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Crisis Management for B2B Tech Companies: A PR Perspective

5W PR

Crisis management blueprint The foundation of public relations crisis preparedness is a detailed crisis management blueprint. This document serves as a guide, outlining the course of action during a crisis. Crisis management team Put together a dedicated squad responsible for PR crisis management.

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The Importance of Building Media Relations in PR

5W PR

In the field of public relations (PR), building strong media relations is a critical component of success. PR professionals aim to create positive relationships between their clients or organization and the media, with the goal of earning positive media coverage and managing any negative attention that may arise.

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Top 10 PR Blog Posts of 2020

Bianchi Biz Blog

And, perhaps because of the uncertain environment and need for third-party reassurance and guidance, 2020 was surprisingly another banner year for the Bianchi Biz Blog , with year-over-year increases in pageviews, visitors and new visitors. So in case you missed them, we’ve curated the 10 most-visited blogs posts on our site for 2020.

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PR Agency Life: What to Expect

Burrelles Fresh Ideas

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. PR agency life can be gratifying and exciting, just as it can be fast-paced and stress-inducing. I didn’t get into the public relations and communications industry through a traditional career route.

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Blogging Tips for PR Pros

Deirdre Breakenridge

A Guest Post By Maris Callahan, Director of Public Relations for Donuts Inc. Fast forward almost ten years and blogging is so ubiquitous that not only are blogs supplanting traditional media channels as sources for breaking news, practically every single company I can think of has one. Your blog is your community.

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Do You Still Need a Media Relations Agency Today

Mediagraphix PR

Significance of Media Relations Agency Today? Media Relations can deliver unparalleled benefits. It can help an organization to build its awareness, increasing credibility, forming strong media relationships, and guiding in times of crisis management.

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How a PR agency can contribute to your communications strategy, and how to select the right agency for your business

Onclusive

A strong PR agency that aligns with and understands your business can be an invaluable strategic adviser and resource for your brand in this endeavor. However, not all brand and PR agency relationships are created equal. Why work with a PR agency, and is it right for your organization?

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