Practical Law Construction

SEPTEMBER 7, 2022

There is no doubt that technology has been and will continue to transform construction. Technology is a wide term, but it is enough to mention concepts such as BIM and Digital Twins or look at the emphasis on modern methods of construction (MMC) in the Construction Playbook to get a feel for where construction is heading.

Construction 52

Construction Software System Technology 52

Stephen Waddington

MAY 19, 2020

We’ve been able to observe the impact of the virus on consumer behaviour and media consumption thanks to data from Brandwatch, OFCOM, Reuters Institute and YouGov, among others. In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied.

Crisis 151

Crisis Government Energy Community 151

Reputation Us

JANUARY 3, 2020

Rather than simply steering clear of companies doing wrong by avoiding “sin stocks,” investors and consumers are actively seeking out companies that are proactive in “doing right”— seeking both a positive impact on society and favorable investment results. Gaining profit and peace-of-mind is a pretty strong combo. Survey says….

Reputation 60

Reputation Corporate Survey Employee 60

Contently - Strategy

OCTOBER 9, 2019

Using the same vocabulary as your consumers helps consumers feel closer to a brand. For example: Marketers don’t know what content to create, struggle to measure success, and are afraid of doing something wrong. Once you have these conversations, you’ll interpret your customer data in a new light.

Marketing 108

Marketing How To B2B Exercises 108

Cision

NOVEMBER 30, 2015

It also presents businesses a conundrum: the need to reach and convert online consumers has accelerated, yet much belief about digital and social customers is counter-intuitive. PR and marketing professionals need to be pragmatic about their digital tools and tactics, and need to regularly measure their effectiveness. Conclusion.

Social Media 120

Social Media Facebook Print Advertising 120

OnePitch

NOVEMBER 17, 2022

She now conducts proactive media strategy and builds thought leadership programs for clients in digital media and consumer tech. What’s your best tip for measuring PR? Read below for the entire interview with Cassie: . The hilarious connection of butt wipes and colonoscopies was both unexpected and made sense. .

Strategy 52

Strategy Real Estate Media Pitching 52

Practical Law Construction

APRIL 20, 2022

In the next blogs in the series, we will look at questions that regularly come up in the context of landlord and tenant relations, construction, projects and planning. Key new measures to increase chargepoint roll out. Key measures include: The creation of a £1.5 Not all charging networks are accessible to consumers.

Government 52

Government Mobile Data Local 52

Cision

MAY 4, 2016

The journalist tells a story for the consumer, voter or investor. The PR person assists a client in telling his story, but always with the consumer ultimately in mind. Then you can construct a strong narrative to place between the reporter and the client. They must be truthful and factual. Now every minute is a news cycle.

Newspapers 120

Newspapers Journalism Pitching Report 120

Shift Communications

DECEMBER 8, 2016

At SHIFT we are constantly digging into media and talking to reporters to understand general themes for all types of industries from technology to consumer products. SHIFT, using Google Surveys, constructed two separate surveys meant to build a comprehensive understanding of the realities of work life. The story was grim for workers.

Survey 60

Survey Data Brand Branding 60

Sword and the Script

NOVEMBER 11, 2017

Assumptions are essential within the construct of a well-defined decision-making process that puts them on the table and encourages a team to challenge assumptions. If a publisher is looking at pageviews and bounce rates, they are definitely measuring it all wrong.”. When assumptions are right, everything goes smoothly.

Study 64

Study Marketing B2B Apparel 64

Waxing UnLyrical

JULY 26, 2013

A while back, I was asked by the estimable Thursday Bram to contribute to a blog post on Constructively Productive that would focus on “heretical’ productivity. ” … “Precious, I believe my elbow’s been consumed. That’s constructively productive. A fine idea, I thought.

Construction 76

Construction LinkedIn Blogging Google 76

Frederik Vincx

MAY 2, 2016

Right now our team is focused on bringing on board more consumer technology brands. I’ll share the process of a campaign we’re doing to reach corporate communication leaders at consumer technology brands. This story is bound to get the attention of other communication managers at consumer technology brands. Expert content.

Software 60

Software Airlines Corporate Construction 60

Sword and the Script

DECEMBER 4, 2018

Each of these provides a potential source of consumer insight and a more holistic way of using media to reset strategy.”. The 4Ps is the classic construct that articulates the four traditional levers available to drive growth. Read more: Top of Mind Among Senior Marketers: Cliff Notes to 3 Significant Surveys of CMOs.

Survey 104

Survey Marketing B2B Content Marketing 104

Newsfile

APRIL 13, 2023

In this example, Ford uses its earnings release to be up front with consumers and share both positive and negative corporate news in the headline. Other Many of the companies in this study include Non-GAAP financial measures in the earnings press release. It is best to list both a phone number and email for each contact.

Examples 52

Examples Company Financial Brand 52

Communications Conversations

JULY 19, 2018

This can take the form of working with executives to formulate near and longer-term digital strategies, to educating divisional marketing teams on industry trends & best practices, to planning/executing/measuring/optimizing paid campaigns for proof of concept or to support product launches. It all depends on the day.

Social Media 60

Social Media Media B2B Content Marketing 60

Sword and the Script

NOVEMBER 1, 2016

Yet people like her influence consumer spending to the tune of $1.2 Such traditional marketing examples – the influence of young people on consumer sales – demonstrates that influence in the sense of marketing is highly contextual and therefore difficult to universally define. She doesn’t have a Facebook page or Snapchat account.

Marketing 60

Marketing Study Survey Content Marketing 60

Prohibition

JANUARY 17, 2022

It is a discipline within the broader framework of management that consists of the abilities and strategies needed to recognise, assess, understand, and cope with a serious crisis, particularly from the moment it arises until recovery measures are initiated. Why is Crisis Management so Important to an Organisation.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

PR Breakfast Club

JULY 31, 2014

Construct a Highly Targeted Media List. The PR pro referenced the SPAM image, making a lighthearted joke about the vintage can and how her family in Hawaii would consider it an antique (since SPAM is highly consumed in this state… but that’s a story for another time). What metrics do you use to measure an outlet ’ s relevance?

Pitching 47

Pitching Construction LinkedIn Engineering 47

Landis PR

DECEMBER 11, 2023

Here’s a comprehensive guide on how to construct a communications strategy that seamlessly dovetails with your company’s growth plans. Bonus points if you can make your goals SMART (Specific, Measurable, Achievable, Relevant, and Time-bound.) Photo courtesy of Pixabay 1. Use analytics to track engagement, reach, and conversion.

Strategy 59

Strategy Company Communications Construction 59

5W PR

NOVEMBER 19, 2021

A recent Nielsen study found that expert content is “the most effective source of information in impacting consumers along all stages of the purchase process across product categories.” Media outreach, using credible, third-party experts, achieves higher consumer engagement and conversion numbers. Measuring ROI of Content Marketing.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Burrelles Fresh Ideas

NOVEMBER 21, 2023

Low-Cost Insights: Conducting consumer research can be costly and time-consuming. However, if you work in a big industry, you may find that leading consulting firms willingly publish much of their consumer research for free online. Give yourself iterative, constructive feedback.

Google 80

Google Reputation Analytics Industry 80

Prohibition

AUGUST 4, 2021

Still, by taking matters into your own hands and utilising various strategies for maintaining these measures, you can shape perceptions online like never before. Businesses with positive reviews online attract more consumers. It can harm your bottom line by discouraging consumers, suppliers and investors alike.

Reputation 62

Reputation Company Engineering Banking 62

PR 20/20

NOVEMBER 29, 2022

The proliferation of marketing channels, apps, mobile devices, social networks, and content has given consumers more choices and greater control while increasing complexity for marketers. Step 10: Construct the campaign center. Projects have tasks, hours (or a related measure of effort to complete), and goals.

Marketing 52

Marketing Analytics eBook System 52

Stephen Waddington

AUGUST 19, 2019

Studying at university is a consumer experience. Learning a craft and taking a positive outlook to constructive feedback Learning doesn’t stop when you graduate. Align yourself to that outcome and measure yourself against that metric. No one prepares students for this change. There’s a shift in pace and structure.

Comparison 102

Comparison Privacy Employee Construction 102

Stephen Waddington

MARCH 15, 2021

As long as you are constructive and keep it focused on the impact of leaders’ behaviours, you should be fine. Further reading: Nurturing tomorrow’s leaders , Camier Communications, Isobel Camier How to build a PR measurement dashboard - Andrew Smith, director, Escherman Piotr Boiwka- Which data visualisation tool is the most worth to learn?

Google 119

Google Data Government Social Media 119

Shift Communications

MAY 14, 2015

We’re constantly pushing clients and prospects to embrace elements such as Google Analytics, Twitter advertising, measurement beyond pure clicks and the like. Starting on this short journey, I picked three leading companies to look at in diverse industries – defense/industrial, medical device/biosystems and construction equipment.

B2B 60

B2B Marketing Construction Analytics 60

Buzzstream

FEBRUARY 3, 2021

Louise Parker , PR Director at Propellernet , echoes this, “For me, digital PR is measurable PR that is created with SEO goals in mind. However, if they’re an interior design company, a banking app, a property brand, a construction company etc. These are: Improving a client website’s rankings.

Digital PR 170

Digital PR Industry Strategy Film 170