Waxing UnLyrical

MARCH 4, 2011

This is part of the Blogging for Grasshoppers series. If you publish a blog, there are three things I want to tell you today. I think Livefyre, the comment system that has been implemented on WUL for just under two months , is da bomb. I’ll give you the short version, and then the long version. Short version.

System 68

System Blogging Community Customer Service 68

Polaris

JANUARY 2, 2015

Here are some of Polaris’ most popular blog posts from 2014, along with the lessons they taught us. I certainly found his answers helpful, publishing them as a Q&A blog post in February titled What Canadian PR Agencies Should Know About New Anti-Spam Legislation. Content Marketing Lesson #1: Make it useful and timely.

Content Marketing 100

Content Marketing Blogging Marketing Storytelling 100

5W PR

APRIL 8, 2024

From intimidation to inclusion For many years, the financial services industry was wrapped in an intricate web of complexity. Through a narrative focused on education, accessibility, and wellness, PR assists in dismantling the barriers of intimidation and fostering an inclusive environment within the consumer finance system.

Consumer 78

Consumer Financial Ethics Banking 78

Sword and the Script

FEBRUARY 14, 2017

Businesses that engage corporate blogging with professionalism and process can boost visibility, grow a community, and ultimately, have a meaningful influence on sales. For example, I once worked for a company that found visitors that engaged the blog were 50% more likely to make a purchase. Directional Indications of Success.

B2B 68

B2B Measurement Blogging Community 68

Sword and the Script

APRIL 2, 2024

The quality of queries changed too as the web evolved. Before my time the company had added a footnote to every PR message sent through its system: “powered by Vocus.” In simple terms, the idea is that the AI helps to summarize posts and articles captured in the Agility monitoring system. based customers were impacted.

Reddit 178

Reddit Software B2B Technology 178

Communications Conversations

OCTOBER 7, 2014

They ran their systems on Lotus Notes. For those of you born after 1985, Lotus Notes is an operating system that runs all sorts of programs internally for big organizations, including email. And it’s systems like Lotus Notes that are killing employees. It’s actually surprisingly easy to use, and simple.

Employee 157

Employee Corporate Communications System 157

Sword and the Script

JANUARY 10, 2017

It’s easy to believe there are a million marketing blogs but that’s just not true. If you blog about marketing – especially with any semblance of frequency – you are in fact among a fair small group. There are more blogs focused on personal development than any other topic, according to the survey.

Survey 60

Survey Blogging Corporate Analytics 60

Beyond PR

NOVEMBER 1, 2016

This blog post has been formatted to fit your screen. Whether you are viewing this blog post on a laptop, tablet or mobile phone, you expect it to appear properly and specifically formatted for your device. This is where the power of Responsive Web Design (RWD) comes in.

Web 40

Web Mobile SEO Technology 40

Sword and the Script

FEBRUARY 20, 2024

The company’s measures are based on the pitches sent through their systems. The top metrics for marketing communications leaders: 46% lead generation; 45% web traffic; 45% social media engagement; 35% conversion rate; 33% sales; 30% brand share of voice; 24% followers/social media; 18% ad impressions/ reach; and 11% SEO rankings.

Report 106

Report Publicity Marketing Pitching 106

Flack's Revenge

NOVEMBER 10, 2016

Back in the day (“the day” being about 10 years ago), we had a simple message for PR clients who wanted to get in on the social media and blogging action. It was: “Go forth and blog too. Now, the open web is being challenged by the growth of social networking platforms.

Facebook 184

Facebook Web Social Media Engineering 184

ReimaginePR

JULY 25, 2018

Basically you want to design your site in a way that the Web at large can easily understand it and share it with your target audience. Today we’re teaming up with Yarra Web who are not only going to walk us through the most powerful SEO tools, but spoiler alert – the most powerful FREE SEO tools. Let us know.

SEO 211

SEO Tools Engineering Google 211

Melissa Agnes

SEPTEMBER 4, 2020

Reviewing and enhancing your web presence. Gives you the opportunity to set up a blog—which is a tactic that goes a long way towards helping you anchor your rankings over time. Reviewing and enhancing your web presence. ReputationGrower does this by: Creating a professional website. Monitoring your personal brand.

Brand 234

Brand Branding Reputation Crisis 234

Flack's Revenge

DECEMBER 4, 2018

Others have come under fire too, for their content and privacy issues, in related areas of online like general Web, Google, and mobile. I’m blogging on the following topic and wanted to get the thoughts of you and others who rock it in social media and related areas like digital PR, and content and influencer marketing.

Social Media 174

Social Media Marketing Media Facebook 174

5W PR

DECEMBER 24, 2020

With the rapid growth of the internet and internet marketing systems, digital PR experts can reap many more benefits via a broad range of marketing channels. Increase your Web Traffic. Eventually, these approaches boost web ranking and traffic. So how will Digital PR help your brand in 2021? Establish Your Brand as An Authority.

Digital PR 88

Digital PR Brand Branding Engineering 88

MaccaPR

DECEMBER 10, 2014

based Internet marketing agency that caught our eye with its savvy pay-per-click advertising management, Web development and digital design services. We developed landing pages to generate leads - phone calls and form leads - that get pumped into its Eloqua system. Clint is co-founder of ThinkSEM , a Roseville, Minn.-based

SEO 98

SEO Interviews Blogging Engineering 98

Buzzstream

JANUARY 16, 2024

It offers an extensive range of features for analyzing content across virtually all platforms, including blogs, social media sites like Instagram, YouTube, Twitter, Facebook, and even TikTok. CheckMyLinks Chrome Extension – Find Broken Links CheckMyLinks is a convenient tool for web developers, SEO specialists, and content editors.

SEO 83

SEO Web Tools Analysis 83

Buzzstream

OCTOBER 21, 2021

Being in the forefront of all conversations with clients, I quickly realized that simply writing down notes, searching for conversations buried in emails and chasing people for deliverables would be risky if I didn’t have a more structured system. Research if a system has been implemented before. So talk benefits, not features.

Software 151

Software How To SEO System 151

Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. Finally, with continued remote and hybrid work, PR teams need to invest in systems that will help them collaborate efficiently and build strong relationships. The metaverse, Web 3.0, Blogger outreach gets personal. Happy New Year!

Marketing 215

Marketing Content Marketing Social Media Employee 215

Sword and the Script

JANUARY 28, 2020

Recently, I had a chance to view a web demonstration of the product and ask some questions. Users access these functions by logging into the product through a web browser. This includes blogs, discussions and other formats. What I saw was quite impressive. It’s the basis for this PR tech briefing. 1) Overview of Notified.

Software 117

Software Tools Publicity System 117

5W PR

NOVEMBER 23, 2020

As such, it viewed and ranked companies across three categories – web, mobile, and cross-channel. To get there, they had to score best practice adoption rates of at least 63% on the web, 72% on mobile, and 82% cross-channel. Extending a seamless return system fosters increased customer loyalty and trust.

Retail 88

Retail Mobile Study Web 88

Sword and the Script

AUGUST 4, 2020

The phrase is intended to account for the additional ways a person or company could earn visibility on the web, including traditional news – but more importantly beyond it. Many PR tech vendors do no t offer web-based demos in preference to a sales demo. Think: bloggers, influencers, podcasters and so on. c) What makes a great pitch?

Media Relations 156

Media Relations Media Print Software 156

Journalistics

JANUARY 3, 2016

As part of my effort to get the blog back on track in 2016, I spent the past month doing some quantitative and qualitative analysis to better understand how this happened. I’ve shared the results from this exercise in the first half of this post below (“Why I Was Not Blogging”). Why I Was NOT Blogging.

Blogging 64

Blogging Analytics Google Writing 64

Cision

APRIL 20, 2017

If I could pinpoint one major mistake that tons of brands make in regards to their web copy and marketing content, it’s focusing on the features of a product rather than its benefits. They might, however, care that you only use vegetarian products that are easy on their cat’s digestive system. What’s the difference, you ask?

Writing 198

Writing Web System Study 198

MaccaPR

JANUARY 5, 2016

Just as every parent thinks their own sons and daughters are the best looking and most brilliant children on Planet Earth, too many companies and marketing agencies – our Minneapolis PR firm included – are convinced that their blogs could hardly be better. You posted full blog posts on the main blog index page. Ah, hubris.

Blogging 48

Blogging Creativity Agency Mobile 48

PR 20/20

MAY 12, 2015

A polished landing page or blog post can mean the difference between conversion and lost opportunity. Fortunately, content management systems (CMS) exist to make creating, updating and testing websites easy for anyone who can use a word processor.

Blogging 40

Blogging System Web 40

Sword and the Script

MARCH 2, 2021

This blog is just a clever cover story for a boutique and savvy marketing and PR consultancy serving B2B tech. The tool has historically helped PR and marketing search through web content to find those pieces that are being shared the most or have earned the most links. Articles, blog posts and content picks. Did you know?

Company 154

Company Tools Technology Software 154

Buzzstream

NOVEMBER 28, 2023

Links are the main way Google traverses the web. Unless, the football blog is writing something like “Top Tailgating Tips from Professional Chefs”.) Here’s a quote from Google’s Developer Blog : “Remember to give context to your links: the words before and after links matter, so pay attention to the sentence as a whole.”

How To 62

How To Google SEO Pitching 62

Shift Communications

SEPTEMBER 12, 2017

Most predictive analytics software and systems are based on open-source libraries and technologies. A quick look at the data landscape shows much promise: Web analytics from systems like Google Analytics™. Publication data from the many media monitoring systems out there. Listen to this blog post: [link].

Analytics 92

Analytics Software Data System 92

Sword and the Script

OCTOBER 25, 2016

Many digital savvy marketers will point out in lieu of such a question, a variety of web metrics are inherently available through tagged-links, analytics and marketing automation. It doesn’t have to be complicated: a simple field in the CRM system will do. At a minimum the question ought to be asked: On every web registration form.

Measurement 60

Measurement Marketing Web System 60

PR 20/20

JUNE 6, 2023

At the core of HubSpot is a customer relationship management (CRM) platform that provides businesses with a powerful and user-friendly system to manage their customer relationships. CMS Hub : CMS Hub is a content management system that allows businesses to create, manage, and optimize their website content. More on CMS Hub below. ?

Knowledge Base 52

Knowledge Base Customer Service System Analytics 52

ZudePR

JANUARY 21, 2016

You’re an SME struggling with web marketing. There’s some good advice about two systems you can use to curate content: the painstaking way, and the easy way. I Don’t Want To Know About Your Time-Saving Content Curation System, Or You, For That Matter. I’d even started a running blog to practice.

Digg 104

Digg SEO System Reddit 104

PR 20/20

OCTOBER 12, 2021

Custom surveys can be sent via a web link or email, and keep all feedback in one, centralized system—aka your CRM. But without a system that collects payments and tracks it in your CRM on the contact level, selling online is a hassle. We’ll be updating our blog all week long with more INBOUND goodness.

Enterprise 72

Enterprise Knowledge Base Survey Conference 72

Sword and the Script

MAY 11, 2019

As it is on the occasional Saturday, I ferret out three important links from the web, wrap them in insight, and present them here for your perusal. Atlanta-based ARPR compiled a combination of web analytics and survey data – from 115 tech sales professionals – to produce the report. If you want blogs, you don’t want press releases.

Study 144

Study Media Relations Media Measurement 144

Critical Mention

JUNE 29, 2018

As VP, Engineering at Critical Mention, Matt leads a team of front end, content, and systems developers that’s constantly seeking ways to increase the speed and reliability of Critical Mention’s platform. He played a crucial role in the platform’s transition to Amazon Web Services in early 2017.

Engineering 97

Engineering Interviews Media Software 97

Journalistics

JANUARY 3, 2016

As part of my effort to get the blog back on track in 2016, I spent the past month doing some quantitative and qualitative analysis to better understand how this happened. I’ve shared the results from this exercise in the first half of this post below (“Why I Was Not Blogging”). Why I Was NOT Blogging.

Blogging 40

Blogging Analytics Google Writing 40

Onclusive

JANUARY 10, 2018

This will be transformative because it will create a prescripted system (analytics that doesn’t just provide data, but tells us what to do next) and will model the web in three dimensions (as opposed to today’s one dimensional analytics).”. Chad Pollitt, Co-founder, Relevance.com: “Next year we’ll see the marriage of AI and analytics.

Content Marketing 150

Content Marketing Measurement Interviews Marketing 150

The Resolution Blog

NOVEMBER 8, 2019

No-follow links are generally used for: Paid links (to eliminate people buying links) Comment sections of blogs and forums (to stop people adding spammy comments with a link) Anything involving what Google dubs “untrusted content” This is all very well and good, but some publishers panicked and “no followed” everything. sponsored and UGC.

SEO 120

SEO Google Wikipedia Web 120