agreed (10%); 28% neither agreed or disagree; and. The rest are questionable.”.

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Survey Media Report Journalism 145

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Reporters choose to cover the story because it’s important, thus enhancing the organization’s reputation. The webinar is available for free to PRSA members.

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Storytelling Media Nonprofit Government 163

Ethical Voices

MARCH 28, 2022

Ellen addresses a number of important ethics issues including: What to do when your ethical values diverge from your employer’s values? And then after that, I really did a variety for the first part of my career of corporate and agency. Then I went back to corporate America. Ethics is very important to me.

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Ethics Strategy Real Estate Local 52

Ethical Voices

OCTOBER 16, 2023

Joining me on this week’s episode of EthicalVoices is Kelsey Bohl , the Senior Manager of Corporate Communications Press Office at Walmart. I did data communications for our local, state and national reporting. What is the most difficult ethical challenge you ever confronted? What’s that saying?

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Ethics Data Crisis Apparel 81

ImPRessions - Crenshaw Communications

SEPTEMBER 6, 2016

When done well, social marketing programs can showcase corporate values, demonstrate commitment to community, and engage consumers, while providing needed resources for a group or cause. Non-profits are businesses, and as such, need to operate with ethical business practices and proper reporting structures.

Local 120

Local Corporate Groups Ethics 120

ImPRessions - Crenshaw Communications

MAY 18, 2018

Especially in today’s atmosphere of increasing corporate activism , a company that takes a stand on a controversial topic can create lasting bonds with customers – even if it alienates others in the process. PR is a primary tool for corporate speech on social issues. Over 1400 people ventured in to see how locals live.

Brand 149

Brand Branding Storytelling B2B 149

Polaris

DECEMBER 11, 2014

When I graduated from Ivey back in the ’80s, reputation management and its kin, corporate social responsibility, were foreign concepts. I recall a finance class in first year when someone mentioned ethics. and the professor promptly wrote the word “ethics” in really tiny letters in a corner of the chalkboard.

Apparel 123

Apparel Media Ethics Interviews 123

Masters in Communications

FEBRUARY 12, 2022

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like?

Ethics 52

Ethics Communications Print Television 52

Mindful Marketing

JANUARY 16, 2022

As you may have seen in the 60-second spot from its feel-good campaign, Domino’s bought over $100,000 in gift cards from local restaurants and gave them to its own customers. Some of the ad text suggests an altruistic reason: “Domino’s wants to help the people and restaurants in our local communities.”

Local 80

Local Corporate Insurance Insurance 80

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. The program has since grown to 15 schools nationwide.

Communications 120

Communications Case Study Training Reputation 120

PR Fuel

JUNE 5, 2020

Do you want your business to gain more publicity in your local area or online? Journalists have a strict Code of Ethics that ensures they’re delivering factual information to readers. According to the 2019 Edelman Trust Barometer Special Report : In Brands We Trust? Then it may be time for you to write a press release.

How To 98

How To Ethics SEO Guidelines 98

Stephen Waddington

NOVEMBER 6, 2019

Today it represents more than 900 corporate members including consultancies and in-house teams, and thousands of individuals and freelancers. Ingham has driven professional and ethical standards, represented the industry on issues such as digital rights, and addressed talent.

Ethics 60

Ethics Corporate Industry Local 60

Stephen Waddington

DECEMBER 15, 2021

Carbon as a metric - PR practitioners must measure carbon in the rush to address ESG concerns as a report suggests that the UK is woefully unprepared for climate risk. Regulators have been unable to keep up with the changes in media, not just from an anti-competitive standpoint, but also in adhering to ethical standards.

Publicity 128

Publicity Government Guidelines Facebook 128

Maxim Behar

JULY 2, 2023

In my experience, learning that you might be an excellent professional, but you can also have some problems with ethics. I’m very proud that for the past 10 years we really brought ICCO to a new level of professionalism and ethical behavior on the market. Publishers, because we own media, everyone owns media.

Ethics 52

Ethics Internal International Course 52

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Demonstrating value and the talent paradox Talent remains a critical challenge for the PR industry according to The ICCO World PR Report 2020. The report provides an international perspective on the challenges facing the PR business.

Government 103

Government Education Print Ethics 103

ImPRessions - Crenshaw Communications

JANUARY 25, 2018

As a PR practitioner, I couldn’t help but think about the times a client has sought to reinvent a personal or corporate brand. It’s a study in relationships between reporters and sources and tells the story of how editors and publishers grapple with hugely consequential and ethically murky editorial decisions.

Film 136

Film Local Leadership Radio 136

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels. Local news and indy journalism more trusted. “I David Berkowitz , Founder, Serial Marketers.

Marketing 196

Marketing Content Marketing Data Social Media 196

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Courtney landed her permanent role off a 6-month social media internship in the Corporate Communications department at UnitedHealth Group. I’m quite certain Alison will find herself in a senior leader role very soon.

Social Media 128

Social Media Agriculture Marketing Media 128

Maxim Behar

JANUARY 5, 2021

And during this visit I was having a cup of coffee standing in the LA office of Hill+Knowlton with the local CEO. Howard Paster, then Global President and CEO of the world's largest PR corporation, sent me an email the next day and invited me to meet with Terence Billing, the company's Executive Vice President. In the afternoon.

Hotels 52

Hotels Meeting Local Fashion 52

PR Conversations

JULY 14, 2016

Ensure the communication is consistent with the company’s ethics and culture. Report on the right materiality issues—sustainability reports should go beyond legal compliance. Report on the right materiality issues—sustainability reports should go beyond legal compliance. Moving beyond greenwashing.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Ensure the communication is consistent with the company’s ethics and culture. Report on the right materiality issues—sustainability reports should go beyond legal compliance. Report on the right materiality issues—sustainability reports should go beyond legal compliance. Moving beyond greenwashing.

Ethics 40

Ethics Guidelines Handbook Local 40

PR Conversations

JULY 14, 2016

Ensure the communication is consistent with the company’s ethics and culture. Report on the right materiality issues—sustainability reports should go beyond legal compliance. Report on the right materiality issues—sustainability reports should go beyond legal compliance. Moving beyond greenwashing.

Ethics 40

Ethics Guidelines Handbook Local 40

Waxing UnLyrical

OCTOBER 10, 2012

Newspapers and other media have become inured to my frequent “letter to the editor” assaults, most of the time wisely choosing to ignore my comments on ethical misbehavior and/or lack of transparency in governmental or business affairs. What’s really in that liquid that’s seeping into the local water supply? (My The list goes on.

Publicity 92

Publicity Ethics Nonprofit Local 92

Communications Conversations

AUGUST 31, 2018

I anchored and reported there for almost 18 years. Many of them have never been reporters. I was a general assignment reporter for the 10 o’clock news and also worked as an investigative and special projects reporter. I was tired of reporting on other people’s lives and missing out on my own.

Media 112

Media Journalism Report Video 112

Maxim Behar

APRIL 2, 2023

Whether in first, second or third position, they could eventually get into Parliament or the local authority and govern a municipality. And all of us, I go back to the politicians, I go back to the Businessmen, we're sort of in-between publishers, in-between editors, and reporters. We have a 10% corporate tax. Why editors?

Comparison 52

Comparison Newspapers Course Policies 52

Maxim Behar

OCTOBER 15, 2023

And we are now something in between publishers, editors, and reporters. And reporters, because it's the reporter who finds the news. My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

PR Conversations

MAY 1, 2017

Or the crisis plan is siloed in some hidden corporate corner completely out of date. Indeed, I’ve found this line of thinking in a WHO report from 2012 ( [link] ). Asset stripping in the corporate world is commonplace and recognised as a legitimate activity.

Crisis 63

Crisis Crisis Management Leadership Training 63

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. Furthermore, she worked to improve her writing skills by serving as a community reporter for the Auburn Plainsman.

Sports 0

Sports Leadership Internal International 0

PR Conversations

APRIL 21, 2016

One would hope that a similar consciousness of respect is at the heart of most corporate communications functions , particularly when companies are large enough to commit resources not just to HR but also staff (or a team) dedicated to internal communications. Needing to explain the specific context behind the communication of this Message.

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Employee Internal International Corporate 40

PR Conversations

OCTOBER 27, 2023

I believe the strategic management paradigm now is practiced in most major corporations, and I believe a major challenge for the profession is to reinstitutionalize public relations in the same way in the minds and practice of others. Others have used the theory in practice, but I regret that more have not used it.

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Reputation Social Media Internal International 52