Contently - Strategy

MAY 13, 2024

According to Forrester, in 2023, more than half of global marketers thought the whole thing was a bluff. For marketers, this means a few things are about to change. Here’s everything you need to know about third-party cookies and what their phase-out means for content marketers in 2024.

Content Marketing 116

Content Marketing Privacy Marketing Google 116

Prohibition

DECEMBER 19, 2022

This will be great to quickly identify whether your posts violate any of the Instagram rules or privacy concerns with a yellow alert in the dashboard – a good move from Instagram in our eyes. Facebook threatens to pull news. It seems that more authentic and ‘real’ content is really going to be key in 2023.

Instagram 62

Instagram LinkedIn Social Media Media 62

ImPRessions - Crenshaw Communications

MAY 11, 2022

Between cookies going away; the sector’s identity crisis; new privacy regulations; the rise of connected TV (CTV) and more, there’s plenty to discuss and lots of predictions to be made. Put this one on your calendar for 2023! Digiday Programmatic Marketing Summit. AdExchanger Programmatic I/O. Advertising Week.

Conference 156

Conference Privacy Advertising Advertising 156

Sword and the Script

OCTOBER 3, 2023

The classic BuzzSumo tool will also allow you to analyze the reporter’s activity such as: Number of articles created on topic; Total engagement of articles on topic; Recency of published content; Facebook, Twitter, Pinterest, and Reddit engagement; and Number of links driven. Prezly published a list of the “15 most kick-ass PR blogs in 2023.”

Analysis 154

Analysis Tools Software SMB 154

Prohibition

MAY 22, 2023

This enables brands to streamline their delivery of authentic marketing campaigns, showing real customer interaction to potential customers. The new and improved ‘Shops’ will allow users to make purchases without leaving the Facebook and Instagram apps, removing barriers to entry for purchasing.

Instagram 62

Instagram Social Media Tools Media 62

Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Pay to pay, content grows; influencer marketing cools. “I d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”.

Marketing 198

Marketing Content Marketing Data Social Media 198

Mindful Marketing

MAY 3, 2024

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing New technology has enabled people to do previously unimaginable things: mass-produce books, illuminate homes, communicate across continents, fly through the air. Should businesses slow AI innovation?

Ethics 96

Ethics Privacy Radio Sports 96