NewsWhip

OCTOBER 25, 2023

There are a number of advantages to having such a view into what’s happening on LinkedIn, and among those is that it allows you to level up your trend spotting on business and work topics, content strategy, and benchmarking.

LinkedIn 97

LinkedIn Trends Company Reddit 97

Prohibition

JUNE 17, 2021

To combat this and drive brands to use the platform more regularly, TikTok created the Business Creative Hub. Reddit set to launch Reddit Talks. Previously on Reddit the only way to communicate with a community or subreddit, was through standard posts and livestreaming. Professional Profiles are being explored on Twitter.

Social Media 62

Social Media Reddit Trends Pinterest 62

NewsWhip

APRIL 14, 2021

Reddit is home to over 100,000 communities. When you need to find the content that matters most to your audience or content strategy, it can be hard to know where to start. Ready to start exploring Reddit for your next story or insight? Individual communities on Reddit often represent different viewpoints.

Community 78

Community Reddit Trends Data 78

Buchanan PR

FEBRUARY 14, 2024

Photo by Camilo Jimenez on Unsplash In the fast-paced and ever-evolving landscape of healthcare, effective crisis communication is paramount for maintaining a positive brand reputation. In this blog post, we will explore strategies for effective crisis communication in healthcare settings. Social media chatter moves even faster.

Healthcare 63

Healthcare Crisis Communications Crisis Communications 63

NewsWhip

FEBRUARY 19, 2021

Aggressively adapting to this future is going to be a requirement for these professionals to maintain their responsibility for reputation strategy – and their professional relevance. . They also use quantified data to inform their strategy and media planning, taking a “moneyball” approach. . Reputation Meets “Clash and Turmoil”.

Reputation 88

Reputation Social Media Reddit Media 88

Contently - Strategy

APRIL 6, 2023

Love them or hate them, buyer personas are key to creating successful marketing strategies and effective content. This, in turn, leads to higher conversion rates, increased brand loyalty, and a better return on investment for your marketing efforts. The message resonated with women, resulting in the following: 36.8

Survey 99

Survey Data Interviews Reddit 99

Cision

AUGUST 23, 2017

Emotional intelligence drives consumer culture which influences your business strategy. In fact, consumers think of brands and products as something, or someone, that could address their emotional needs. It is clear that you need to incorporate happiness and overall positivity with your digital PR strategy. Humanize Your Brand.

Digital PR 251

Digital PR How To Small Business Analysis 251

The Proactive Report

SEPTEMBER 25, 2014

Reddit is used by only 3% of the U.S. If your brand is involved in a major news item it will be vital to know what is being said by whom on which channel in real-time. Post your news to Facebook, YouTube, Twitter and Reddit. Resource: SMART News: how to create branded content that gets found in search and shared on social media.

Social Media 184

Social Media Reddit Media Facebook 184

Sword and the Script

JANUARY 24, 2023

Understanding the unique characteristics of owned, shared, earned and paid media helps marketing and communications professionals consider how to weave these together to best execute an overall strategy A couple years ago, a startup founder and CEO approached me about PR and marketing consulting services.

Media 103

Media Advertising Advertising Print 103

NewsWhip

MARCH 15, 2024

Clearly, there is a successful strategy in place. Brands are now increasingly looking to identify real-time cultural trends across social media. How do you anticipate if a story or campaign can withstand today’s 24-hour news cycle and have long-term efficacy on a brand?

Data 78

Data Social Media Consumer Trends 78

Sword and the Script

DECEMBER 5, 2023

While this was purchased with corporate funding, not private equity (PE), the strategy was similar: Find synergies; mash two or more companies together; Trim a bit here, trim a bit there; and Sell the whole for more than the sum of its parts. It wound up folding them all under the Onclusive brand. More gen AI.

Software 132

Software Reddit Technology B2B 132

Sword and the Script

SEPTEMBER 19, 2022

The report highlights three including the following: 84% say the “perceived credibility of management team”; 81% say a “clearly articulated strategy and business plan”; and. These findings echo last year’s JOTW Strategy Communication Survey, published in June of 2021. What are those non-financial factors? Centralized role preferred. “43%

Survey 81

Survey Corporate Communications Financial 81

Solo PR Pro

MAY 25, 2021

And Reddit trended younger African-American or white men with college degrees making $75+ in suburbia. And I wanted to highlight those and discuss the implications for brands. And, they can follow their favorite sports teams, brands and celebs there, too. But, for brands, this opens up new thinking. Surprised?

Social Media 103

Social Media Report Pinterest YouTube 103

Contently - Strategy

DECEMBER 12, 2018

The brand had a slick new site, detailed persona work, and a strong SEO gameplan. ” As Contently’s head of content strategy, I spend most of my time as a content therapist, traveling around the country to help prospects and clients work through their biggest marketing challenges. The brand purpose craze.

Content Marketing 101

Content Marketing Creativity Marketing Travel 101

Contently - Strategy

OCTOBER 18, 2022

“Implementing inefficient, ineffective strategies based on guessing what will work is already wasting time.” Use a social listening tool like Hootsuite to track brand mentions online and never miss a public review about your brand. ” The good news? 5 types of customer research.

B2B 94

B2B Company Survey Enterprise 94

NewsWhip

JUNE 2, 2021

Today, our own predictive intelligence is used by most of the world’s leading newsrooms, all global PR firms, and a fast growing cohort of global consumer brands and NGOs. . Alert consumer brands to emergent reputation threats . This article will describe its main features and give examples of how it guides decision making today.

Media 88

Media Data Reddit Crisis 88

Doctor Spin

DECEMBER 22, 2023

(Image: Alice Cooper’s Facebook Page ) Gordon was instrumental in developing Cooper’s shock-rock persona, using outrageous stunts and controversial events to generate publicity and build Cooper’s brand. Shep Gordon recognised this incident’s potential to enhance Cooper’s brand as a shock rock artist. Alice Cooper and the snake “Yvonne.”

Wikipedia 52

Wikipedia Reddit Local eBook 52

Karen Freberg

FEBRUARY 8, 2021

I am very grateful to Talkwalker for providing free access to their dashboard for users to see what is trending, and which brands “won” the social media conversation. It’s interesting to see which brands had the most positive sentiment, and which ones did not. You do not need a lot of time to create a win.

Social Media 104

Social Media Trends Media Reddit 104

Cision

MARCH 31, 2016

I’ve also worked on the other side of the editor’s desk, assigning and helping develop other writers’ articles and helping plan publications’ strategies. With so much content saturating the marketplace today, how can brands stand out? Now think about a brand like Apple. So all that comes to bear in my new role. We’re numb to it.

Newspapers 120

Newspapers Reddit Journalism Technology 120

Sword and the Script

JUNE 3, 2020

And it seems brands are rushing to weigh in. Brands are deeply saddened ,” as Edward Nevraumont wrote. “As As much as we personify brands, we need to remember that they cannot feel anything.” The company also says it has doubled “the amount of content from Reddit” for media monitoring. But I did watch, listen and read.

Product Launch 95

Product Launch Survey Banking Pharmaceuticals 95

Waxing UnLyrical

MAY 13, 2019

One of the reasons for this is brand deafness. Brands start out small then become big, then become too big to listen to consumers until they’re consumed. Sadly, some other brands aren’t able to start over and bounce back like the aforementioned. Here are: Some Brands that Failed to Listen. Circuit City.

Small Business 86

Small Business Community Pharmaceuticals Social Media 86

NewsWhip

OCTOBER 26, 2021

Clearly, there is a successful strategy in place. Brands are now increasingly looking to identify real-time cultural trends across social media. How do you anticipate if a story or campaign can withstand today’s 24-hour news cycle and have long-term efficacy on a brand?

Data 78

Data Social Media Consumer Trends 78

Buzzstream

JANUARY 30, 2020

To have such an impact, there needs to be the key connection that is capable of not only resulting in links and brand placements but the ability to improve rankings for valuable queries. Successful newsjacking or any link building activity, if just measured on links could see the brand becoming relevant for queries that are of no value.

SEO 71

SEO Film Reddit Video 71

NewsWhip

MAY 12, 2021

How PepsiCo’s Creators League transforms trends into brand activations. Turning insights into brand content | 8:18-9:58. Exploring different platforms: TikTok, Clubhouse, and Reddit | 17:28-20:06. And, I sit on the strategy team, and I am essentially half numbers and measurement and half culture and trends. Watch webinar.

Trends 78

Trends Brand Branding Reddit 78

Buzzstream

SEPTEMBER 30, 2021

But by the end of the summer, we’d onboarded a number of household name brands and were hiring again. I have a question for you: should your brand be talking about that specific topic or theme? Solutions – How can your brand start to change the thinking around offering solutions to the issues highlighted? Now, think again.

Digital PR 71

Digital PR How To Reddit Engineering 71

Buzzstream

MAY 19, 2022

The keyword needs to be relevant to your brand so that the data and story make sense coming from you. (If If you are a dog grooming brand, you shouldn’t be covering politics.). My go-to example of this strategy done well is Andy Crestodina and the team at Orbit Media. Enter Reddit. New to Reddit?

Survey 91

Survey How To Reddit Pitching 91

Buzzstream

DECEMBER 20, 2023

This section will explore the tools and strategies I’ve used to find the most valuable and relevant sites for building new links (or recapturing old links.) Talkwalker – Uncovering Unlinked Mentions Whenever a website lists your site or brand without linking, this is a valuable opportunity to reach out for a backlink.

Tools 71

Tools SEO Analysis Google 71

Buzzstream

DECEMBER 20, 2023

This section will explore the tools and strategies I’ve used to find the most valuable and relevant sites for building new links (or recapturing old links.) Talkwalker – Uncovering Unlinked Mentions Whenever a website lists your site or brand without linking, this is a valuable opportunity to reach out for a backlink.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

This section will explore the tools and strategies I’ve used to find the most valuable and relevant sites for building new links (or recapturing old links.) Talkwalker – Uncovering Unlinked Mentions Whenever a website lists your site or brand without linking, this is a valuable opportunity to reach out for a backlink.

Tools 62

Tools SEO Analysis Google 62

PRSay

APRIL 19, 2016

A successful integrated marketing communications (IMC) practice incorporates concepts like core strategy statements, cross-platform strategies, and iterative measurement practices. If you can add an Instagram contest or if you’re working with a brand and a spokesperson, have them take over the Instagram account for the day.

Communications 79

Communications Pinterest Reddit Radio 79

Cision

SEPTEMBER 26, 2017

Solution: To organize resources to execute on a content strategy, marketers must learn how to prioritize and maintain focus. Long are the days when producing a low or average quality content was enough to raise the awareness and make brands visible. For example, blogging can be a huge time commitment. Growing Competition.

Content Marketing 240

Content Marketing How To Marketing Infographics 240

Buzzstream

DECEMBER 28, 2023

Then, there are a handful of helpful filters to hone in on the content types that best fit your content strategy. But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

Then, there are a handful of helpful filters to hone in on the content types that best fit your content strategy. But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach.

Tools 71

Tools Blogging Pitching Google 71

PR 20/20

JANUARY 3, 2019

We used Buzzsumo’s Content Analyzer to curate the top posts across Facebook, Twitter, Pinterest, Reddit, as well as links from other websites. How to Prepare Your Content Marketing Strategy for 2019 [WEBINAR]. 4 Trending Tactics to Add to Your Video Marketing Strategy. See which brands kept us on our toes and why.

Blogging 54

Blogging Marketing Content Marketing B2B 54

Sword and the Script

SEPTEMBER 14, 2019

Here’s how the numbers break down specifically: 83% of reporters said Twitter was most valuable; 40% said Facebook; 26% said LinkedIn; 21% said Instagram; 13% said Reddit; 12% said YouTube; 8% said WhatsApp; 5% said Signal; and. 3) Money, charity and strategy drive news coverage. 1% said SnapChat. Owned, earned, and paid media.

Survey 76

Survey Media Relations Report Media 76

Buzzstream

DECEMBER 28, 2023

Then, there are a handful of helpful filters to hone in on the content types that best fit your content strategy. But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach.

Tools 62

Tools Blogging Pitching Google 62

Presspage

AUGUST 15, 2017

As of 2017, Youtube, Instagram Video, and Snapchat are some of the most innovative online tools that brands are employing to communicate their message, especially to younger audiences. Users around the world are now using messaging apps to connect with friends, brands and to view images and content.

Technology 115

Technology Big Data Video Data 115