Cision

JUNE 29, 2015

This is a guest post by Jeremy Bamidele , a brand strategist, publicist and adjunct professor at Rancho Santiago Community College District. Forty-one percent of people polled access news via Facebook each week, more than twice the usage of its nearest competitor—YouTube.

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Comparison Television Print Social Media 120

Cision

NOVEMBER 24, 2015

Brands, recognizing this shift in popularity, are including stars from YouTube, Vine and Instagram in their television commercials. Consumer habits and generational preferences are pushing toward an increased use of PR over advertising. Create a community of influencers that you can use to distribute content at any time.

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Pitching How To Instagram YouTube 120

Cision

AUGUST 18, 2015

Here are six of Gary Vaynerchuk’s top quotes on successfully communicating on social media: 1. Your number-one job is to tell your story to the consumer wherever they are, and preferably at the moment they are deciding to make a purchase.”. It took television thirteen years to earn an audience that size.

Communications 120

Communications Social Media Television Radio 120

Cision

JULY 26, 2016

When I worked in television (at KPIX TV, the CBS affiliate in San Francisco), the station had one fax machine. From there, you still identify where those audiences consume information – it’s just that a lot more of it these days is digital or social. Standing out these days means being everywhere your customers consume information.

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Writing Engineering Journalism Analytics 120

Cision

SEPTEMBER 10, 2015

The FCC is investing in providing access to communities that do not have broadband. Still, on August 27, 2015, Facebook reported that 1 billion users logged in that day , the equivalent of 1 in 7 people on the planet. Certain kinds of smart televisions can “overhear” conversations. As of 2013, 3 percent of the U.S.

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PRSay

AUGUST 12, 2016

What is unique about my position is that I sit within the our Portland Newsroom – consisting of our PR, Social and Analytics team – so I work hand in hand with my PR leads, Social Strategists, Community Managers and Analytics lead. This could be a great way for storytellers to communicate their messages to the right audiences in real time.

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Storytelling Social Media Sports Strategy 60

Cision

OCTOBER 14, 2015

As mobile’s importance continues to grow for news delivery, Facebook developed an application, Instant Articles , for select publishers to publish their content on Facebook directly from their own content management systems and get a faster loading time in Facebook users’ news feeds. More data journalism.

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Journalism Trends Local Print 120

Shift Communications

APRIL 13, 2022

So, it’s due strategy and resources that match the level of importance consumers pay it. They started with Facebook and Instagram. After all, consumers are professionals too and this platform is less saturated with consumer marketing. Sharing user-generated content is also essential to cultivating a community.

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LinkedIn Social Media Twitter Trends 78

Maxim Behar

NOVEMBER 15, 2023

However, we try to create real news or tell the truth to the consumers, to the services, to the products, to the projects of our clients. You can communicate a news story in an insanely boring way that nobody understands or pays attention to. Host: And what do you think the Bulgarian society failed to take from your Jewish community?

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Hotels Newspapers Journalism Ethics 64

The Stalwart Blog

APRIL 26, 2020

Thanks to Steve Smith of Growth Source Coaching for having me on this Facebook live broadcast courtesy of the Lake Forest Chamber of Commerce. This show is basically focused on providing a voice to the small business community. People aren’t consuming news reports like they did 20, 30 years ago. Dave Oates: Right.

Crisis 78

Crisis Local Facebook Social Media 78

Mindful Marketing

JANUARY 1, 2022

In centuries gone by, that influence was limited to direct interpersonal contact and then to traditional mass media like television. Less than four months ago, just after Francis Haugen blew the whistle on her former employer Facebook, I wrote a piece titled “ Two Lessons TikTok can Teach Facebook.”

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Privacy Social Media Trends Video 72

Waxing UnLyrical

SEPTEMBER 28, 2015

Why: “… Most consumers would get engaged with the brand, in trying to find out what the name stands for,” says Kiran Khalap who believes that the philosophy of a brand matters when it comes to launching a brand name. Twitter Facebook Google+ LinkedIn Monday Roundup: the Indian Scene. Do brand names matter?

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Infographics Television Conference Writing 40

PR Fuel

MARCH 17, 2020

You may have heard experienced business owners talking about the power of PR to bring a business into the light of consumers’ attention. Television and radio’s quick ads made it fall from favor for a few decades. First, it feeds the need for consumable content. Paying for advertising space can add up quickly.

Publicity 64

Publicity Small Business Advertising Advertising 64

ImPRessions - Crenshaw Communications

DECEMBER 19, 2018

It revealed a sophisticated influence campaign by Russia’s Internet Research Agency (IRA) that blended paid, earned, owned, and shared content on multiple social platforms, from Twitter and Facebook to YouTube and Instagram. First came revelations of “fake news” items shared on Facebook and other platforms.

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Government Facebook Instagram Television 170

ZudePR

JUNE 6, 2016

Phone calls, emails, Hangouts and Facebook messages all eat up time that you could have spent completing projects and can easily get out of hand if you let it. According to Nielsen, the average American spends 158 hours each month watching television(!!). They are not only difficult to avoid they can consume significant time.

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Writing Social Media SEO Blogging 114

Stuart Bruce

OCTOBER 30, 2014

I won’t be predicting that Whisper is the next Twitter or Snapchat is the next Facebook. Almost 70% of Facebook time is spent on mobile. Just like how Aaron talked about how the BBC can see what stories work we can analyse how people consume and share our content. I see three main drivers. Mobile, data and wearable technology.

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Crisis Communications Transportation Conference Social Media 148

Stephen Waddington

DECEMBER 5, 2018

Shortly after the publication of his book, the public relations profession spotted the opportunity to communicate with publics at scale via the media rather than direct public engagement. Transatlantic television became possible. Broadband internet access became a mainstream consumer proposition in 2000.

Media Relations 115

Media Relations Media Print Newspapers 115

Sword and the Script

DECEMBER 11, 2018

“The cultural divide due to ‘fake news’ and distrust of media will deepen in 2019 forcing marketers and PR to push harder on content distribution with their own consumer channels as the most direct line of communication with the company or client. Consumers trust others of similar ilk.

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Social Media Marketing Media Creativity 90

Masters in Communications

FEBRUARY 12, 2022

The media can unite us, as exemplified in the days after 9/11 Diversion : Provided almost exclusively by entertainment media (television, movies, music, games), the diversion element helps us wind down, escape from our daily lives, and relax. However, some straddle more than one type of mass communication.

Ethics 52

Ethics Communications Print Television 52

Cision

APRIL 5, 2017

As the election was unfolding and in, “The State of the Media Report,” we learned how Facebook and Google tailor their algorithms to present and disseminate content across the world has a major huge impact. Brian Braiker: In the aftermath of the election, Facebook has said we’re not a media company, we’re a platform.

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