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How Speaking Opportunities Support B2B Companies

ImPRessions - Crenshaw Communications

Software solutions are expensive, and buyers under pressure to make the right choice seek as much information as possible to vet the quality of a SaaS, AI, cybersecurity, or data product. Especially in the B2B tech space, buyers are seeking partners that also provide great service in addition to a great product. Here’s how it works.

B2B 334
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The 22 Responsibilities of PR and What They Entail

Onclusive

Owned Media & Content Strategy Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors.

Training 195
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The 21 Responsibilities of PR and What They Entail

Onclusive

Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Media Measurement. Reputation Management.

Training 370
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The 20 Responsibilities of PR and What They Entail

Onclusive

The flipside of earned media is owned media: publishing content on brand-owned channels such as a customer-facing blog, Medium publication, and the like. The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Crisis Communications.

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M&A: The Top Reasons Why One Company Acquires Another [PR Tech Sum]

Sword and the Script

This blog is just a clever cover story for a boutique and savvy marketing and PR consultancy serving B2B tech. Check out our services.]. AI is something that is missing from most of the incumbent PR software tools. Shama Hyder writes a contribution for Forbes comparing Cision, Meltwater and Propel. Did you know?

Company 150
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How AI is Changing the Face of Marketing

Critical Mention

In this blog, we outline how AI is changing the face of marketing in 2019 and beyond. Customer service and Chatbots (15%). Image recognition software (4). Passionate about all things communications, Jolie found her dream job as a copywriter with Critical Mention, where she’s continuing her passion for writing and editing.

Marketing 118
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Earned Media vs. Media Relations [PR Tech Sum]

Sword and the Script

“We are leveraging sophisticated technology and our amazingly dedicated curation team to set up processes that ensure that customers are always seeing the most current, accurate data,” according to the company’s CTO Vishal Padhy in the product announcement. This page is designed to help you understand how to get mentioned here.