Sword and the Script

AUGUST 1, 2022

.” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Some of those comments include the following: “Significantly more related to internal comms and recruiting.”. Stacey Miller , Vice President, Communications, Auto Care Association.

Survey 129

Survey Communications Measurement Internal 129

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. Another $50 million was set aside for investments in their communities. We need to plan for beyond 72 hours. 1 priority.

Crisis Management 106

Crisis Management Crisis Crisis Communications Airlines 106

PR Matters

OCTOBER 16, 2015

Following up on my recent article in PR Daily on 10 Falsehoods About PR , let me get straight down to the 11th: PR is not media relations, or about publicity , as my communications peer Lyndon Johnson says. Unfortunately, too often people think media relations is synonymous with PR. crisis communications.

Crisis Communications 100

Crisis Communications Reputation Media Relations Internal 100

Doctor Spin

FEBRUARY 22, 2024

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Improve internal communications.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Newsfile

FEBRUARY 28, 2024

PR professionals balance these media types to maximize brand exposure and credibility: Paid Media : Content promoted through advertising (e.g., Owned Media : Channels controlled by the organization (e.g., Earned Media : Coverage gained organically through media relations (e.g., sponsored posts).

Viral 52

Viral Crisis Communications SEO Reputation 52

Landis PR

MARCH 18, 2024

Media training increases confidence in any interview situation. Improve internal communications While media training primarily focuses on external communications, it can also help organizations improve internal communications.

Media Training 59

Media Training Training Media Interviews 59

Cision

SEPTEMBER 8, 2016

Alan Caldwell, APR, vice president and chief diversity strategist at Cerrell Associates, stresses the importance of authenticity in brand communication. In this interview, Alan discusses the critical steps for successful crisis communications, what it means for your brand to be human and how to improve communication through research.

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

Prakkypedia

JULY 8, 2014

Rather, it’s a generic list for corporate communications managers in all sorts of sectors, based on my 20+ years in PR, media relations, digital communications and more. My five things to address in your first week as a Corporate Communications Manager: 1. Is there an existing communications strategy?

Corporate 107

Corporate Communications Guidelines Policies 107

Solo PR Pro

SEPTEMBER 21, 2021

Upon graduating, Susan decided to leave reporting behind and instead put her skills to work doing media relations for a major retailer back in her hometown. When I first left my corporate job, I could not believe how much business was out there for someone who had strong media relations skills and good crisis experience,” Susan says.

Meeting 91

Meeting Retail Groups Hotels 91

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

5W PR

SEPTEMBER 13, 2019

Set timelines for your action plans and tactics and be sure that those responsible for designated actions report their progress on a regular basis.

Publicity 68

Publicity How To Case Study Meeting 68

PRSay

SEPTEMBER 22, 2016

While some of my colleagues, especially in the travel and tourism industry, are enamored with the glitz and glamour that often comes with media relations, I prefer working from the inside out. Focusing on internal communications allows me to help my organization and clients build their brands.

Ethics 60

Ethics Tourism Real Estate Privacy 60

Burrelles Fresh Ideas

MAY 23, 2023

As you can imagine, this increased demand is driving up airfares on most routes, with ticket prices for international flights increasing by more than 30%. According to AAA data , Europe and Canada are the most popular international destinations. They are up more than 300% over last year.

Travel 40

Travel Tourism Airlines Hotels 40

Landis PR

JANUARY 16, 2024

This is a community where they can openly talk about that. In an international group like PRGN, you can be successful only if you can also listen and understand the other party. What I mean by that is mostly openness to other cultures, openness to understand other people. Frankly, PR people tend to talk more than they listen.

Agency 59

Agency Internal International Meeting 59

Reputation Us

SEPTEMBER 25, 2019

The media goes for “the story” in order to capture the attention of its readership. Whether you are trying to manage a sensitive internal matter or a potential fraud situation, or navigating a public scandal, understanding what you can do before and after the incident can help protect your valuable reputation.

Reputation 60

Reputation Publicity Crisis Media 60

5W PR

SEPTEMBER 11, 2019

These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing. The elective courses allow students to focus on particular areas of public relations. Earn Your Spurs.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Reputation Us

SEPTEMBER 7, 2016

Boggs said it’s important for executives to discuss different crisis communications scenarios and practice executing the plan through simulations. Trying to communicate a crisis without a plan is like trying to float a boat with holes. You developed a crisis communications plan?’

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Critical Mention

JANUARY 3, 2019

I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. That honor and experience dramatically increased my exposure to the anti-bribery and compliance community. When I am now contacted by media, it’s usually around current anti-bribery issues.

Interviews 105

Interviews Ethics Government Internal 105

Doctor Spin

JUNE 29, 2022

To get us started, let’s look at a basic overview model for public relations : Corporate Communications (organisational stakeholders have communication needs) Investor Relations (the financial market has communication needs) Public Affairs and Lobbying (political entities and voters have communication needs) Marketing PR (customers and prospects (..)

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Cision

SEPTEMBER 10, 2015

In PR and media relations, it’s easy to become entirely focused on the day-to-day issues at the expense of the longer event horizon. For media relations and PR professionals, this means even more attention to not just the text and images but the coding and metadata of online content. Prepared for a brand crisis?

Trends 120

Trends Mobile Web System 120

Sword and the Script

NOVEMBER 26, 2019

How can you tell if your media relations efforts are having an impact? According to the product management team, one of its corporate PR customers was showing some of the firmographic and demographic data around their earned media coverage to a broader internal team. click any image for higher resolution).

Publicity 89

Publicity Media Advertising Advertising 89

Stephen Waddington

DECEMBER 30, 2019

The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting. The #FuturePRoof community goes from strength-to-strength.

Government 103

Government Education Print Ethics 103

PR Conversations

OCTOBER 27, 2023

I thought the new media offered tremendous potential for environmental scanning, issues management, rumor control, and crisis communication. I continue to believe the cyber media have great potential for research and listening, but I also see great potential for dialog, or two-way symmetrical communication.

Reputation 52

Reputation Social Media Internal International 52

Solo PR Pro

OCTOBER 18, 2022

A big misconception about public relations is that the only thing PR pros do is media relations. Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”.

Media Relations 97

Media Relations Media Social Media Internal 97

David PR Group

JUNE 27, 2014

In Miami, Uber and Lyft took nontraditional approaches to PR and community relations. I was discussing the ridesharing phenomenon with another public relations pro, and he said the companies both went about entering the market all wrong. Yes, that’s billion with a “b.”. Neither made any friends, aside from lobbyists. (To

Technology 40

Technology Local Crisis Management Crisis Communications 40

PRSay

DECEMBER 18, 2019

As social media has empowered popular movements, large corporations have learned to react with increasing agility in their communications — and in their internal decision-making. Ryan, APR, is the media relations and content supervisor at Goldberg Segalla, a law firm with over 400 attorneys and 22 offices in the U.S.

Corporate 100

Corporate Crisis Management Crisis Government 100

Prohibition

JANUARY 7, 2022

You want to take immediate action but make sure that your long-term goals aren’t set back by the short-term crisis. How important is crisis management? The first rule of crisis communication is to acknowledge the problem as quickly as possible. The plan should also include internal and external stakeholders.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Prohibition

DECEMBER 13, 2021

A crisis is distinguished from routine disruptions by its potential for threat and harm to the reputation or physical assets of an individual, organisation or community. Crisis management requires a company to take steps to avoid disaster, manage the crisis and recover from it as quickly as possible. Personnel crisis.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Media Relations: Establishes and maintains relationships with journalists and influencers to secure media coverage and positive exposure for the tech brand.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Sword and the Script

DECEMBER 26, 2023

Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. Clear and present AI “A renewed focus on and commitment to internal communications. Great leaders make clear and transparent communication a top priority. Finally, 2024 also brings another U.S.

Writing 190

Writing Communications Marketing B2B 190

PR Matters

APRIL 21, 2016

Because reputation impacts―and is influenced by―many different factors, PR’s relationship-building must be multiple, inclusive and comprehensive [ Tweet Quote ] These include―but are not limited to―the media, employees, communities (on and offline), customers, investors, potential clients, government bodies, and institutions.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. She will be media neutral. c) Donald Steel. None of us have done enough.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

PR 20/20

AUGUST 9, 2016

Internal team alignment: An email has been sent to your sales team members detailing the content marketing campaign and offering tips on how they can integrate the new content asset into their sales activities. This includes, but is not limited to: Analyst relations. Blogger relations. Community relations.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40