PRSay

MARCH 18, 2020

Within today’s new dynamic, communications professionals have to be more strategic than ever. Coronavirus conversations are omnipresent, meaning communicators can’t operate as if their work is businesses as usual. The medical producer at a local TV affiliate mentioned that COVID-19 “rules life right now.”

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Burrelles Fresh Ideas

MARCH 5, 2024

However, media pitching and media relations to secure earned media still dominate the industry. Too Much Competition: Respondents highlighted that there’s too much competition from other stories, making it challenging for their pitches to stand out. This has made it more challenging to pitch stories successfully.

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Media Nonprofit Pitching Analytics 98

Solo PR Pro

FEBRUARY 1, 2022

When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I When he graduated from the University of Florida, Stu was in the market for a full-time position in radio.

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Meeting Radio Sports Telecommunications 131

PRSay

APRIL 19, 2016

Bonnie Harris is delivering her luncheon keynote , “Behavior Is the New Black: Why Communicators Are Dumping Demographics in Favor of Influencing Audience Behavior” on Tuesday, May 24. Consciously creating strong, linked tactics can infuse any communications campaign with some IMC flavor. Register by April 22 and save $100. .

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Communications Pinterest Reddit Radio 79

Communications Conversations

SEPTEMBER 10, 2020

I was a radio news reporter for three years in St. I reported on just about anything during my time in radio…Breaking news, traffic reports, school board meetings…I even interviewed cats at the humane society one time (look it up; Editor’s Note: Ha! I really appreciated my time in radio and print journalism.

Radio 167

Radio Journalism Interviews Energy 167

NewsWhip

MAY 27, 2021

The future of storytelling in healthcare communications. Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. So, we’re focused on data-driven digital marketing and communications for companies who, just like us, want to reimagine healthcare. Watch webinar.

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Healthcare Storytelling Communications Local 78

PRSay

JANUARY 8, 2019

Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself. As communicators, we work hard to engage with reporters and editors to make them aware of the great work our clients are doing — but we still understand why bosses make these urgent requests.

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Storytelling Media Nonprofit Government 163

Katie Paine's Measurement Blog

MAY 25, 2023

It is designed to be used along with Paine Publishing’s: 8 Quick Tips for Finding the Perfect Communications Measurement Vendor Checklist for Picking the Perfect Communications Measurement Vendor , and No Bullsh*t PR Measurement Glossary for what’s what. If you need local press, however, your choices are more limited.

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Measurement Communications Survey System 52

Cision

SEPTEMBER 23, 2016

With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. Your Pitch Team. These tours aren’t just efficient, though. Your Production Team.

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Media Television Pharmaceuticals Radio 120

PR Fuel

JANUARY 17, 2022

Where your target audience is local, find a PR distribution service that targets distribution by location to local TV, radio, and print media houses. Should you release the communication immediately, or should you embargo it for a future date? Send Your Press Releases at the Right Time.

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Beyond PR

APRIL 10, 2017

For those of you in the travel communications business there are countless of opportunities to tell yours story to travel journalists, bloggers, influencers – and consumers. Using Cision’s proprietary research of thousands of travel journalists, we have come up with six tips that will help your travel pitch get noticed in a flooded inbox.

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Travel Pitching How To Print 52

Solo PR Pro

MAY 10, 2022

As long as it's coming from a genuine place, you can land some solid pitches. With journalism resources stretching thinner and thinner, your pitches need to be laser-focused. Looking into the rest of 2022 and beyond, the focus is set on in-depth strategy, personalized pitches and airtight data. The state of journalism in 2022.

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Pitching Media Journalism Data 58

Landis PR

MAY 17, 2021

He has been on CNN and national public radio multiple times. Landis Communications Inc.’s Or, perhaps even better, I’d love to visit Barrow, Alaska again for a few months to write about the locals and what concerns them. What advice do you have for PR people who want to pitch you?

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Meeting Media Retail Radio 92

Victorious PR

FEBRUARY 4, 2023

When creating content, focus on topics related to real estates such as market trends, local events, and tips for home buyers and sellers. Attend real estate events, join local industry groups, and collaborate with other agents. You should also build relationships with local media outlets.

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Real Estate Brand Branding Local 52

Victorious PR

FEBRUARY 4, 2023

When creating content, focus on topics related to real estates such as market trends, local events, and tips for home buyers and sellers. Attend real estate events, join local industry groups, and collaborate with other agents. You should also build relationships with local media outlets.

Real Estate 52

Real Estate Publicity Brand Branding 52

Critical Mention

JULY 22, 2020

We didn’t want to build a new product for the sake of saying we built it – we wanted to provide PR and communications professionals a different kind of tool than is currently available in the marketplace. In other words, PR and communications experts can now use the Critical Mention platform to own the entire earned media lifecycle.

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Media Data Local Tools 111

Beyond PR

APRIL 6, 2016

By not targeting the right contacts, your perfect pitch can fall on deaf ears. For local news, compile a list of influential outlets in the region; for larger, national stories, think of top outlets across the country and pinpoint their most prominent writers. Consider the importance and impact of the news you’re sharing.

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PR Fuel

JULY 24, 2018

Instead, communicate your story as if you were telling it to close friends. To me, a well-written press release (or anything else for that matter) is one that clearly communicates the message in a way the intended audience can easily understand. Every Pitch is a Learning Experience. It’s that simple. What’s the solution?

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Pitching Media Small Business Writing 40

Cision

MARCH 24, 2017

Jody joins the agency with an extensive background in communications. He began as a radio reporter before transitioning to PR in 1999. If you find the compelling human story in what you’re pitching, you’ll be successful. How do you help brands create communication that inspires action? How can brands keep up?

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Beyond PR

MAY 2, 2017

Start locally. Local media loves to cover stories about local businesses. Those are all topics that interest local media. An accountant can talk about new tax laws and what that means for local businesses. Build relationships through social media so that when you pitch you are a warm lead versus a cold one.

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Social Media Media Local Pitching 78

Landis PR

APRIL 12, 2021

Wires are essential for news organizations wanting to get a jump on a story, and they complement the news organizations’ staff by covering stories the local papers can’t or won’t get to themselves. SF Mayor Frank Jordan inviting two radio reporters on his doorstep in to interview him while he took a shower.

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Meeting Media Print Enterprise 98

PR Fuel

JANUARY 24, 2022

You can use the market research data to improve your company’s communication. You may use media outlets like radio or TV for your campaign. If you run a small business, local media can help you reach your target audience. Your pitch has to stand out since journalists get many of them. Find Creative Angles.

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Creativity Data Measurement Product Launch 101

Barokas

DECEMBER 4, 2018

From holiday campaigns and year-end recaps to planning and budgeting, there is a lot for the communications team to wrap up before the ball drops on December 31. Work with local broadcast producers, radio personalities and podcasters to understand the types of holiday stories they are looking for, and how your contributions might fit in.

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Bianchi Biz Blog

JANUARY 24, 2022

I started in commercial radio in Omaha, Nebraska, in 2006 at the mighty KEZO, which meant I played a lot of fantastic rock records between the hourly weather and traffic reports! I did more traditional news, weather, sports, and farm reporting during my time in AM radio at KJAN. Paul Stanley of Kiss is also very kind.

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Meeting Automotive Media Technology 78

Mora Communications

JANUARY 3, 2018

A newspaper story can lead to a magazine piece, which can lead to a radio interview, which in time could very well lead to national TV coverage. . When working with a PR firm, communication is key, but it needs to be free-flowing, effective communication. Work with your PR representatives to define your stories and pitches.

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How To Newspapers Print Interviews 40

Flatiron Communications

APRIL 13, 2021

How the Explosion in News Creators impact Communications Pros. While the number of outlets (to pitch) has exploded, long gone are the days when a single news story in a legacy outlet can drive the national news agenda and conversation. The post Substack, Media Fragmentation & PR appeared first on Flatiron Communications.

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Media Journalism Reddit Local 41

MaccaPR

JULY 8, 2015

If you're a Vice President of Corporate Communications, Chief Marketing Officer or PR Director in Minnesota, there are only a handful of local business media outlets that you. Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. Jesse Ventura’s Communications Office. Star Tribune , and.

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Interviews Radio Journalism Newspapers 48

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. Start your own business and pitch for work. The recruitment market is tough. Seriously.

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Public Affairs Education Measurement LinkedIn 145

Rock the Status Quo

NOVEMBER 11, 2015

How do you handle crisis communications? Make sure lines of communication are clear, and that flexibility is built into your plan as well as implementation of the plan when the crisis is unfolding. While media pitching was a large part of what I was doing, I really wanted a way to illustrate the premise of the “singalong” bit.

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Beyond PR

AUGUST 23, 2016

If you’re new to the world of holiday-themed SMTs, Stephanie breaks down the how, who, what, where and when to use a satellite media tour in your holiday communications strategy. If the campaign is targeting specific local markets and they are not all secured for your SMT, strategic placements will guarantee airings in those markets.”.

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Marketing Media Radio Local 40

Sword and the Script

MAY 9, 2017

The elephants were in full dress and didn’t disappoint the many local news station cameras that came out to film the event. 3) Snakes do Drive Time Radio. What we learned along the way was that it also had the potential for broadcast radio as well. for drive time morning radio. 8) A Serious Crisis Communications Plan.

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Publicity Radio Crisis Crisis Communications 89

Polaris

NOVEMBER 17, 2015

Initial interviews with their communications team revealed the Centre was up to some interesting things: • How researchers are making plants more tolerant to drought. • Local TV, radio, newspapers, and trade magazines all conducted interviews and ran stories in response to our ideas. #2 Consider Crayola.

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Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. When deciding whether a virtual media tour is a smart option for your brand, Risa encourages communicators to consider the following benefits: Satellite media tours save on travel and time.

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Strategy Media Radio How To 40

Communications Conversations

AUGUST 31, 2018

My wife is in PR and communications. Using my storytelling skills that I’ve built up over my 18 year career in radio & TV but in a new way. Yet I don’t think the PR-Journalist relationship is over–especially at the local level. But, in general, reporters don’t want a product pitch on a press release.

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Media Journalism Report Video 112

Public Relations Sydney

NOVEMBER 16, 2014

Read their articles, view their broadcasts or listen to their radio programs to get a sense of what they report on. Identify and reach out to key journalists Developing a relationship with at least one journalist at each major news outlet in your local area is an excellent start. Respond to their enquiries in a timely manner.

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Local Social Media eBook Meeting 90

Bad Pitch Blog

MAY 20, 2010

We’ve been receiving more than a few pitches from Jennifer on behalf of Retrevo. And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Before we post her pitch, we asked Jennifer a few questions.

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Pitching Fashion Report Twitter 49

Shift Communications

DECEMBER 1, 2016

A brief mention in a local blog, where client SteelHouse’s $2,000 vacation stipend was referenced, immediately struck me as PR gold. And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. I mean, how many companies offer this?

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