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After lockdown: the creative agency market

Stephen Waddington

The agency market is in flux as the economy reinflates. Agencies are facing the following opportunities. What’s your take on the industry and what are other agencies doing? Here are five areas in which I’m helping my agency clients work through the current business environment. But there’s plenty of opportunity.

Agency 122
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The 22 Responsibilities of PR and What They Entail

Onclusive

Companies often hire specialized agencies on a project basis to assist with specific repositioning or market research. Internal Communications Internal communications are crucial in determining how things are accomplished in any organization. Managing PR Agencies Remember when we mentioned PR pros at the Director level?

Training 195
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PR Agency Search: Priorities in a PR Expanded World

Deirdre Breakenridge

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. That’s a lot of new agencies being hired, but it also means other agencies will be dropped.

Agency 223
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Future skills for public relations practitioners - World PR Day

Stephen Waddington

I worked as part of a team of professional marketing and communications associations on behalf of the Government Communication Service at the outset of the crisis. Organisational leaders turned to internal communication teams because they recognised the critical role of communication in engaging with staff.

Publicity 199
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Upbeat report spotlights excellence in organisational communication during COVID-19

Stephen Waddington

These stories have been recorded and published in a report published by the Government Communication Service (GCS) COVID-19 Advisory Panel. It met weekly during the UK national lockdown and provided representation to the Government on behalf of industry. It has shown the strategic role of communications.

Report 144
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Preparing Businesses for the Quantum Leap: Strategic Insights for the Next Technological Era

Stern + Associates

Science Envoy, approved by the Secretary of State, Narang is engaging internationally at the citizen and government levels to enhance relationships between other nations and the United States, develop partnerships and improve collaboration. Named a 2023 U.S. Through the Science Envoy Program, eminent U.S.

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A Lesson in Reverse Mentoring, Courtesy of ‘The Queen’s Gambit’

PRSay

In today’s PR agency world, with its seemingly endless permutations of team structures and hierarchies, there are several scenarios in which younger workers might help guide their more experienced counterparts. Input for agency pitches or campaign planning is another area where younger professionals can shine.

Nonprofit 218