ReimaginePR

NOVEMBER 13, 2020

Smiling black businesswoman leader tells a story as part of her B2B Brand Storytelling Strategy. A fav client of ours asked me to review a pitch recently because they wanted to try out some brand spanking new B2B Brand Storytelling. Not a natural brand storyteller among them. Don’t get me wrong. But making the switch is tough.

Storytelling 296

Storytelling B2B Brand Branding 296

Ishmael's Corner

APRIL 2, 2020

The Art Of Storytelling In Business Communications And Public Relations. The post I wrote 1,087 Blog Posts, and All I Got Was This Lousy T-Shirt appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. The odometer now reads 1,087.

Blogging 144

Blogging Storytelling Communications Company 144

ReimaginePR

NOVEMBER 17, 2020

an open book showing an eaten apple and a snake, standing in for at least a couple of the deadly sins when it comes to brand storytelling. There’s so much going on and you’re doing what you can to get some compelling brand storytelling done and out into the world. Most brand storytelling sucks. Hey, I get it. Watch the news?

Storytelling 156

Storytelling Brand Branding Meeting 156

HMA Public Relations

DECEMBER 7, 2022

If done effectively, storytelling can be timeless. In this blog post, Rayna Burgett covers the different types of storytelling in marketing and how these can be used to drive engagement. Read more!

Storytelling 74

Storytelling Marketing Blogging Brand 74

PR 20/20

JANUARY 16, 2023

Hence our obsession with keeping tabs on industry blogs and finding those articles and authors that impact our own ways of thinking. If like us, you’re always looking for new marketing resources, you’ve landed on the right blog post. Below is a guide to Ready North's favorite blogs and publications. Sorry if we missed you!

Blogging 52

Blogging Marketing Pinterest SEO 52

Ishmael's Corner

AUGUST 24, 2014

Instead, it’s the type of business storytelling that’s useful or informative and ultimately helps people in their jobs. Such dot-connecting points to blogging as one of the best platforms for thought leadership. Such dot-connecting points to blogging as one of the best platforms for thought leadership.

Leadership 164

Leadership Blogging Storytelling SEO 164

Ishmael's Corner

DECEMBER 3, 2020

The Art Of Storytelling In Business Communications And Public Relations. The rest of the Top 10 storytelling posts in 2020 kicks off with musings on post 1,087 (but who’s counting?). 6) I Wrote 1,087 Blog Posts, and All I Got Was This Lousy T-Shirt Before anyone shouts,“fake news,” yes, I dusted off the post that commemorated.more.

Storytelling 113

Storytelling Blogging Communications Publicity 113

5W PR

SEPTEMBER 25, 2023

One of the most potent tools for achieving this is brand storytelling. What is brand storytelling? Brand storytelling is the practice of using narratives to convey the essence, values, and purpose of a brand. Brand storytelling aims to evoke emotions, forge connections, and communicate the brand’s unique identity.

Storytelling 78

Storytelling Brand Branding Consumer 78

Onclusive

APRIL 3, 2019

Shifting from traditional marketing and communications to the concept and model of Performance Storytelling isn’t easy. Enter Performance Storytelling. I call that Performance Storytelling. There are three key elements to successful Performance Storytelling: 1. That’s performance storytelling.

Storytelling 284

Storytelling B2C Retail Measurement 284

Deirdre Breakenridge

DECEMBER 4, 2018

A Guest Post B y Rana Shenawi, G raduate Student, American University, PR Expanded Blog Contest Winner. Youth engagement through the art of digital storytelling. Digital storytelling has become a key tool for many organizations to engage with their audiences and stakeholders. Credit: Giving Compass (www.givingcompass.org).

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

PR in High Definition

APRIL 30, 2024

Wrexham, through their powerful storytelling has exponentially grown their fan base – even to the point where fans are now travelling thousands of miles to watch a game and if lucky, meet some of the players. The post The power of storytelling: How Wrexham AFC rose from the ashes appeared first on Firefly Communications.

Storytelling 62

Storytelling Sports Travel Pitching 62

Presspage

NOVEMBER 29, 2022

These teams are in need of a streamlined process that enables them to respond to media in a timely and consistent manner, maintain the narrative, and to focus on the proactive storytelling. Presspage’s Live News blog brought efficiency and independence to our team.” Tech that controls the chaos instead of adding to it.

Storytelling 78

Storytelling Tourism Crisis Strategy 78

Ishmael's Corner

DECEMBER 1, 2020

The Art Of Storytelling In Business Communications And Public Relations. The post The Top 10 Storytelling Posts of 2020 appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. What a weird year.

Storytelling 142

Storytelling Exercises Communications Publicity 142

Ishmael's Corner

SEPTEMBER 3, 2015

The Art Of Storytelling In Business Communications And Public Relations. The post Blog Redesign Offers Yet Another Way For PR To Get the Visual Storytelling Religion appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications.

Storytelling 60

Storytelling Blogging Communications Publicity 60

Polaris

JANUARY 2, 2015

Here are some of Polaris’ most popular blog posts from 2014, along with the lessons they taught us. I certainly found his answers helpful, publishing them as a Q&A blog post in February titled What Canadian PR Agencies Should Know About New Anti-Spam Legislation. If you need help starting or maintaining a blog, get in touch.

Content Marketing 100

Content Marketing Blogging Marketing B2C 100

HMA Public Relations

JANUARY 20, 2023

Learn more about this nonprofit and how it emphasizes the importance of imagery in this blog post. After attending an annual leadership conference, Abbie Fink is sharing more on the keynote speaker, Rick Guidotti of Positive Exposure.

Storytelling 80

Storytelling Nonprofit Conference Leadership 80

ImPRessions - Crenshaw Communications

MARCH 7, 2017

Contemporary public relations has appropriated the classic cultural art form of rich storytelling, because no one can resist a good story. Or, at the very least, are funny like this video from career blog Snagajob. Most “marketing geniuses” are strong storytellers. Not everyone is a natural storyteller.

Storytelling 149

Storytelling Data Insurance Insurance 149

Presspage

JULY 11, 2017

When creating a piece of content such as a blog post or a video, you are creating content to entertain your audience. The main character of an engaging blog might be the writer, an expert or a PR professional, for example. The main character of an engaging blog might be the writer, an expert or a PR professional, for example.

Storytelling 137

Storytelling Film Blogging Video 137

Ishmael's Corner

JUNE 19, 2015

The Art Of Storytelling In Business Communications And Public Relations. Back in 2012 I posted plans to evolve the blog which included: And I recognize the “look and feel” of the blog desperately needs help, another action on the 2012 to-do list. Techniques For Effective Business Communications. Didn’t happen.

Leadership 60

Leadership Blogging Storytelling Communications 60

PR News

JULY 30, 2018

.” It’s always about storytelling. Storytelling is presented as a calling and given a spiritual sheen. The post Stop Me If You’ve Heard This Story Before appeared first on PR News Blog. It’s never about entertainment or making a beautiful dollar. Entertainment, by contrast, is crass.

Storytelling 332

Storytelling Interviews Blogging Communications 332

Communications Conversations

APRIL 27, 2018

A few weeks ago, I noticed Alyssa Greve , director of content marketing at Cambria, touting a new Cambria blog on LinkedIn. Although corporate storytelling has been under fire a bit lately, I continue to be a strong supporter of such efforts–and this one, in particular, looked interesting.

Blogging 68

Blogging Pinterest SEO Examples 68

Stephen Waddington

MARCH 17, 2021

Three years ago I published an anonymous blog from a senior practitioner about the gap between his organisation’s policy on mental health and the reality of its culture. I don’t usually normally post anonymous blogs but it was an important story. That makes Karl Connor’s Sellafield story exceptional. Karl Connor.

Storytelling 147

Storytelling Local Case Study Television 147

Waxing UnLyrical

NOVEMBER 10, 2014

Seeing as how tomorrow’s Veterans Day, I thought for today, we’d focus our roundup on content from blogging veterans; what it’s like, what their tips are, and how they keep going. and I remember how, when I was just getting started blogging, I wondered how people could keep at it for years and years and years.

Blogging 70

Blogging Knowledge Base Resources SEO 70

ImPRessions - Crenshaw Communications

JANUARY 3, 2024

This year, our PR team published dozens of blog posts, sharing PR insights and unpacking trends from a variety of perspectives. Here’s a countdown of the five Crenshaw blog posts that have attracted the most attention throughout 2023. They’re based on the experience and direct observation from people at all staff levels.

Construction 182

Construction Storytelling Tools B2B 182

Ishmael's Corner

NOVEMBER 30, 2014

By taking liberties with the Budweiser Puppy Love video in my storytelling workshops, I can show the video with tension: And what happens to the same video when I remove the bad stuff? Analysis of Google’s Own Blogging Practices Settles the Question Once and for All: Is Guest Posting Kosher? No bad stuff? You can quote me on that.

Storytelling 157

Storytelling Journalism Media Training Video 157

Communications Conversations

SEPTEMBER 26, 2014

They’re not slapped together like some make-shift blog. This is high, high quality brand storytelling folks. Microsoft may have figured out the key to fantastic brand storytelling–and I think it goes something like this… Your employees = personal stories. What I do see is big, eye-popping visuals.

Storytelling 165

Storytelling Web Case Study Brand 165

PRSay

APRIL 23, 2024

Dietrich, CEO and founder of Arment Dietrich, a Chicago-based communications firm, is the author of the 2014 book “Spin Sucks” and the “Spin Sucks” blog. If you’re going to do owned media, it’s about storytelling and creating that brand narrative. The model became much more strategic.” to help you become more efficient,” she said.

SEO 132

SEO Measurement Television Google 132

Ishmael's Corner

JANUARY 8, 2020

The Art Of Storytelling In Business Communications And Public Relations. The post The Best Storytelling Posts of 2019 Part II appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. Here comes the second half. Here comes the second half.

Storytelling 78

Storytelling Leadership Reputation Communications 78

Shift Communications

OCTOBER 26, 2015

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. Beginner's Guide to Blogging Series: Part 1: Blog Core Values. Part 10: How To Get Blogging Ideas. Part 2: The Kennedy. In Media Res.

Blogging 60

Blogging Enterprise System Media 60

PR in High Definition

JUNE 28, 2023

This extraordinary journey holds valuable lessons about the power of brand building, storytelling, and their impact on achieving unparalleled success. Storytelling Every year, City were seen as key contenders to finally achieve their ultimate goal – winning the Champions League. Yet, they repeatedly fumbled at unexpected hurdles.

Storytelling 62

Storytelling Brand Branding Reputation 62

Ishmael's Corner

NOVEMBER 11, 2014

Previous posts have discussed the challenge for PR folks to embrace visual storytelling in communications. But as PR increasingly manages owned media properties like blogs, we should be taking a page — taking a visual doesn’t exactly have the same ring to it — from professional publishers.

Storytelling 136

Storytelling Sports Software Mobile 136

PR Conversations

APRIL 27, 2017

It has taken rather a while to unpack all the boxes, redecorate and invite you round for a house blog-warming party chez PR Conversations*. During our blogging hiatus, Judy Gombita has kept up the PR Conversations action via our hugely successful Twitter micro-blog. We are about being innovative, imaginative and influential.

Blogging 58

Blogging Writing Pitching Storytelling 58

ImPRessions - Crenshaw Communications

OCTOBER 4, 2023

More directly, the rising popularity of podcasts and other mobile-centric media channels indicate new storytelling opportunities and platforms for PR. At minimum, press releases, blog posts and other PR material need to be optimized for mobile viewing to ensure the message gets through.

Mobile 334

Mobile Advertising Advertising Trends 334

Onclusive

AUGUST 3, 2021

Historically, communicators have been focused on storytelling, media relations, crisis communications and other obvious aspects of the PR craft. Stay tuned for the next blog in our 4-part Earned Media Strategy & Measurement series. Recommendation: Set proper benchmarks and track against your competitors.

Brand 370

Brand Branding Media Measurement 370

Ishmael's Corner

SEPTEMBER 9, 2014

One of the best parts of my job involves conducting storytelling workshops. I’m constantly refining the package shared with participants in our workshops for business storytelling. Enter storytelling stage left. In the spirit of full disclosure, McCall Smith won me over when he stopped by the blog a few years back.

Storytelling 128

Storytelling Journalism Corporate Agency 128

Cision

OCTOBER 21, 2015

In today’s digital age, there are two key ways to find success for both brands or individuals: remember to be human and solidify your storytelling skills. Many think that good storytelling stems from talent, but really, all it takes is time, trial and error, and basic writing know-how.

Storytelling 120

Storytelling Case Study Crisis Viral 120

Ishmael's Corner

AUGUST 6, 2017

The Art Of Storytelling In Business Communications And Public Relations. Every PR agency with a pulse touts its storytelling chops. The post Do PR People Get Storytelling? appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications.

Storytelling 74

Storytelling Agency Communications Publicity 74