Flack's Revenge

AUGUST 6, 2019

It reported how agricultural giant Cargill fell out of favor with environmentalists: For years, the American agricultural giant Cargill has been on relatively good terms with environmental advocates, praised for agreeing to a landmark moratorium on buying soybeans grown on deforested land in the Amazon rain forest. From Hero to Zero.

Corporate 198

Corporate Brand Branding Agriculture 198

Wadds Inc.

MAY 14, 2024

In a comprehensive review of major reports on global risk, Rod Cartwright emphasises the complex challenges facing organisations and highlights opportunities for corporate communicators. Rod Cartwright has reviewed eight reports on global risk over the past 12 months. The next two years are going to be tough.

Corporate 52

Corporate Communications Crisis Reputation 52

Ethical Voices

OCTOBER 27, 2022

When I started gathering ethics stories for the week, I was sad because I thought it would be a quiet week. While it skirts legal boundaries based on historical contracts, it opens a host of ethics issues – what is fair use and when do we say no? . The new ethics question this week, is what took brands so long to take action? .

Ethics 83

Ethics Corporate Report Technology 83

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. For an even uglier example, just look at the rancor toward the (officially) unnamed individual whose report ultimately triggered the impeachment of the president.

Corporate 156

Corporate Reputation Policies Employee 156

Sword and the Script

FEBRUARY 16, 2021

Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). after the last election season to supplement the report. Business is ethical and competent. To that end, NGOs were categorized as ethical but less competent. Media distrust grows.

Government 143

Government Survey Ethics Media 143

PRSay

JANUARY 19, 2021

Only 35 percent of respondents have faith in social media, while 41 percent consider corporate “owned media” truthful and 53 percent trust traditional media. As the Associated Press reports , public mistrust of governments and media threatens to limit the rollout of coronavirus vaccines, particularly in the United States.

Government 158

Government Report Survey Media 158

Ethical Voices

MARCH 2, 2023

Some weighty, fascinating, and depressing ethics stories this week. From continued corporate failure when it comes to diversity, to further erosions of privacy, there are a number of deep and interesting ethics articles. It also reported that only 3.8% What are the ethical issues around that? who are white.

Ethics 77

Ethics Privacy Big Data Employee 77

Ethical Voices

FEBRUARY 26, 2024

Pete area, but I’ve worked in agencies, corporations, and my experience spans a variety of industries including academia, banking, government, healthcare, tourism, and utilities. Thinking about your career from circus to healthcare to agency, what is the most difficult ethical challenge you ever confronted?

Ethics 92

Ethics Healthcare Government Energy 92

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 71

Ethics Training Financial Survey 71

Ethical Voices

SEPTEMBER 18, 2023

Joining me on this week’s episode of EthicalVoices is Cheryll Forsatz , the Vice President of Corporate Communications and Public Relations for Ferrero USA. I am a corporate communications and brand strategist with more than 25 years of experience working with global consumer brands. They’re a real fan. That’s it.

Ethics 52

Ethics Product Launch Corporate Consumer 52

ImPRessions - Crenshaw Communications

MAY 31, 2024

First, it’s our obligation – as independent agents and on behalf of clients – to operate within stringent ethical guidelines. As I’ve outlined in previous posts , a corporate position on a social issue should be part of a fully developed plan , never a knee-jerk response to an event or question.

Trends 203

Trends How To Ethics Reputation 203

PRSay

SEPTEMBER 18, 2019

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.

Ethics 140

Ethics YouTube Government Guidelines 140

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools. Some companies will want to limit the use of AI tools to conducting research or analyzing data.

Automotive 79

Automotive Policies Employee Corporate 79

PRSay

NOVEMBER 10, 2023

Epley, APR, Fellow PRSA, a decorated PRSA leader who was a friend and mentor to many members and champion for the ethical practice of public relations, died suddenly in his South Carolina home on Nov. Epley helped establish professional, ethical public relations in Russia shortly after the collapse of the former Soviet Union.

Ethics 167

Ethics Public Affairs Travel Nonprofit 167

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2023

The most important corporate function? According to The New York Times, FTX lacked crucial elements of corporate governance, including a chief financial officer, a human resources or compliance department, or a board of directors. ” In other words, it’s all about image. Apparently Bankman Fried took that literally.

Government 227

Government Corporate Resources Ethics 227

Ethical Voices

AUGUST 1, 2022

Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. Can corporations really be ethical media enterprises? We get into a little bit about ethical dilemmas that we might face in the profession, including in today’s stakeholder driven world.

Ethics 72

Ethics Agency Journalism Corporate 72

Reputation Us

OCTOBER 16, 2023

The Big Players Consumer Reports and J.D. Even larger companies like General Electric and Procter & Gamble keep a close eye on these reports, as a negative evaluation from such reputable sources can significantly impact their brand image and sales.

Reputation 167

Reputation Consumer Report Ethics 167

PRSay

SEPTEMBER 22, 2022

Each September, PRSA recognizes Ethics Month as a way to bring increased attention to the core foundation of the communications profession. Programming this month includes “ Bots, Misrepresentation and More: Navigating Ethical Dilemmas in Digital Communication ” on Sept. Please visit prsa.org/ethics for updates on programming.

Ethics 158

Ethics Employee Training Banking 158

Ethical Voices

SEPTEMBER 26, 2022

Kena discusses several important ethics issues, including: What to do ethically when your boss is the problem. The ethical challenges of online identity. The most important ethics priority for healthcare communicators. I started in radio as a reporter and made the jump to PR about 35 years ago. Oh goodness.

Healthcare 68

Healthcare Ethics Communications System 68

Sword and the Script

AUGUST 29, 2020

Studies find media relations isn’t the top PR service anymore; PR weakness on technical skills; execs are key to shaping corporate social positions Several interesting reports on the PR industry were published earlier in 2020 but got lost in the blur that unfolded since. The report was published in February 2020 – pre-pandemic.

Media Relations 102

Media Relations Report Industry SEO 102

Ethical Voices

JUNE 12, 2023

What is the most difficult ethical challenge you ever confronted? Reporters can also tell the difference between very rote talking points and something that is deeper. Thinking about the current challenges of AI and ethics and communications, what are a few things that you think public relations professionals should keep in mind?

Ethics 70

Ethics Storytelling Communications Training 70

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

In fact, CareerCast listed “PR executive” as one of the top ten most stressful gigs in its 2019 Most Stressful Jobs report. Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Some of the pressure we encounter in PR is preventable, however.

Publicity 334

Publicity How To Agency Product Launch 334

PRSay

FEBRUARY 7, 2024

Sherry, before your agency career, you worked as a reporter for trade publications as well as in local NYC TV news. The ethical considerations for public relations and journalism have similarities and differences. Before joining PRSA in 1994, he worked as a newspaper reporter and magazine writer in Columbus, Ohio.

Communications 193

Communications Sports Journalism Fashion 193

PRSay

JUNE 9, 2021

As Courthouse News Service reported , the Massachusetts case continues a trend of targeting not just drugmakers but also the marketing companies that help them promote their products. A commitment to ethics. For communicators, the suit reinforces the need to commit to ethical responsibilities.

Crisis 167

Crisis Ethics Publicity Marketing 167

PRSay

DECEMBER 3, 2021

The Fourth Estate’s reputation was bruised after the 2016 presidential election, amid accusations of biased reporting. Even as public faith in the news media has fallen, falsehoods continue to spread across social media and the internet, perhaps giving reporters an opportunity to reclaim trust. We stress ethics and transparency.

Journalism 158

Journalism Survey Ethics Report 158

PRSay

OCTOBER 24, 2018

In 2000, the company had become part of the DaimlerChrysler alliance, but then Mitsubishi tried unsuccessfully to hide defects in its cars, rather than acting ethically by conducting a mass recall. Mitsubishi’s history of scandals suggested an unethical corporate culture. The automaker’s stock price fell from ¥864 to ¥434 (from $7.91

Ethics 265

Ethics Automotive Technology Conference 265

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. ” Thereafter no fresh reports appeared.

Ethics 60

Ethics Journalism Banking Media 60

Waxing UnLyrical

OCTOBER 2, 2018

Ali, APR, has a 15+ year career in communications and marketing, and is adjunct faculty in Georgetown University’s Corporate Communication and Public Relations program. As September is Ethics Month at PRSA, the discussion revolved around the topic of ethics in PR Measurement. Kirk Hazlett, APR (@KirkHazlett) September 13, 2018.

Ethics 47

Ethics Measurement Reputation Guidelines 47

Mindful Marketing

JULY 16, 2022

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing “ Auditors Cheated on Ethics Exams ”—a recent New York Times headline revealed. Who would cheat on ethics?— The Security and Exchange Commission (S.E.C.)

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

ImPRessions - Crenshaw Communications

APRIL 9, 2019

However, no one can advise PRs better on how and what to pitch reporters than… reporters. PRs have to research the beats, reporting style, and preferences of those they approach in order to avoid irrelevant pitches that are more likely to end up as a mean tweet or on Muck Rack’s bad pitch roundup than as a published story.

Twitter 197

Twitter Ethics Pitching Product Launch 197

Sword and the Script

MARCH 18, 2017

News and coverage can contribute to a corporate reputation, but it’s rarely the catalyst. This is where corporate leaders get confused about PR. PR isn’t an event, it’s a process that unfolds over time and contributes to a corporate reputation. That’s the value of a reputation. If not, give our services a try. Talk to Us!

Corporate 65

Corporate Reputation Brand Branding 65

Burrelles Fresh Ideas

AUGUST 29, 2023

The rationale underscoring the crusade for inclusion is rooted in a blend of ethical and realistic understandings. From an ethical vantage point, inclusion is an acknowledgment of every individual’s inherent dignity and worth, irrespective of their abilities.

Brand 90

Brand Branding Marketing Ethics 90

ImPRessions - Crenshaw Communications

MAY 24, 2022

Cision’s State of the Media report shows that trust in earned media outpaces that for other forms of content. She has access to huge amounts of information — customer reviews, trade articles, analyst reports and research, and firsthand experiences from professional peers. B2B PR educates customers.

B2B 170

B2B Brand Branding Education 170

Wadds Inc.

FEBRUARY 1, 2023

A recent Deloitte report shows the opportunity. A variety of alternative terms are frequently used to describe practice such as brand communication, corporate communication, corporate affairs, and integrated marketing communication. The Deloitte report is an excellent piece of work for several reasons.

Publicity 98

Publicity Corporate Interviews Reputation 98

PRSay

MAY 24, 2021

Already decimated by staff reductions, many print and broadcast newsrooms have been acquired by large corporations that are often more interested in online clicks and monetizing news than in factual reporting, Todd said. Block Club Chicago reportedly sends a daily newsletter to some 82,000 people.

Nonprofit 176

Nonprofit Local Journalism Newspapers 176

Buchanan PR

APRIL 12, 2023

In a corporate context, this refers to sustainable business strategies for long-term stakeholder value. Environmental, social, and governance (ESG) is a framework that helps companies measure and assess their ethical impacts using detailed criteria to meet their sustainability goals.

Publicity 77

Publicity Meeting Policies Employee 77

PRSay

JULY 10, 2023

A corporate mission in action means being proactive about how the organization demonstrates its values to the world. But as CBS News reported in May 2022, Hard Rock Cafe and Sbarro were among more than two dozen U.S. corporations that continued to do business in Russia after the invasion.

Brand 145

Brand Branding Nonprofit Government 145