Karen Freberg

JUNE 6, 2022

I am talking about attending an in-person conference! I was able to spend the weekend in West Virginia at the Integrate conference, one that I have been going to pretty much every year since 2010 (!!!). I need to study up on how to travel again for in person conferences. What am I talking about? This warmed my heart!

Conference 72

Conference Construction Travel Meeting 72

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. 3 Ways to Maintain Control of Your Corporate Social Media. The speed and accessibility of social media means that brands are always teetering on the edge of a crisis. Prepare in advance.

Social Media 117

Social Media Conference Media Corporate 117

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

We associate social media platforms with splashy consumer campaigns, but social is increasingly important in B2B public relations. According to an IDC study , 75% of B2B buyers and 84% of C-level/vice president executives use social media to make purchasing decisions. Journalists use social media, too.

B2B 170

B2B Social Media Media Education 170

ImPRessions - Crenshaw Communications

AUGUST 23, 2023

Executives can use social platforms like LinkedIn to share thoughts and points of view on industry issues and workplace values. Most PR programs will supplement the social elements with content and other tactics that drive thought leadership. This human touch fosters a sense of trust and relatability among potential candidates.

Brand 156

Brand Branding How To Employee 156

Shift Communications

DECEMBER 9, 2021

Brands work tirelessly on social media to cultivate a loyal, connected audience. It’s been long known that equal effort should be put into executive positioning on social media, too. Most executives choose to become active on social media to establish thought leadership presence within their industry.

Social Media 113

Social Media Communications Media Leadership 113

Deirdre Breakenridge

JUNE 8, 2016

Social media can open new doors and might even land you that dream job or connection. Find out how by joining #PRStudChat on Tuesday, June 21 at 8:30 PM ET. They will each share their experiences of how social media played a role in growing their PR careers and will provide tips and advice on how others can do the same.

Social Media 150

Social Media Pitching How To Media 150

5W PR

MAY 31, 2023

Reading industry publications, attending conferences, and following industry leaders on social media can help people learn about the latest PR strategies, tools, and tactics. In addition, that person should be familiar with social media platforms, marketing principles, and data analytics tools.

Publicity 88

Publicity How To Social Media Trends 88

Karen Freberg

AUGUST 9, 2020

How to phrase a key trend we are seeing right now happening in the industry, but doing so in a thoughtful, yet direct, manner. There’s no better way to say it then simply this: Academic organizations and conferences are facing extinction. I have been thinking about writing this post for some time.

Conference 96

Conference Education Groups Community 96

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

A PR agency is typically brought on to do more than secure media coverage. Often brands are looking for strategic guidance on how the PR or comms plan fits into their marketing calendar. Or, they may want to discuss how to make the biggest splash possible with any upcoming announcements. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

A PR agency is typically brought on to do more than secure media coverage. Often brands are looking for strategic guidance on how the PR or comms plan fits into their marketing calendar. Or, they may want to discuss how to make the biggest splash possible with any upcoming announcements. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

Stuart Bruce

JUNE 24, 2014

Last week I spoke at the FutureComms14 conference and one of my remarks during the panel discussion on the ‘Anatomy of the Modern Communicator’ sparked quite a bit of feedback, both online and in subsequent offline discussions. There are some brilliant lawyers who specialise in social media law, but first and foremost they are lawyers.

Social Media 158

Social Media Media Training Media Training 158

Cision

DECEMBER 18, 2017

With so many moving pieces and parts in your content and social media marketing strategy, it can be challenging to stay on top of it all. Say for example your company always exhibits at a major B2B services conference in May. Find the holidays that relate to your business and brainstorm content and social media ideas.

How To 0

How To Content Marketing Conference Analytics 0

Sword and the Script

APRIL 18, 2020

In some ways, that’s what conferences, tradeshows and exhibitions are designed to do too. You can answer questions – content has knowledge value The more people hang around your website, the more they get to know, like and trust you. At the core, these are all events that give buyers and sellers a reason to congregate in the same place.

Trade Shows 121

Trade Shows Content Marketing Conference Marketing 121

5W PR

AUGUST 18, 2023

Collaborate with individuals who have a strong presence in the Sober Curious space, such as authors, bloggers, or social media influencers , to share their experiences and endorse offerings. Engaging on social media platforms Social media platforms provide a powerful channel for connecting with the Sober Curious audience.

How To 78

How To Resources Storytelling Community 78

Karen Freberg

MARCH 11, 2020

Email, social media, etc are all good here. Since I am dealing with clients for my social media classes, I sent an email out to both Tony of the Louisville Bats and Dodie of the Kentucky Derby Festival. Be consistent, respectful, and understanding in your messages and updates. Let your clients know what is going on.

Social Media 92

Social Media How To Media Resources 92

Cision

AUGUST 10, 2015

Around 200 people gathered for PRNews’ Big 4 Conference in San Francisco to learn about rising marketing and PR trends, strategies and tactics for Facebook, Instagram, Snapchat and Twitter. Want to learn how to turn your employees into brand advocates on social media? Social media should be no different.

Training 120

Training Employee Social Media Company 120

Solo PR Pro

JUNE 28, 2016

We are heading into peak conference season (including the Solo PR Pro 2016 Main Event ) so it is a great time to strategically prepare so that you get the get the most from your conference experience. Before attending any conference, you should be clear on your purpose for going and what you intend to get out of it.

Conference 40

Conference How To Meeting Travel 40

Cision

SEPTEMBER 15, 2016

Another study by Statista found that as many as 43 percent of Canadians relied on traditional media to research Black Friday and Cyber Monday deals in November 2015. While social media is increasingly gaining prominence, it shouldn’t be treated as isolated from the “offline” world; this is is because out of the 7.4

Social Media 120

Social Media Marketing Media Study 120

Solo PR Pro

DECEMBER 22, 2020

There’s typically no department conference budget or boss urging you to attend the latest networking event on behalf of the company. That’s why PR conferences and events are one of the best ways to hone your skills so you can bring even more value to your clients. 10 PR conferences you can’t miss in 2021. PRSA ICON 2021.

Conference 58

Conference Content Marketing Community Education 58

Onclusive

MARCH 9, 2023

In celebration of International Women’s Day, we’ve looked at coverage of gender topics across social media , and how you can tailor your comms to be part of the conversation. International Women’s Day across social media International Women’s Day 2023 generated 478,064 social media items over the past week.

Internal 195

Internal International Brand Branding 195

Onclusive

NOVEMBER 8, 2023

PR professionals should create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. PR people may also develop guidelines for interacting with the media or even social media.

Training 195

Training Media Training Reputation Crisis Communications 195

wiredPRworks

FEBRUARY 14, 2022

What’s hot – and what’s not in social media right now? On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. Will TikTok REALLY take over everything?

Social Media 52

Social Media Trends B2C Media 52

Cision

JUNE 8, 2015

The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication. The genesis of your integration is to get ahead of your social media “accelerants.”

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

Onclusive

AUGUST 9, 2021

PR professionals are expected to create thoughtful, data-backed pitches, engage with reporters on social media, send swag (when appropriate), maintain relevant media lists, and manage all follow-through with reporters and journalists. Owned Media & Content Strategy. Owned Media & Content Strategy.

Training 370

Training Media Training Reputation Crisis Communications 370

Deirdre Breakenridge

OCTOBER 23, 2018

Scientists are always communicating: they’re writing grant proposals, presenting at conferences, networking at workshops, and peer-reviewing content for other researchers. The area where they are often dubbed ineffective is in public communication, but scientists are becoming increasingly interested in learning how to do it better.

Twitter 347

Twitter Social Media Community Conference 347

Garrett Public Relations

SEPTEMBER 12, 2019

Because it’s my fourth visit to the conference, I’ve been able to view what I’ve learned through a lens of comparison. The post How to Build Trust – 10 Lessons from Content Marketing World appeared first on PR Consultant Garrett Public Relations Columbus/Worthington OH. What were the new trends this year?

Content Marketing 119

Content Marketing Comparison How To Marketing 119

wiredPRworks

JULY 25, 2016

If you know me, you know I love networking in 3D - and being a marketing speaker at conferences!! Whether you are switching careers or looking for advancement opportunities, it’s never too late to learn the keys to a successful job search, and how to prepare and write a strong and focused resume and cover letter. Will you be there?

Conference 40

Conference How To Creativity Energy 40

Deirdre Breakenridge

MAY 8, 2018

The most recent one was focused on public relations disasters and social media. Our guest speaker, Bob Pickard, shared his thoughts regarding setbacks that companies face from his experience as a social media expert. The first is the annual national conference. Conclusion.

Education 232

Education Conference Meeting Crisis Management 232

wiredPRworks

APRIL 6, 2022

Ted’s managed all aspects of production for live concerts and entertainment in everything from small clubs to conference centers to major venues like Carnegie Hall and Yankee Stadium. How did they meet? ” About Growing Social Now. An early social media advocate, Barbara founded Social Media Club Chicago in 2008.

How To 52

How To Engineering System Insurance 52

PRSay

JULY 1, 2022

In our initial edition of the “Public Relations Handbook,” we discussed how one company had incredibly transmitted information via satellite from the United States to Japan, with a two-way, closed-circuit television between Tokyo and Chicago. Does anyone remember when satellite news conferences were cutting-edge?).

Handbook 190

Handbook Publicity Newspapers Television 190

Karen Freberg

OCTOBER 20, 2019

I was presenting at the Social Media Strategies Summit. This conference is indeed unique because it is not only for industry professionals, but there is a higher education track to it as well. You never know who is watching your content on social. Yes, I am talking about New York City. Why was I in NYC?

Social Media 42

Social Media Industry Strategy Conference 42

Cision

JULY 29, 2016

Earlier this week, over 100 social media experts, thought leaders and communicators headed to Facebook’s headquarters in Menlo Park, CA for Ragan’s Social Media & Storytelling Summit. Fast forward to today, and many are left wondering how to revitalize their relevance and see results from their efforts.

How To 120

How To Storytelling Facebook Social Media 120

Onclusive

AUGUST 22, 2017

Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Owned Media/Content Strategy. Niche industry events, role-specific conferences (catered to developers, creatives, etc.), Relationship building takes time.

Media Training 397

Media Training Crisis Communications Conference Training 397

Karen Freberg

AUGUST 15, 2017

With professors who are teaching social media, this can be a daunting and intimidating task in many ways. How do you try to integrate ALL of the latest changes, case studies, advances, and resources from the previous semester? Teaching social media, as I have written about many times, is a constant prep.

Social Media 69

Social Media Media Resources Education 69

Shift Communications

JANUARY 28, 2019

Owned media can be a powerful tool when it comes to giving people a reason to keep revisiting your site. Do a quick audit of what owned properties make sense for you – a blog , social media, etc. — Look for conferences or events within your industry that you can submit to speak at. Amanda Grinavich.

How To 89

How To Case Study Conference Web 89

Waxing UnLyrical

APRIL 6, 2016

Here are 5 ways to take audience engagement on social media to the next level with influencer marketing: 1. Follow these people on social media, and get familiar with their work. After you’ve managed to establish a connect with an influencer, continue to keep them engaged in conversations on social media.

Social Media 40

Social Media Marketing How To Media 40

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Here are the nine tips you need when learning how to write a press release. With these tips, you can gain the media attention your brand deserves.

Writing 88

Writing How To Media Guidelines 88