ImPRessions - Crenshaw Communications

APRIL 18, 2018

Last week, seven of the public relations industry’s top PR professionals offered unusually candid insights into one of the hottest issues of the day – corporate activism. The panelists agreed that most corporations need to build trust by conducting themselves with transparency, honesty, and finesse. Simple, right?

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Corporate Ethics Apparel Journalism 213

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Others may have a completely different work style or service ethic, but the point is that it should be communicated at the outset. Never make coverage guarantees.

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Publicity How To Agency Product Launch 334

PRSay

AUGUST 28, 2018

This pretty much frames most ethical dilemmas, doesn’t it? Real ethical dilemmas are more nuanced, with deep roots, long histories, serious ramifications and lots of gray areas. In PRSA we have a Code of Ethics , and for some there is the assumption that it exists to tell us how to be ethical.

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Ethics Meeting Exercises Course 143

Ethical Voices

FEBRUARY 26, 2024

Pete area, but I’ve worked in agencies, corporations, and my experience spans a variety of industries including academia, banking, government, healthcare, tourism, and utilities. Thinking about your career from circus to healthcare to agency, what is the most difficult ethical challenge you ever confronted?

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Ethics Healthcare Government Energy 92

Sword and the Script

FEBRUARY 16, 2021

Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). Business is ethical and competent. According to the survey, business was the only institution that respondents classified as both ethical and competent. click image for higher resolution).

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Government Survey Ethics Media 145

Ethical Voices

JUNE 27, 2023

Joining me on this week’s episode is Bradley Akubuiro , a partner at Bully Pulpit Interactive , where he focuses on corporate reputation, executive communications, and high visibility crisis management and media relations efforts. My career has spanned roles in management consulting, advocacy, and corporate communications.

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Ethical Voices

AUGUST 29, 2022

He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition. How to make sure your employees understand how you value ethics. What is the most difficult ethical challenge you ever confronted at work? ”?

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Ethics Groups Handbook Education 92

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

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Ethics Training Financial Survey 71

Flack's Revenge

NOVEMBER 28, 2018

It made me think of broader questions about PR ethics, which I’ve explored before here, and the state of communications today. In his story, Nicas wrote: “Definers specialized in applying political campaign tactics to corporate public relations — an approach long employed in Washington… but less common in tech.”

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Ethics Wikipedia System Facebook 136

Ethical Voices

FEBRUARY 20, 2023

She discusses a number of important ethics issues, including: What to do when your employer doesn’t let you act in true faith How to make land acknowledgments more than a performative action The importance of cultural contexts Tell us about yourself and your career? I was in charge of being the liaison to tribal communities.

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5W PR

DECEMBER 19, 2023

This guide aims to demystify the process, offering marketing professionals, PR strategists, brand managers, and business owners a roadmap to crafting PR stunts that are impactful, memorable, and ethical. The post How to Create A PR Stunt That Gets Noticed appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

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How To Ethics Measurement Creativity 78

Ethical Voices

AUGUST 1, 2022

Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. Can corporations really be ethical media enterprises? We get into a little bit about ethical dilemmas that we might face in the profession, including in today’s stakeholder driven world.

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Ethics Agency Journalism Corporate 72

PRSay

OCTOBER 20, 2023

Focusing on “Today’s Tools, Future Projections and the Ethical Frontier,” PRSA CEO Linda Thomas Brooks moderated the panel featuring: Carmen San Segundo, global communications director of corporate social responsibility and sustainability, IBM; Aaron Kwittken , CEO, Stagwell Marketing Cloud, Comms Tech Unit; Cayce Myers, APR, Ph.D.

Communications 166

Communications Ethics Training Hotels 166

Ethical Voices

DECEMBER 5, 2022

He discusses a number of important ethics issues, including: How respect can effectively address unethical situations. The ethical threat of incivility. How public relations professionals are failing and what we can do. What is the most difficult ethical challenge you ever confronted at work? Absolutely true.

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Ethics Publicity Radio Local 79

Stern + Associates

FEBRUARY 16, 2024

From their height in 2020 and 2021, corporate diversity, equity and inclusion (DEI) initiatives have seen a fall from prominence. What this says is that executives continue to see DEI as important, not just for ethical or reputational reasons but for concrete business reasons.

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Communications Ethics Corporate Conference 105

Ethical Voices

JANUARY 8, 2024

In November 2023, PRSA issued new ethics guidelines titled “Promise and Pitfalls, the Ethical Use of AI for Public Relations Practitioners ”. Please welcome Michelle Egan , the 2023 National Chair of PRSA and Mark Dvorak , the 2023 Chair of PRSA’s Board of Ethics and Professional Standards. CIPR has guidance as does CPRS.

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Ethics Publicity Guidelines Technology 83

Ethical Voices

AUGUST 22, 2022

She discusses a number of important issues, including: The ethical challenges of weaponized communication. But how do we specifically change our language? It talks about how that science is being weaponized to manipulate and puppet us more and more. You’re not sure how to handle it. Stop talking about it.”

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Ethics Communications Agency Technology 76

Ethical Voices

JUNE 12, 2023

What is the most difficult ethical challenge you ever confronted? The community also didn’t always know what was strategically sound or how to get media attention. We apply it and how to actually move messaging and narratives and how to tie back to key messages and how to think from an audience perspective.

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Ethics Storytelling Communications Training 70

Doctor Spin

DECEMBER 3, 2023

Stakeholders and publics will likely perceive corporate messaging based on their pre-existing confirmation biases. “We Offer choices that lead the audience to reconsider their preconceived notions, such as presenting an environmentally friendly, ethical, and cost-effective option. Framing in PR is a learnable language skill.

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How To Leadership eBook Journalism 52

MaccaPR

SEPTEMBER 16, 2014

The Public Relations Society of America (PRSA) has declared this September as "Ethics Awareness Month," complete with "The New Era of Authenticity" as a theme. There’s also a Google+ Hangout on PR ethics, webinars and a #PRethics hashtag. Can you put your spin on it?".

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Ethics Publicity Pharmaceuticals Corporate 133

Waxing UnLyrical

SEPTEMBER 20, 2018

It most often bubbles up when I find myself confronted by a situation that presents an ethical challenge. The Public Relations Society of America makes it crystal-clear that “Honesty” is a key element in its Code of Ethics. “We How to say it? You can’t handle the truth.”. Should we, or shouldn’t we?”…“What What do we say?”…“What

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Ethics Nonprofit Guidelines Exercises 65

Stephen Waddington

NOVEMBER 26, 2020

At the same time public relations has become elevated as the eyes and ears of an organisation not just in the public sector as means of public engagement, but in corporate communications, internal communications, and marketing. Make sure you're on the right side of ethical codes. We’ve had to adopt new tools to work virtually.

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Tools How To Agency SEO 175

ImPRessions - Crenshaw Communications

MARCH 6, 2017

What, if anything, can a PR or corporate communications expert do to turn things around? Well, do tell your employees what your company values are, and make sure every new hire understands your business code of ethics, but don’t stop there. Most companies hire PR agencies to help them get out positive news.

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Reputation How To Employee Financial 159

Stephen Waddington

FEBRUARY 12, 2021

The modernisation of public relations is a work in progress - digital continues to be a growth area for public relations practice Influencer relations is messy - earned relationships of paid media? I recommend aligning with communities and conversations around practice.

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Publicity How To Ethics Internal 103

PR Fuel

JUNE 5, 2020

Read on to learn all about how to send a press release and whether they’re still relevant in 2020. Journalists have a strict Code of Ethics that ensures they’re delivering factual information to readers. study, 70% of respondents said they tied their purchase decisions with how much they trust a company or corporation.

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How To Ethics SEO Guidelines 98

Maxim Behar

MARCH 12, 2024

A tiny portion of PR is designed to serve corporations’ CEOs and senior management. If PR experts need to get a working-class demographic, they must speak their language and know how to talk to them effectively. Concerning PR, everybody benefits from social media platforms — from the large corporations to the “little people.”

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Ethics Social Media Local Corporate 64

PRSay

JUNE 9, 2021

A commitment to ethics. A ruling against Publicis could set a precedent that should make advertising and public relations agencies more cautious and concerned about [living up to their] advertising ethics and corporate responsibility,” said David Clark, a partner at the Clark Law Office in Lansing, Mich.

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Crisis Ethics Publicity Marketing 167

Wadds Inc.

SEPTEMBER 13, 2023

The review comprises a 90-minute interview with two qualified Chartered directors and is based on the candidate’s personal director experience in terms of: - Vision, purpose, values, and ethics - Strategic thinking and stakeholder management - Delegation to management - Discharging director duties - Exercising effective and accountable leadership.

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How To Government Interviews Leadership 52

Solo PR Pro

MARCH 15, 2022

While a corporate job might offer twelve weeks of parental leave, running your own business means it's all up to you to figure out. . So, how exactly do you handle taking parental leave as a solo PR pro? . This included weekly plans, checklists and short videos on how to do certain tasks.

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How To Corporate Ethics Communications 102

PRSay

FEBRUARY 7, 2024

While this certificate program is designed to help journalists understand how to transition their skills and expertise for PR opportunities, many others — such as digital marketers, content creators, advertising pros, and social media experts — have related skill sets and knowledge and will benefit from our program too. Absolutely!

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Communications Sports Journalism Fashion 193

Melissa Agnes

OCTOBER 21, 2014

The post A Look at Today’s Crisis Realities and How To Manage Them appeared first on Agnes + Day. I won’t lie. It’s a daunting and complicated task, but one of the most important and intelligent things you can do for your organization if you care about its reputation and business longevity.

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Wadds Inc.

JUNE 5, 2023

Amanda Coleman's Everyday Communications Strategies provides advice on proactively managing issues in corporate communication. Coleman’s pedigree in crisis communications is unrivalled, having been the Head of Corporate Communications for Greater Manchester Police. Coleman’s manual is reassuringly comprehensive.

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Strategy Communications Crisis Communications Crisis 98

PRSay

AUGUST 19, 2021

I actually fell into the roles, because immediately I fell in love with PRSA: its mission, professional/ethical standards and the amazing people I was meeting. Why did you decide to pursue leadership roles within the Maryland Chapter, and then at the national level? I took advantage of as many as I could.

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Meeting Education Ethics Leadership 197

PRSay

MAY 15, 2019

Some of the familiar topics are there — branding, corporate social responsibility, crisis communications — but not necessarily in a form many of us would recognize as aspects of the profession we’ve come to know. They’re taking a hard look at some of the gaps in our thinking, like the ethics of influencer marketing.

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Publicity Privacy Crisis Communications Ethics 148

Maxim Behar

MAY 16, 2024

Then, we would sit down for dinner in a Sofia tavern to think about how to put this into practice. There will not only be new investments and new jobs but, most importantly - lessons on how to behave in a free market, deal with competition, and profit and reinvest some of those profits back into society. WE must do it now.

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Hotels Corporate Transportation Meeting 64

Stern + Associates

FEBRUARY 2, 2023

But she emphasizes we must ensure the ethical development of these increasingly prevalent technologies. “AI How do you get all the benefits of AI without losing privacy or being manipulated by corporate greed?” AI has already enhanced medical care, education, transportation, and so much more.

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Privacy Engineering Pharmaceuticals Education 85

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

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Ethics Training Financial Survey 52