Buzzstream

JULY 7, 2021

This happened to be the case for Truliant. As you read through this case study, you’ll see the unique circumstances and outcomes that make a page authority growth approach the right fit for a given website. As you are vetting the sites that you want to reach out to, consider whether it makes sense to pitch your new page.

Case Study 113

Case Study Study Strategy Leadership 113

PR for Anyone

SEPTEMBER 29, 2021

A question I get asked all the time is “What can I do to land a TV pitch?” Yes there are one on one interviews and what helps with that is if you have a book so they can show the cover and position you as the expert. Watch and see the visuals they provided for the segment and how it make a simple interview more dynamic.

Pitching 130

Pitching Television Interviews Video 130

PR for Anyone

JANUARY 12, 2022

One of the top tips for a media interview I can give you is to be real and authentic. When you try to answer something you don’t know, it could backfire on you – especially on a recorded interview like television, radio, or podcast. The post Tips for Media Interviews appeared first on Christina Daves. Transcript.

Interviews 130

Interviews Television Media Radio 130

PR for Anyone

SEPTEMBER 21, 2021

How do you get the yes when pitching the media? You pitch them in a way they want to be pitched. You can make their lives so much easier by providing them a pitch that is short and sweet, gets to the point, is easy to read and lets them do a quick scan and know exactly what your story idea is. PR FOR ANYONE.

Pitching 130

Pitching Television Media Interviews 130

PR for Anyone

APRIL 26, 2022

” If you need a refresher on Newsjacking, watch this interview I did with David Meerman Scott who coined the term. Since they need to get Board approval of the sale, you’ll still have time to pitch around this topic. Happy pitching! Having you pitch the media. What does that have to do with PR? EVERYTHING!

Twitter 130

Twitter Pitching Financial Video 130

PR for Anyone

DECEMBER 14, 2021

Landing in the media is as easy as these three steps to a killer media pitch! Get to your pitch quickly and concisely to make it easier for the journalist or producer to give you the yes! It’s important that your media pitch have something valuable for the audience. Step 1 – The Hook. Create a Great Hook.

Pitching 130

Pitching Media YouTube Video 130

PR for Anyone

JUNE 30, 2021

PITCH IDEAS. You need to be pitching national publications NOW for stories that will go to print in October. If you want a little head start on what the magazine might already be covering which instantly makes your pitch a warm pitch because you know they are covering that topic, check out editorial calendars.

Pitching 130

Pitching Nonprofit Financial Insurance 130

ImPRessions - Crenshaw Communications

MAY 22, 2018

Those hours, of course, include studying trade journals, reviews, and analyst reports. While pitching the national publications should definitely be a part of the overall PR plan, no B2B tech campaign can afford to ignore the opportunities that trade media afford. How trade coverage wins. Trades placements yield good returns.

Pitching 168

Pitching Real Estate B2B Journalism 168

PR for Anyone

AUGUST 25, 2022

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Think outside of the box on what value you can provide related to back-to-school and pitch those stories starting today and for about the next 30 days. What can you pitch? I could go on and on.

Pitching 130

Pitching Media Insurance Insurance 130

PR for Anyone

AUGUST 6, 2020

Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia. Media outlet that was pitched: WTKR-3, CBS affiliate in Virginia Beach. “Physical Distancing” is what we have to do, not social distance. In fact, social distancing can be detrimental to the mental wellbeing of someone who is older.

Case Study 100

Case Study Study Media Local 100

PR for Anyone

MAY 4, 2022

I always like to give my followers ideas for pitching the media. Now that we are into early May I wanted to give you ideas on what to pitch to both national publications and regional publications. It’s important to remember that national publications are 4 months out so in May, we are pitching for October. Have some fun.

Pitching 130

Pitching Media Financial YouTube 130

Barokas

NOVEMBER 8, 2017

Step 3: Pitch, pitch and pitch some more. On a strict schedule and with only one day in Oakland for the conference, Barokas PR was able to secure three interviews with key media members and industry influencers, each set to result in coverage ranging from contributed bylines to placement in Entrepreneur.

Case Study 74

Case Study Study Conference Banking 74

PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. I remember the first time I pitched, I was a nervous wreck! But then, as my confidence in what I was doing grew, that confidence came through in my pitches and my follow up and with that, came more yeses.

Media 130

Media Pitching Television Interviews 130

PR for Anyone

SEPTEMBER 8, 2021

Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! Always be prepared for your media interview. Know who is interviewing you. Share contacts or resources you have that could help them on future stories. Do your homework on the journalist and the outlet.

Television 221

Television Pitching Interviews Radio 221

PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Tell them you thought they might be interested in the topic and that you were interviewed on the subject. So pitch, pitch, pitch, and let me know all of your success stories.

Tools 130

Tools How To Publicity Interviews 130

ImPRessions - Crenshaw Communications

MAY 13, 2021

Build relationships with key members of media and proactively pitch targeted outlets, including broadcast, print and new media. Write and edit media materials, including media alerts, fact sheets, bios, and case studies. Attend and facilitate media interviews; network with reporters and editors.

B2B 203

B2B Policies Case Study Enterprise 203

PR for Anyone

AUGUST 17, 2021

I’ve shared posts about newsjacking before where you take what’s trending online and pitch around that. Watch this great interview I did with David Meerman Scott who coined the phrase “neswjacking.” See what’s trending and pitch your expertise around that. That gives them an instant audience.

Trends 246

Trends Television Exercises Pitching 246

ImPRessions - Crenshaw Communications

JUNE 20, 2019

8 things PR does beyond media pitching. Before any team member sends out a pitch or drafts a byline, the PR team creates a plan for the brand’s messaging that is a foundation for its storytelling. Inexperienced executives shouldn’t commit to a media interview or TV appearance without media prep. PR strategy.

Agency 188

Agency Publicity Media Training Training 188

PR for Anyone

SEPTEMBER 1, 2021

I made so many mistakes when I first started pitching. I didn’t realize there was a system and a calendar to pitch the media. I was pitching national magazines a few weeks before I wanted to appear in them. I pitched holiday gift guides in November. Lots of pitching failures led me to figure out the system.

Pitching 130

Pitching System Google Local 130

PR for Anyone

SEPTEMBER 9, 2021

See what reporters are talking about and if you have expertise in that area, pitch your story to them. Why this pitch appealed to the media : The reporter had a hard deadline and needed an expert and a place to film ASAP. Media outlet that was pitched: NBC4 , Washington D.C. Check out the post and the watch the video below.

Social Media 130

Social Media Real Estate Media Pitching 130

PR for Anyone

OCTOBER 7, 2021

When you can pitch yourself as an expert on a topic that is trending online. ” Give the media shareable content by using what is already trending somewhere online and make sure you include that in your pitch as well. You could even add that in your pitch when you send it in that “Hey, this is buzzing online. PR FOR ANYONE.

How To 130

How To Pitching Film Video 130

PR for Anyone

MARCH 23, 2022

I assumed that you pitch a publication right before it comes out. The great news for people like us trying to pitch a magazine is that it also lets us know exactly what the content of the magazine is going to be that particular month. Plan out your own editorial calendar of what you could possibly pitch every month. Transcript.

How To 130

How To Pitching YouTube Advertising 130

PR for Anyone

DECEMBER 8, 2022

Don’t pitch what everyone else is going to which is end-of-year wrap-ups, 2023 predictions, resolutions, weight loss, and organization… you’ll never cut through the noise But if you pitch something they aren’t expecting… you give the media a “WOW! See if you can pitch a story. PR FOR ANYONE.

Media 130

Media Pitching Privacy Video 130

PR for Anyone

AUGUST 18, 2022

We give them their ideal interview. But I got a lot of takeaways from it, when I was working with our clients one-on-one, the things that they were struggling with in terms of pitching the media. So she just started pitching, but I know she’s going to have major success with this. We spend two days of getting s**t done.

Media 130

Media Nonprofit Pitching Television 130

PR for Anyone

OCTOBER 13, 2021

Think about what knowledge you have to offer, and how you can use that to pitch a relatable story. Why this pitch appealed to the media: The producer knew that this story would be relevant, and that people would want to learn more on how to prevent this from happening to them or their children.

Media 130

Media Pitching Interviews How To 130

PR for Anyone

JUNE 9, 2021

Why this pitch appealed to the media : Dylan Dryer said she liked to top her hotdogs. Media outlet that was pitched: Today Show. Free PR Interview Transcript. When she received Slawsa she tried it, and loved it. If you sent a product for topping hotdogs in Winter, it might not have landed on air. It is national hot dog day.

How To 130

How To Television Pitching Fashion 130

Flack's Revenge

SEPTEMBER 15, 2020

But PR is more about getting attention for ideas, whereas sales is about getting the order (I confused the two and blew a job interview for a sales position, earlier in my career – see this post ). And PR success comes more easily with sales success, case studies, and testimonials from happy customers. Enter ABM .

B2B 177

B2B Case Study Enterprise Resources 177

PR for Anyone

OCTOBER 6, 2021

Pitch it to the media! Why this pitch appealed to the media : The news station liked the idea of them being able to help out with this project. Media outlet that was pitched: CBS, WUSA9 , Washington D.C. Media outlet that was pitched: CBS, WUSA9 , Washington D.C. How to Be on TV Shows: Have a good charitable idea?

Pitching 130

Pitching Television Energy Interviews 130

PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. Remember to think about what medium you are pitching. That helps when you pitch too, to show them the visuals. newsjacking).

Pitching 130

Pitching Television Trends YouTube 130

PR for Anyone

JULY 14, 2021

It gives them more background and make their segment, interview, story have deeper meaning and connection. It’s not just ,and you can watch the media you’ll see it, it’s not just a sales pitch about you or your business. Sharing your story allows potential clients and customers to relate with you.

Pitching 130

Pitching System How To Sports 130

PR for Anyone

JUNE 22, 2021

How to Be on TV Shows: Pitching a story that is both relevant and valuable to the show’s audience is a a great way to land the media. Using your expertise around a story that will provide value to the audience will give you an edge when pitching to the media. Free PR Interview Transcript. Welcome to the show, Jeff.

Social Media 130

Social Media How To Brand Branding 130

PR for Anyone

OCTOBER 18, 2021

How to Be on TV Shows: A simple way to get your story or product picked up by the media, is pitching something that is valuable to that particular media outlet’s audience and paying attention to that particular news outlet and what they cover. Doing a bit of research before you pitch a story can help make it easier to get the YES.

Hotels 130

Hotels Pitching Fashion Travel 130

PR for Anyone

SEPTEMBER 15, 2021

Pitching things related to the time of year is vital in getting your pitch read, and then covered. In today’s short vide below I go over several sample topics to pitch this month. If you are pitching magazines or national publications, that’s a much longer lead time (I made that mistake!). What to Pitch When.

Pitching 130

Pitching Television System Local 130

PR for Anyone

MARCH 16, 2022

I spent Tuesday interviewing people for my online business show, More-2-Media on Daily Ad Brief , and what I found in every call was the importance of storytelling. So, really think about before you post, before you pitch, before you do anything. Tell the story. What’s the story? So that is this week’s PR tip.

Storytelling 130

Storytelling Media Video YouTube 130

PR for Anyone

OCTOBER 13, 2021

Why this pitch appealed to the media : Steve Harvey gave an update on CastMedic Designs after Diana Ross was seen wearing the product. Media outlet that was pitched: The Steve Harvey Show. Free PR Interview Transcript: Welcome back everybody. Celebrity Sells! We’ve got time for just one more thing.

Television 130

Television Fashion Pitching Sports 130

PR for Anyone

JUNE 23, 2021

How to Be on TV Shows: Use your expertise and knowledge of what is happening in the news right now to pitch the perfect story. Sharing her knowledge on trending story that was impacting many made it easy for the pitch to land in the media. Media outlet that was pitched: Great Day Washington , WUSA9 , Washington D.C.

Travel 130

Travel Television Insurance Insurance 130

PR for Anyone

AUGUST 4, 2022

Our Pitch Club Cafe client Gene just sent us an email and after pitching a television station using our system heard back right away and said “it’s the first time anyone from a news station has responded to a pitch.” And start pitching the media because it will just elevate your brand.

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Publicity YouTube Advertising Advertising 130