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 Corporate Reputation is Important to Marketing

5W PR

Once you answer that question and put together a plan to actively promote and preserve your corporate reputation, the chances are that any damage occurring from such an incident will be minimal rather than catastrophic. For a construction company, that could mean poor safety standards with a string of citations.

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BIM-used copyright: Dealing with emerging technologies in construction

Practical Law Construction

We have explored various topics as part of our intellectual property in construction series. For example: The Construction Act 1996 provides that payment must be made in instalments (so the designer is not held to ransom awaiting the entire payment at the end of the contract). The impact of BIM on copyright licensing strategy.

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Investing in Corporate Reputation Via Responsible, ESG Investing

Reputation Us

The most recent Nielsen Global Survey of Corporate Social Responsibility found that more than half of 30,000 people surveyed in 60 countries “are willing to pay more for products and services provided by companies that are committed to positive social and environmental impact.” Gaining profit and peace-of-mind is a pretty strong combo.

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4 Corporate Communications Lessons From Hurricane Harvey

PRSay

As a corporate communicator who, like others, nervously and helplessly watched the water rise, I learned about the parallels that can be drawn between the historic flood and how companies respond to their own crises. But few flood victims after Hurricane Harvey had the luxury of interviewing contractors. This is a valuable perspective.

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How to build better relations with employees

PR Conversations

Next, it is interesting that Earnshaw’s chapter title focuses on relationships with employees, where the 2014 text has a more functionalist title. Hence my preference for Earnshaw’s focus on building better relationships employees rather than seeing them as an audience for internal communications.

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Split Sessions: Recognition, Rewards, and Feedback

Doctor Spin

Tanner, highlighted in a SmartBrief article, 42% of employees who received recognition from their leaders also received a message of “here’s how you can do better” in the same communication. link] Combining recognition, rewards, and feedback tends to send mixed messages, leaving employees uncertain about cultural conduct. 3 Miller, J.

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Behind the Headlines With Travis Bullard

Cision

How did you get your start in corporate communications? Working in public relations and corporate communications gives me an opportunity to do all of those things every day. Our CEO loved the story so much he insisted on showing the clip at every customer and employee meeting for years. How did you handle it?

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