Stern + Associates

MAY 8, 2023

Social media has become an essential integrated marketing channel for B2B companies. According to a survey by Content Marketing Institute, 95% of B2B marketers use social media to distribute content. This will also help you measure overall social engagement. Need help boosting your brand’s social presence?

B2B 111

B2B Social Media Company SMB 111

Karen Freberg

JUNE 6, 2022

I am talking about attending an in-person conference! I was able to spend the weekend in West Virginia at the Integrate conference, one that I have been going to pretty much every year since 2010 (!!!). I need to study up on how to travel again for in person conferences. What am I talking about? This warmed my heart!

Conference 72

Conference Construction Travel Meeting 72

Mediagraphix PR

AUGUST 27, 2023

Ever since social media became more and more prevalent in the world, multiple ways emerged in which companies could stay connected to their consumers. These ways include constant posting on social media, writing online blogs, and much more.

Conference 52

Conference Communications Social Media Writing 52

Mediagraphix PR

AUGUST 27, 2023

Ever since social media became more and more prevalent in the world, multiple ways emerged in which companies could stay connected to their consumers. These ways include constant posting on social media, writing online blogs, and much more.

Conference 52

Conference Communications Social Media Writing 52

Melissa Agnes

OCTOBER 22, 2014

The Law Enforcement Social Media Conference. A three day event, The Law Enforcement Social Media Conference is the first ever online social media conference for law enforcement and the speaker list is sensational! How to position your agency as a social media influencer.

Conference 100

Conference Social Media Media Crisis 100

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. 3 Ways to Maintain Control of Your Corporate Social Media. The speed and accessibility of social media means that brands are always teetering on the edge of a crisis. Prepare in advance.

Social Media 101

Social Media Conference Media Corporate 101

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

We associate social media platforms with splashy consumer campaigns, but social is increasingly important in B2B public relations. According to an IDC study , 75% of B2B buyers and 84% of C-level/vice president executives use social media to make purchasing decisions. Journalists use social media, too.

B2B 170

B2B Social Media Media Education 170

Shift Communications

DECEMBER 9, 2021

Brands work tirelessly on social media to cultivate a loyal, connected audience. It’s been long known that equal effort should be put into executive positioning on social media, too. Most executives choose to become active on social media to establish thought leadership presence within their industry.

Social Media 113

Social Media Communications Media Leadership 113

Business Wire

MARCH 14, 2018

(These rules are loosely adapted from the 2018 All for Content conference ) By Simona Colletta – International Media Relations Specialist, Paris Social Media is changing the way businesses interact with customers. The way a brand conducts business through social media is a direct reflection of the company.

Social Media 160

Social Media Mobile Media Video 160

Shift Communications

OCTOBER 10, 2017

Conferences are amazing, rich sources of information; by their very nature, they bring an industry’s audience together in one location. One of the services we provide to clients is the ability to investigate a conference or event for marketing communications purposes. The Value of Conference Data. Conference Influencers.

Conference 114

Conference Data Marketing B2B 114

ImPRessions - Crenshaw Communications

AUGUST 17, 2022

Obviously it’s important to know who is writing about ad tech and identify the different beats – from social media marketing to streaming to data privacy or brand safety. Often they will tweet looking for sources for a story and social media is the best way to track any changes in publication or beat. .

Conference 319

Conference Privacy Leadership Data 319

Karen Freberg

AUGUST 9, 2020

There’s no better way to say it then simply this: Academic organizations and conferences are facing extinction. As a professor, I have been an active member and contributor at academic conferences from my times as a PhD student to a professor in the field. I say this with both sadness and urgency.

Conference 96

Conference Education Groups Community 96

PR 20/20

SEPTEMBER 17, 2019

Marketing conferences have shaped my top team memories. Social Media Marketing World. Discover the best social media marketing techniques from the world’s top experts.”. Social Media Marketing World brings together the top experts from platforms that you’re trying to master. Social Media Week.

Conference 97

Conference Marketing Case Study Content Marketing 97

Melissa Agnes

APRIL 17, 2014

Melissa Agnes, President and co-founder of Agnes + Day, has been asked by NATO to organize, moderate and sit on a panel for their upcoming conference titled “Social Media: Impact for [NATO] Partners” The conference is being held in Sarajevo, Bosnia and Herzegovina, on April 23rd and 24th, 2014. .

Conference 251

Conference Internal International Twitter 251

PRSay

OCTOBER 12, 2018

Austin, Texas, was the backdrop for PRSA’s International Conference this past week. If we think for a moment that we are in ‘just” a technology and social revolution, make no mistake that public relations and news are in the midst of a similar evolution and revolution. Props to PRSA for a stellar conference.

Conference 99

Conference Internal International Storytelling 99

PRSay

MARCH 9, 2017

Social media is your competition. It was five and a half hours before a news conference was held. Meanwhile, social media posts from the affected police agencies were weak and sporadic, as were any attempts to simply post statements to their official websites. Who is winning that competition? Take a quick test.

Crisis Communications 159

Crisis Communications Social Media Crisis Communications 159

PRSay

OCTOBER 22, 2019

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego. Digital and social media have created an experience that’s like “pumping static into a room. We are in the noisy ‘Disinformation Age,’” he said.

Conference 113

Conference Communications Storytelling Social Media 113

Stuart Bruce

JUNE 24, 2014

Last week I spoke at the FutureComms14 conference and one of my remarks during the panel discussion on the ‘Anatomy of the Modern Communicator’ sparked quite a bit of feedback, both online and in subsequent offline discussions. There are some brilliant lawyers who specialise in social media law, but first and foremost they are lawyers.

Social Media 158

Social Media Media Training Media Training 158

ImPRessions - Crenshaw Communications

OCTOBER 21, 2020

But at least we’re not conference organizers! The pandemic has imposed real challenges on B2B tech companies who rely on conferences and event marketing for branding, lead generation, and customer retention. For those registering for their first hybrid or virtual conference, it might be tempting to approach the event as a throwaway.

Conference 310

Conference Trade Shows Technology Video 310

Communications Conversations

FEBRUARY 25, 2021

But mostly because of his position in the industry–he’s become one of THE lightning rods in our social media marketing world. Remember when we went to conferences to hear keynote speakers? I’ve seen Gary multiple times early in his social media career when I was helping with a conference called BlogWorld.

Social Media 88

Social Media Media Conference Agency 88

Stern + Associates

NOVEMBER 13, 2023

Compounded by a 24/7 news cycle dominated by social media platforms (where nuance simply doesn’t exist and the demand to take a stand is instantaneous), political and social issues have grown even more front-and-center when it comes to executive communications. Make sure you’re not left behind in the new year.

Trends 116

Trends Communications Conference Leadership 116

Mindful Marketing

JUNE 19, 2021

Obeying social norms like ones for age-appropriate behavior can be helpful for everyone, so why are some older people acting like social media influencers? Encountering a community of half-century and up social media spokespeople seems about as likely as seeing senior citizen sprinters at the upcoming Olympics.

Social Media 81

Social Media Media Fashion Instagram 81

Sword and the Script

APRIL 18, 2020

In some ways, that’s what conferences, tradeshows and exhibitions are designed to do too. You can answer questions – content has knowledge value The more people hang around your website, the more they get to know, like and trust you. At the core, these are all events that give buyers and sellers a reason to congregate in the same place.

Trade Shows 119

Trade Shows Content Marketing Conference Marketing 119

Cision

APRIL 1, 2015

Social Media Marketing World ended March 27, and social networks are likely still panting in exhaustion after handling the surge of tweets and posts from the 2,500 attendees. Social Media Marketing World was no different as attendees tweeted and tweeted…and tweeted. Click to expand. Who got the buzz?

Social Media 120

Social Media Marketing Media Conference 120

5W PR

DECEMBER 19, 2016

Social media has not only changed the speed at which people can communicate, it has also changed what people say to each other as they fit it into as few characters as possible. With greater speed and fewer words, one might assume that social media frees up time. One place where effective usage matters is advertising.

Social Media 87

Social Media Communications Media Skype 87

Karen Freberg

DECEMBER 23, 2020

2020 has brought back social to social media. I think this was a big part of a change I saw this past year on social media. Well, everyone is working remote and all of the conferences have gone virtual, so this is a natural progression to bringing what you did in person online. Why is this happening?

Social Media 78

Social Media Media Community Conference 78

Cision

SEPTEMBER 15, 2016

Another study by Statista found that as many as 43 percent of Canadians relied on traditional media to research Black Friday and Cyber Monday deals in November 2015. While social media is increasingly gaining prominence, it shouldn’t be treated as isolated from the “offline” world; this is is because out of the 7.4

Social Media 120

Social Media Marketing Media Study 120

Prohibition

SEPTEMBER 21, 2022

We’re always staying on top of the latest social media updates and trends to make sure our social content is relevant and engaging for our target audiences – take a look at our latest round-up below! September 2022 PR and Social Media Campaigns Round Up. Moving to the Metaverse?

Instagram 62

Instagram Social Media Media Trends 62

Critical Mention

SEPTEMBER 9, 2018

PRSA’s 2018 International Conference, taking place next month in Austin, TX is an event PR pros look forward to every year. Read below to learn about the all-star speaker line up and the top reasons to be excited about the conference: It has an incredibly relevant theme. We are excited about attending ourselves! The speakers.

Conference 66

Conference Crisis Management Survey Big Data 66

wiredPRworks

APRIL 13, 2022

How can financial services organizations use social media to differentiate and build relationships? Financial Services Organizations Social Media Interview Key Points. Chris and Barbara met via AMA Chicago when Barbara moderated the Social Media 2022 trends panel at Morningstar. About Growing Social Now.

Financial 52

Financial Social Media Banking Media 52

Cision

AUGUST 10, 2015

Around 200 people gathered for PRNews’ Big 4 Conference in San Francisco to learn about rising marketing and PR trends, strategies and tactics for Facebook, Instagram, Snapchat and Twitter. Want to learn how to turn your employees into brand advocates on social media? Social media should be no different.

Training 120

Training Employee Social Media Company 120

Karen Freberg

AUGUST 22, 2021

I felt this so much for my fellow colleagues who teach social media (#SMprofs). I am very, very fortunate to have the support at Louisville for teaching social media and strategic communication, and these courses are very popular with the students and my colleagues support this. Is this fair?

Social Media 98

Social Media Media Course Conference 98

PRSay

JULY 23, 2019

20, Ling will share more of her story as a keynote speaker at the PRSA 2019 International Conference in San Diego. Given the continued proliferation of social media, how have you seen the role of journalists evolve in recent years? There is no doubt social media is reshaping the news media and the role of journalists.

Conference 80

Conference Internal International Travel 80

Buchanan PR

JULY 13, 2022

The other week, the BPR team attended the annual Social Media Day PHL conference to learn about the latest trends in social media practices for businesses. Social media is an ever-evolving landscape, where algorithms and best practices seem to change almost daily. By: Meg Yocum & Mikayla Ickes.

Social Media 52

Social Media Media Conference Consumer 52

Solo PR Pro

DECEMBER 22, 2020

There’s typically no department conference budget or boss urging you to attend the latest networking event on behalf of the company. That’s why PR conferences and events are one of the best ways to hone your skills so you can bring even more value to your clients. 10 PR conferences you can’t miss in 2021. PRSA ICON 2021.

Conference 58

Conference Content Marketing Community Education 58

Cision

MAY 7, 2015

In the lead up to April’s PR News’ PR Measurement Conference , the social discussion was relatively neutral and quiet. event had 1,433 total social messages from 699 unique authors. With the help of our social media monitoring tools , Cision Account Manager Jeremy Willis sifted through the data to find the answers.

Conference 120

Conference Measurement Twitter Reputation 120

5W PR

OCTOBER 31, 2023

PR and marketing conferences offer a unique opportunity to learn, networking events , and gain insights into the ever-evolving landscape of these industries. Health Academy Conference: This event addresses PR and communication professionals in the healthcare industry, offering networking event opportunities and targeted programming.

Conference 78

Conference Nonprofit Education Healthcare 78