Shift Communications

OCTOBER 24, 2017

While product trials and demos can whet an editor’s appetite for a story, recipes are rich content that can both maximize PR campaigns and drive measurable business results in multiple ways. according to Google Trends. Just look at the seasonal spikes in generic “recipe” search traffic over the last 5 years in the U.S.

Content Marketing 74

Content Marketing Marketing Google Trends 74

Sword and the Script

NOVEMBER 15, 2016

If the B2B community feels overwhelmed by the volume of content, then B2B marketing might feel overwhelmed by the volume of content marketing studies. Yet it’s still important to pause from time-to-time and review the data and trends. Here are the cliff notes to four recent content marketing studies.

Content Marketing 60

Content Marketing Study Marketing B2B 60

Critical Mention

JANUARY 9, 2019

In a world ruled by technology, simply being aware of marketing trends is not enough. Understanding their intricacies and how to use them in your 2019 marketing plan is critical to your success this year. We’ve outlined the top marketing trends of 2019 and how to use them to stay ahead of your competition!

Trends 108

Trends Marketing Mobile YouTube 108

Onclusive

OCTOBER 10, 2017

New features include a fully customizable dashboard with unlimited widgets, competitive analysis, broadcast monitoring, & Trends TM. Since 2012, AirPR Software has provided PR and content marketing professionals with reporting and analytics that actually matter to the C-Suite and core stakeholders. Broadcast monitoring.

Software 207

Software Analysis Comparison Trends 207

Critical Mention

NOVEMBER 9, 2018

So, we’ve listed five trends to look out for this coming year! Publishing social content that generates likes and shares is extremely cost effective. SCHEDULE A DEMO. The post 5 PR Trends to Watch out for in 2019 appeared first on Critical Mention - Media Monitoring. Increased focus on earned media.

Trends 106

Trends Social Media YouTube Storytelling 106

Critical Mention

FEBRUARY 5, 2019

In this incredibly fast-paced digital landscape, keeping up with trends is essential to a company’s success. To do this, you need to constantly monitor trending topics in your industry to anticipate changes and inform your strategy. Why is monitoring trending topics so important? Why is monitoring trending topics so important?

Trends 61

Trends Viral Analysis Crisis 61

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Then, how can PR aid your video marketing campaigns to create top-of-mind awareness? Before discussing this issue further, video content can be in many forms, including product demos, explainer videos, interviews, testimonials, etc. Related read: Why Combining Content Marketing and PR is a Smart Move #8.

Video 109

Video Marketing SEO Social Media 109

Communications Conversations

AUGUST 8, 2018

Since I’m in that mid-40s demo, I know a lot of people in the over-50 demo. In that weekly research, I’ve noticed a trend: There are far fewer traditional PR jobs than there was 10 years ago. They didn’t need to get down-and-dirty in the weeds of social and content marketing.

Social Media 60

Social Media Trends Marketing Media 60

Critical Mention

MARCH 17, 2022

Set New Industry Trends. Whether you’re in the gaming industry, politics, marketing field, and so on, there’s always an influencer out there ready to help give your brand the publicity it needs to take you to the next level. If anyone’s likely to start a trend, it’s definitely a social media influencer. SCHEDULE A DEMO.

Social Media 144

Social Media Media SEO Instagram 144

Critical Mention

JUNE 26, 2019

The world of digital marketing is an ever-shifting landscape where platform algorithms and industry trends change in the blink of an eye, and you need to be able to keep up. Luckily, we have seven of our top picks for the best marketing blogs of 2019 that’ll help you up your game! Content Marketing Institute.

Blogging 92

Blogging Marketing Content Marketing eBook 92

Critical Mention

AUGUST 20, 2020

Communications pros should continue to stay on top of trends in communications, with clients, prospects, the media or colleagues during this time. The New Rules of Marketing & PR. The New Rules of Marketing and PR” provides great tips on how to confidently market your brand. SCHEDULE A DEMO. Until next time!

Resources 136

Resources Communications Education Guidelines 136

Critical Mention

NOVEMBER 20, 2020

Intentional Content. Social influencers stay on top of emerging social trends and come up with unique ways to create relevant content for their followers. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO.

Tourism 157

Tourism YouTube Radio Social Media 157

Critical Mention

SEPTEMBER 24, 2019

Close out 2019’s last quarter with a bang by boosting your marketing practices. It’s no secret that marketing trends are always changing. With that said, it’s best to keep an eye out and make sure your organization is executing marketing practices that will help reach short-term and long-term goals. SCHEDULE A DEMO.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Critical Mention

FEBRUARY 4, 2020

From tweets to blogs, many PR organizations publish great PR content. Popular topics consist of top PR trends, product updates, company culture, as well as PR successes and blunders. Their Insights section of their website is an excellent resource to learn about technology updates, latest trends, employee experiences and more.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Burrelles Fresh Ideas

APRIL 16, 2024

The term “influencer” has become synonymous with consumer brands, lifestyle trends, and social media aesthetics. When most people think about influencer marketing, they usually picture interactions between businesses and consumers. Click here to request a demo or to discuss your monitoring needs. We can help!

B2B 93

B2B Marketing Measurement Social Media 93

Critical Mention

DECEMBER 20, 2019

Use your earned media coverage to raise questions about your brand’s marketing strategies. Follow the trends that led others to post positively about your brand. Once you’ve identified your positive mentions, it’s time to use earned media coverage in your brand’s content marketing strategy. SCHEDULE A DEMO.

Brand 103

Brand Branding How To Media 103

Critical Mention

MAY 7, 2020

Adapt to new media practices and ensure that your brand is always on top of trends with real-time media monitoring. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla is the marketing coordinator for Critical Mention.

Media 113

Media Radio Television Sports 113

Flack's Revenge

MARCH 8, 2018

Their Spike and Analytics solutions provide a wealth of data that can shed light on social media buzz and content performance. But after seeing demos, and even playing around the software, it was unclear exactly how to put Newswhip to work to support media relations.

Data 159

Data Media Software Viral 159

Critical Mention

JANUARY 16, 2020

Search engine optimization strategies are continuously evolving with search algorithm updates and popular changes in search trends. It’s important for marketing, communications and PR pros to keep SEO strategies in mind when creating content. SCHEDULE A DEMO. Priscilla is the marketing coordinator for Critical Mention.

SEO 80

SEO Strategy Engineering Mobile 80

Critical Mention

NOVEMBER 7, 2019

.” What are Your Favorite PR Trends? Just like Critical Mention, EKA follows the latest trends that aim at improving and maintaining brands. It’s one of our favorite trends because it keeps us on our toes. SCHEDULE A DEMO. Priscilla is the marketing coordinator for Critical Mention. Priscilla Osorio.

Communications 81

Communications Crisis Communications Media Crisis 81

Critical Mention

OCTOBER 9, 2019

Are you looking to interact with your social media audience, post trending content that’ll boost social engagement and practice top social strategies that’ll increase brand awareness? . Twitter - instant sharing on what’s trending and relevant. Understand How to Follow Social Media Trends. SCHEDULE A DEMO.

Social Media 75

Social Media Marketing Media Instagram 75

Contently - Strategy

FEBRUARY 9, 2021

Nearly five years ago, I wrote about why the email newsletter is the most important part of content marketing. Damn near every marketer uses email as a marketing channel. For us at The Content Strategist , that’s content marketing and content strategy best practices. That’s okay.

How To 142

How To Content Marketing Banking Advertising 142

Burrelles Fresh Ideas

FEBRUARY 6, 2024

As we move forward into an era of unprecedented possibilities, it has become increasingly evident that the fusion of sports and fashion is not merely a trend but a transformative force shaping the very essence of athletic style. Click here to request a demo or to discuss your monitoring needs. We can help!

Fashion 85

Fashion Sports Technology Apparel 85

Critical Mention

SEPTEMBER 19, 2019

The award-winning , Canadian-based agency, a Critical Mention client, provides agile and responsive public relations, content creation, digital advertising and SEO solutions to those in Vancouver and the Fraser Valley area. What are the latest PR Trends? One of the biggest trends we’re seeing is a shift towards Opinion articles.

Agency 79

Agency Marketing Media SEO 79

Critical Mention

NOVEMBER 5, 2019

Track trending organizations and keyword topics to compare your social media marketing strategy to your competitors’. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Social Media 105

Social Media Media Customer Service Radio 105

Critical Mention

FEBRUARY 25, 2022

Another great way to get a better glance into what your audience likes and dislikes is by tracking Word Cloud metrics to see what related words are trending with your brand. SCHEDULE A DEMO. Senior Marketing Manager, Critical Mention. Priscilla is the senior marketing manager for Critical Mention. Priscilla Osorio.

Brand 126

Brand Branding Storytelling Analytics 126

Critical Mention

NOVEMBER 18, 2019

Keep track of trends across various mediums with an all-in-one earned media platform. Following this trend can lead to the creation of great partnerships and more eyes on your brand. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO.

Viral 70

Viral Radio Media Sports 70

Sword and the Script

OCTOBER 3, 2020

‘we’ve [ON24] added is more buying intent signals – for example, if they’re ready to book a meeting with a salesperson or they want to book a demo – and we’re incorporating those buying intent signals into the larger platform that we have.’” Try our services.

Trade Shows 106

Trade Shows B2B Marketing Conference 106

Contently - Strategy

SEPTEMBER 12, 2019

The series, which debuted over a decade ago, was one of the first majorly successful examples of video content marketing. Media and marketing experts have been anointing video as the trend of the year for over a decade. Additionally, prospects who watch product demos are 1.81

Video 95

Video How To Education YouTube 95

Critical Mention

OCTOBER 14, 2018

Not only does this allow you to hone your critical thinking skills, but it provides insight into broader industry trends. Your life has the power to motivate an audience far beyond standard market trends. SCHEDULE A DEMO. To be an eloquent speaker, it’s important to be well-read. Step 2: Keep it real.

Leadership 68

Leadership B2C Trends Content Marketing 68

Critical Mention

MAY 21, 2020

Adapt to new media practices and ensure that your brand is always on top of trends with real-time media monitoring. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla is the marketing coordinator for Critical Mention.

Sports 111

Sports Social Media Media Groups 111

Critical Mention

OCTOBER 29, 2019

Quickly expand your audience by joining professional public relations and marketing associations: PRSA | Public Relations Society of America . American Marketing Association. Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO.

Radio 92

Radio Television Social Media Sports 92

Critical Mention

DECEMBER 13, 2019

You should be able to track the amount of times you’ve received mentions daily and have the ability to identify monthly mentions to identify trends. Having access to your mentions over time can influence the effectiveness of your content, audience interactions and campaigns. SCHEDULE A DEMO. Priscilla Osorio.

Analysis 105

Analysis Comparison Reputation Radio 105

Critical Mention

APRIL 2, 2019

Discovering what platforms your competition is using to measure their success enables you to keep on top of trending technologies and streamline your team’s workflow by cutting down on tasks. It will help you in identifying emerging trends and explain consumer intent. SCHEDULE A DEMO. SimilarWeb.

Analysis 74

Analysis Tools SEO Software 74

Contently - Strategy

OCTOBER 15, 2021

Great content marketing has the power to do that. Today’s audiences come across so much mediocre content that looks and sounds the same. Lately, innovative marketing teams have been thinking beyond the standard blog post. Here are the five biggest trends you need to know. [If

B2B 57

B2B Content Marketing Trends Marketing 57

Cision

NOVEMBER 19, 2015

’ Then, set a clear distinction between a business goal and a marketing goal. For example, the business goal may be to drive sales, whereas the marketing goal is to drive qualified leads to demo X product, enter X store, etc. The two are completely different; therefore they require different strategies. And guess what?

Viral 120

Viral Content Marketing Consumer Storytelling 120

Beyond PR

MARCH 6, 2018

Content that is authentic, accessible and relevant has the power to shape our behavior — whether it’s making a purchase, supporting a cause, or requesting a demo. The digital and content revolution has empowered customers to seize control of their path to purchase, forcing brands to retire their sledgehammer marketing tactics.

Strategy 67

Strategy How To B2C Content Marketing 67