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2023 social media landscape: Most marketers say Threads will ultimately make Instagram and Facebook weaker for marketing purposes

Agility PR Solutions

The social media environment has seen some major changes over the last several months, with the launch of Meta’s Threads, Twitter’s rebranding to X, and TikTok’s introduction of text-only posts—and marketers find themselves further challenged with navigating the ever-evolving and increasingly fragmented social media landscape.

Instagram 186
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7 Digital PR and Marketing Tends for 2023

The Proactive Report

2023 is right around the corner. A new year always brings unknowns, but this year preparing your digital PR and marketing strategy is more important than ever. The current economic climate has been tough and financial experts warn of a recession in 2023. This isnot theitme for PR and marketing folk to pull back.

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Why Video is Vital in 2023

The Proactive Report

Video trends for 2023. Storytelling: Telling a story that resonates with your target market is essential if you want to cut through the noise online. Facebook Reels. Users on Facebook and Instagram spend half their time online watching videos. It’s caught on in a big way and the reach of Facebook reels right now is huge.

Video 162
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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Pay to pay, content grows; influencer marketing cools. “I d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”.

Marketing 189
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What’s Trending for 2023?

PRSay

As 2023 quickly approaches, communications professionals continue to plan for what the new year holds in store. Today, it’s hard to find a journalist who’s not simultaneously drafting a story, recording clips for the audio version and shooting video or photos for Facebook. Will 2023 bring economic rebound, or recession?

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Seven Predictions for Social Media Marketing in 2023

Stern + Associates

As we approach the end of 2022, we are already thinking about what the future of social media marketing might look like and how we can best prepare our clients for success. More emphasis on visual content: In the coming year, we expect to see an even greater emphasis on visual content in social media marketing.

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Communication Challenges for your PR Team in 2023: World Communication Week

The Proactive Report

Technology has transformed the practice of Public Relations and marketing. Here are some challenges your PR team should be ready to deal with in 2023: Social Media. Building an audience on platforms like Facebook and Instagram can be very rewarding, but it can also prove to be a major challenge for communicators.