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TCIP #016 – Malaysia Airlines Crisis Management with Jonathan Hemus

Melissa Agnes

Malaysia Airlines has suffered through two devastating and traumatic crises this year. These are two major crises, ultimate nightmares for any airline, and Malaysia Airlines faced both within months from one another. How culture, both organizational and national, impacted Malaysia Airlines’s crisis communication.

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Alaska Airlines emergency was a blowout but don’t call it a 'PR crisis'

Steve Barrett on PR

But let’s not lay the blame for every negative incident at the feet of the communications profession. PR pros have a massive role to play when reputational headwinds throw up big challenges for brands and businesses.

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Top 10 Marketing & Communications Posts of 2017

Cision

United Airlines reminded all of us why crisis PR is still incredibly important. Earned media has become increasingly important with 89 percent of marketing/communications professionals saying they use it to support the demand generation goal of driving brand awareness. How to Improve Your Social Media Targeting.

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How I Could Have Saved United Airlines Three Days And $14,000

The Stalwart Blog

What a week for this airline! The airline continues to suffer from an unending barrage of digital and traditional media torture. Longer term, the airline faces a whale of a lawsuit from the disposed passenger who failed to leave the aircraft on his own accord. The airline learned that particular lesson the hard way.

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Assuming Perfection

HMA Public Relations

The airline industry has taken a beating over the last several weeks from weather and staffing issues to computer glitches. Read more on these recent events and their impact on communications in the latest blog post from Scott Hanson.

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The Best PR Tips For Promoting Blog Posts

ImPRessions - Crenshaw Communications

Public relations experts know that the majority of traffic coming to a blog post comes in the first hours and days of publication. This makes the timely promotion of your blog content critical to its success. Make your blog posts work harder through linking, sharing and more. Although in our experience, mileage varies widely.).

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Communicating COVID layoffs – Part 2

The Stalwart Blog

We saw American and United Airlines also announced that they are effectively furloughing, if not completely letting go, tens of thousands of workers themselves. I think more will follow in the tech industry if you at least read the tea leaves from their earnings reports and other press releases and investor relations communications.