ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2022

With advertisers taking notice of the growth, there’s been an uptick in brands adding streaming to their media ad spend strategy, resulting in more streaming-specific PR goals for adtech providers. by 2024. . Here are three key trends PR professionals in media and ad tech need to be aware of while developing strategy.

Trends 170

Trends Advertising Advertising Video 170

ImPRessions - Crenshaw Communications

SEPTEMBER 22, 2022

With advertisers taking notice of the growth, there’s been an uptick in brands adding streaming to their media ad spend strategy, resulting in more streaming-specific PR goals for adtech providers. by 2024. . Here are three key trends PR professionals in media and ad tech need to be aware of while developing strategy.

Trends 170

Trends Advertising Advertising Video 170

Bianchi Biz Blog

OCTOBER 19, 2023

CES 2024 – the largest in-person independently audited tech event in the world – continues to gain momentum and is on track to surpass the 2023 version of the show in terms of the number of attendees, exhibitors and global media. And the 2024 version of the event, scheduled for Jan. It’s back … and in a big way!

Automotive 87

Automotive Mobile Software Technology 87

HMA Public Relations

APRIL 25, 2024

The newly released State of Journalism 2024 report from Muck Rack provides a comprehensive look at today's media landscape. Justin Liggin shares key trends and statistics on media pitching, AI, the value of PR, and more in a new blog post.

Journalism 79

Journalism Trends Pitching Report 79

Bianchi Biz Blog

JUNE 1, 2023

Building on the resounding post-pandemic success of CES 2023, we present to you the top 10 reasons why CEOs, CMOs, and marketing and PR executives of automotive suppliers and mobility technology start-ups should make it a priority to participate in CES 2024, which is slated to run January 9-12, 2024.

Automotive 72

Automotive Mobile Technology Trade Shows 72

Bianchi Biz Blog

JULY 20, 2023

While January seems a long way off, it’s not if you’re an automotive or mobility communicator participating in CES 2024. Data from the CES 2023 show is one source of information that can provide some useful insight to the automotive and mobility technology companies looking to maximize their ROI with PR at CES 2024.

Automotive 57

Automotive Mobile Transportation Internal 57

Bianchi Biz Blog

JUNE 29, 2023

January will be here before you know it, so it’s time to start planning for CES 2024. So, if you haven’t saved your spot for 2024, lock down your space by contacting the Consumer Technology Association (CTA). Strategy planning: Next up, start working on key messaging and defining your key objectives for CES 2024.

Mobile 75

Mobile Technology Automotive Trade Shows 75

Landis PR

DECEMBER 11, 2023

Now is the time to plan for 2024. The world has changed – pandemics, global conflict, environmental sentiment change and advances in technology means that 2024 is going to be unlike any year you’ve seen before, so you need to plan accordingly. For the original blog, please visit here.

Strategy 59

Strategy Company Communications Construction 59

Buzzstream

DECEMBER 13, 2023

Or a food journalist for print media. Pricing: Varies Alternatives: Muck Rack is a comprehensive PR software for building media relations and amplifying your PR efforts. PRs can use this data to capitalize on trending topics and sometimes even newsjacking. The lowest pricing tier is $129/mo. This tool is currently free.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Or a food journalist for print media. Pricing: Varies Alternatives: Muck Rack is a comprehensive PR software for building media relations and amplifying your PR efforts. PRs can use this data to capitalize on trending topics and sometimes even newsjacking. The lowest pricing tier is $129/mo. This tool is currently free.

Digital PR 62

Digital PR Tools Google Pitching 62

PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Journalists need PR people to help them identify key trends and issues that matter to their audiences and to provide experts who can speak on these trends and issues. The media marketplace is also changing.

Communications 190

Communications Sports Journalism Fashion 190

Bianchi Biz Blog

DECEMBER 14, 2023

As we focus primarily on automotive and mobility public relations, we identified a few trends among what our visitors saw as our most popular posts. CES 2023 Public Relations Facts Auto Tech & Mobility Suppliers Should Know 3. As the year comes to an end, we’re taking a look at our most viewed blog posts in 2023.

Automotive 102

Automotive Blogging Mobile YouTube 102

Bianchi Biz Blog

APRIL 15, 2024

Can you tell us what types of stories, trends or issues are on your radar now? I’m a Managing Editor/ Producer at Fleet Equipment , and it’s my job to create articles for our site from visiting companies, press releases, events and interviews, as well as hosting some of our video series, and sending our daily newsletters.

Meeting 102

Meeting Media Journalism Interviews 102

Bianchi Biz Blog

MARCH 7, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. This multifaceted economy highlights Israel’s significant role in shaping global trends in technology and business. Strategic media relations are essential.

Print 104

Print Marketing Real Estate Automotive 104

Stern + Associates

DECEMBER 21, 2023

2023 was a big year for controversies, whether cultural or political, and 2024 will likely be just as tumultuous, if not more so. As we head into 2024, a year certain to produce its share of controversial issues, it’s important to have an executive communications framework in mind for navigating a changing – and sometimes perilous – world.

Communications 105

Communications How To Employee Corporate 105

Sword and the Script

APRIL 2, 2024

The change will take effect on April 2, 2024. The feature “enables organizations to gather on-the-fly insights from global print, broadcast and social media platforms, contextually analyze specific brand mentions or trends, and perform language translations.” Users can track and share media mentions on the go.

Reddit 174

Reddit Software B2B Technology 174

Burrelles Fresh Ideas

APRIL 2, 2024

7 Reasons Traditional Media is Still Relevant in PR 1. Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). These insights form the foundation for our infographic – a must-see for any PR pro! first appeared on Burrelles.

Media 102

Media Radio Print Newspapers 102

Stern + Associates

JANUARY 29, 2024

Every time one would think media outlets can’t cut more staff they find a new bottom: 2023 saw massive layoffs which have continued into 2024. Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly.

Strategy 95

Strategy Publicity Media Video 95

Sword and the Script

DECEMBER 26, 2023

In addition, this same disruption – led by the 2024 election, the speed of misinformation and continued economic uncertainty – will require a strong measure of GRIT. PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024.

Writing 190

Writing Communications Marketing B2B 190

Bianchi Biz Blog

JUNE 5, 2023

Can you tell us what types of stories, trends or issues are on your radar now? I spent 20 years in media relations at General Motors between two journalism careers. I do not typically write about cars or passenger vehicle trends. FreightWaves is a 5-year-old startup based in Chattanooga, Tennessee.

Meeting 75

Meeting Automotive Media Transportation 75

Bianchi Biz Blog

AUGUST 31, 2023

These podcasts range widely in length and topic focus, but together, they can keep supplier executives informed on the latest industry news, technologies and trends. Heavy Duty Trucking’s editorial team brings you expert insights and interviews industry professionals to discuss the latest news, trends and technology.

Transportation 87

Transportation Automotive Mobile Interviews 87

Scott Public Relations

JULY 13, 2023

PRBI member Brunnen Communications’ (Helsinki, Finland) latest annual PRBI Barometer released this month at the AGM in Milan, surveys the views of PR and comms agencies in more than 40 countries on changes in PR trends and communication priorities. The annual survey, and the next set of results will be published in the spring of 2024.

Ethics 52

Ethics Survey Insurance Insurance 52

Bianchi Biz Blog

FEBRUARY 12, 2024

Can you tell us what types of stories, trends or issues are on your radar now? I’m a Senior Reporter at InsideEVs. Before that, I covered the auto industry for Business Insider. I cover the future of the auto industry, which in my biased opinion is one of the most important tech stories of our time.

Meeting 86

Meeting Report Transportation Automotive 86

Bianchi Biz Blog

NOVEMBER 2, 2023

You didn’t connect your news to … trends, industry issues, local economic impact, etc., Author: Jaclyn Bussert Jaclyn is a senior account executive at Bianchi PR with 12 years of B2B PR experience assisting and supporting our account teams in a variety of public relations activities. and your innovation isn’t newsworthy by itself.

How To 98

How To Transportation Travel Conference 98

Bianchi Biz Blog

NOVEMBER 6, 2023

Can you tell us what types of stories, trends, or issues are on your radar now? In both cases, I’ve been able to pursue stories while simultaneously editing and publishing content from outside authors or colleagues. You can connect with Emma on LinkedIn here.

Meeting 92

Meeting Engineering Journalism Media 92

Bianchi Biz Blog

OCTOBER 9, 2023

Can you tell us what types of stories, trends or issues are on your radar now? It’s my responsibility to help them understand the key issues and trends within the trucking industry and arm them with the information they need to guide their businesses through regulatory changes, emerging technologies and shifting business practices.

Transportation 99

Transportation Meeting Newspapers Media 99

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director. Skill Development — learn valuable skills in media relations , content creation, event planning, crisis management, etc.

Agency 88

Agency Energy Crisis Management Industry 88

Bianchi Biz Blog

JULY 10, 2023

Can you tell us what types of stories, trends or issues are on your radar now? I also consult on audience and editorial strategies for a few startup publications in the tech and automotive spaces. (If If you know anyone looking to build something new, send them my way!)

Meeting 83

Meeting Report Automotive Media 83

Burrelles Fresh Ideas

JUNE 6, 2023

AI-powered algorithms can analyze large volumes of data and identify patterns and trends that would be difficult for humans to detect. These tools can process customer information, behavior patterns, and preferences to identify trends and target specific segments more effectively. Within seconds, you have a high-quality draft.

Communications 40

Communications Marketing Technology Data 40

Bianchi Biz Blog

AUGUST 21, 2023

Can you tell us what types of stories, trends or issues are on your radar now? As the face of our brand, I am responsible for traveling to industry events and networking with our readers, advertisers and others. It’s an easy job because this industry is truly full of the best people and I enjoy my time with them.

Meeting 72

Meeting Automotive Engineering Journalism 72

Burrelles Fresh Ideas

OCTOBER 3, 2023

My home state of Illinois recently became the first state in the US to enact a groundbreaking law safeguarding child influencers and social media stars , guaranteeing their rightful compensation for appearances in monetized content on platforms such as TikTok and YouTube. It goes into effect on July 1, 2024.

Brand 82

Brand Branding Marketing Ethics 82

Sword and the Script

NOVEMBER 7, 2023

I took a close look at PRophet back in March of this year and wrote up a briefing – have a look if it sounds interesting: This AI is ‘Taylor’ made for media relations; prophet adds generative AI to PR software. Both products are organized under a “Comms Tech Unit,” which is led by PRophet founder Aaron Kwittken.

Employee 133

Employee Software Survey Tools 133

Bianchi Biz Blog

AUGUST 7, 2023

Our topics include anything trucking related: regulations, maintenance, battery electric, recruiting and retention, literally anything and everything. Can you tell us what types of stories, trends or issues are on your radar now? You name it and we’ve covered it or will cover it eventually.

Journalism 79

Journalism Meeting Newspapers Automotive 79

5W PR

SEPTEMBER 11, 2019

In a recent article, we cited a study that estimated that public relations would grow about 6% between 2014 and 2024 and that U.S. News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs.

Nonprofit 83

Nonprofit Publicity How To Small Business 83