Reputation Us

AUGUST 28, 2023

I value attending these types of “innovative” and “disruptive” conferences, as they keep me on the front lines of the latest problems and solutions. MidwestCon HIGHLIGHTS & NOTES Panel #1 – “How technology can drive transformation in the criminal system.” and largest grocer ( Kroger ).

System 78

System Technology Banking Community 78

ImPRessions - Crenshaw Communications

JUNE 5, 2019

A high-impact PR program can be a technology company’s greatest asset – provided it’s well conceived and skillfully executed. For a more mature technology business, they can help build a competitive advantage. The typical B2B technology customer is an educated buyer who may research his purchase for weeks or months.

Company 120

Company Banking Education B2C 120

PRSay

JUNE 29, 2020

Let’s recognize the power of public relations to shape ideas and forge opinion,” said Galloway, vice president of communications for Wells Fargo Bank and chair of the PRSA 2020 International Conference. “PR We must tap into the advancements of technology while remembering the power of the human touch.

Community 107

Community Banking Corporate Conference 107

Onclusive

SEPTEMBER 17, 2018

Thanks to the latest technologies, PR is now a data-driven powerhouse that maps to real business results, earning a seat at the table alongside Marketing. Additionally, industry leaders from H&R Block, Bank of the West, Overstock, Dynamic Signal and more will discuss how to thrive in the new era of Growth PR.

Conference 30

Conference Data Storytelling Banking 30

ImPRessions - Crenshaw Communications

OCTOBER 23, 2020

That’s mostly due to the prevalence of high-growth technology players , who move fast and are extraordinarily collaborative as clients. But in a specialized vertical like business banking or HR software, a trade testimonial offers extra credibility. But it’s also because B2C work has changed. Business reputation counts.

B2B 242

B2B B2C Software Consumer 242

wiredPRworks

APRIL 13, 2022

Bank, Capital One and TD Bank discover ways to motivate consumers to act. McGuffin Creative Group is a marketing and advertising agency dedicated to banks, financial services and healthcare organizations investing to grow their brands and motivate sales.

Financial 52

Financial Social Media Banking Media 52

Sword and the Script

OCTOBER 4, 2022

The PR technology space can be in some respects, divided into Davids and Goliaths. Here’s one more: Vocus was one of the earliest technology companies in the PR tech space. Muck Rack now has the resources to compete on the same playing field with a modern and homogeneous technology platform. million in a Series A. Perspective.

Technology 81

Technology Company Analytics Writing 81

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

But like the frog in the gradually heating water, the media and technology environment has accelerated, forcing us to adapt. What we’re seeing is a move from name-brand celebrities to lesser-known figures who can offer authentic engagement without breaking the bank. Some of that evolution is obvious.

Digital PR 168

Digital PR SEO Storytelling Instagram 168

Ethical Voices

FEBRUARY 26, 2024

Pete area, but I’ve worked in agencies, corporations, and my experience spans a variety of industries including academia, banking, government, healthcare, tourism, and utilities. We had so much media in central Florida because of those events, we literally were running from press conference to press conference.

Ethics 91

Ethics Healthcare Government Energy 91

Mindful Marketing

JULY 17, 2021

A little over a decade ago, a research paper I’d written was accepted for presentation at a conference in Honolulu, and fortunately my wife was able to join me on this first-time trip to Hawaii. Swiss bank UBS has estimated that space tourism could be a $3 billion industry by 2029. I've been among the indulgers.

Tourism 115

Tourism Travel Nonprofit Banking 115

Contently - Strategy

JANUARY 26, 2023

Google Uses Weekly Podcast to Discuss Innovative Cloud Technologies Google’s About Google Cloud Platform Podcast , abbreviated as GCP, includes weekly episodes featuring technical discussions with cloud professionals about the innovations they’re pursuing to make Google Cloud better.

Leadership 126

Leadership Content Marketing Healthcare Google 126

Sword and the Script

DECEMBER 15, 2020

2020 accelerated the invasion, and in 2021, every technology in your marketing stack will be powered by AI on some level. From broadcast news to press conferences, the pandemic has forced all organizations to consider other ways to connect with stakeholders. Susan Kostal | Stet. The robots are already here. Virtual is here to stay.

Marketing 168

Marketing Employee Content Marketing Training 168

PR 20/20

OCTOBER 10, 2017

It’s possible thanks to an existing and rapidly improving technology called artificial intelligence—and it’s about to change inbound forever. These technologies have different capabilities and are at different levels of maturity, but are all considered AI. Tools that use AI may rely on one or more of these technologies.

Marketing 81

Marketing eBook System Tools 81

Shift Communications

MAY 17, 2015

Conferences demand speakers. Consider buying a portable power strip that can fit inside a handbag, purse, or messenger bag, as well as a power bank. Power banks can keep increasingly power-hungry devices charged up when plugging into a wall for an hour isn’t an option. Vice President, Marketing Technology. Christopher S.

Travel 60

Travel Communications Insurance Insurance 60

Burrelles Fresh Ideas

JUNE 13, 2023

Broadening contact lists and building even more robust connections can be accomplished through active participation in numerous community events, such as workshops, seminars, or conferences within specific industries. To continue generating fresh ideas requires staying ahead of emerging trends in technology and cultural shifts.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Sword and the Script

OCTOBER 10, 2023

The 2023 Informa Tech Trust in Marketing Index by Informa Tech found that “B2B technology buying decision makers’ trust in marketers is at a 61 on a scale of 1 to 100.” That challenge is fairly pervasive across B2B marketing , according to a new survey. They polled 150 senior executives based in the US and UK.

B2B 133

B2B Case Study Survey Content Marketing 133

Sword and the Script

DECEMBER 10, 2019

Note: Mr. Galant is the CEO of Muck Rack, which is also one of the companies I track for my writings on PR technology. Note: Mr. Martin is the co-founder and COO of OnePitch, which is also one of the companies I track for my writings on PR technology. Note: Talkwalker is one of the companies I track for my writings on PR technology.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Waxing UnLyrical

JULY 20, 2016

Agency profitability was a major theme at this year’s PRSA’s Counselors Academy Conference, where industry leaders and consultants ranging from the Tobin Group , Karl Sakas , and others all echoed the same refrain: Agencies looking to be acquired should aim for three back-to-back-to-back years of 20% profitability. Profitability.

Measurement 40

Measurement Agency Employee Insurance 40

Stuart Bruce

SEPTEMBER 14, 2015

There has been a drop in event-based training: conferences and events have dropped by 6% to 41%; and seminars and roundtables have dropped in rating by 16% to 27%. For agency people, when asked about their three top sources for social media education, expert blogs are also the most popular, at 76%. Methodology.

Digital PR 60

Digital PR Training Report Social Media 60

Where the Fishermen Ain't

AUGUST 30, 2016

When I talk to people in the communications, marketing, and public relations fields about the relevant implications of blockchain technology, I ask them the question "What do you think you and your stakeholders could do with a single, permanent, shared and survivable version of digital truth?". Transactions as Narratives.

Storytelling 20

Storytelling Technology Financial Groups 20

Where the Fishermen Ain't

JULY 14, 2016

When I talk to people in the communications, marketing, and public relations fields about the relevant implications of blockchain technology, I ask them the question "What do you think you and your stakeholders could do with a single, permanent, shared and survivable version of digital truth?". Transactions as Narratives.

Storytelling 20

Storytelling Technology Financial Groups 20

Karen Freberg

JUNE 6, 2017

We both live in Louisville and four years ago, he was able to help me out get back to Louisville so I could get on my flight to a conference in Barcelona (I still owe you bourbon for life, Jason). In addition, as Gary said in his post, a personal brand is not the only thing you can bank on.

Social Media 40

Social Media Brand Branding Media 40