Sword and the Script

AUGUST 30, 2022

These are both terrible terms, but I’ve adopted the latter as the moniker for these monthly roundups about the PR software vendor community – and I’m inclined to keep it. PitchBook says the company raised three rounds and grew to 210 employees. Cision settles claim by sales employees. Cision doubles down on sponsored content.

Publicity 86

Publicity Survey Enterprise Pitching 86

ImPRessions - Crenshaw Communications

DECEMBER 19, 2023

Most of the so-called PR disasters that unfolded in 2023 went well beyond public relations strategy or execution. Consider your stakeholders: OpenAI Arguably the greatest PR fiasco of the year was the public ouster – and swift reinstatement – of Open AI CEO Sam Altman. That was great – until it wasn’t.

Banking 212

Banking Nonprofit Twitter Advertising 212

NewsWhip

OCTOBER 28, 2022

In the days immediately following, West unleashed a torrent of anti-Semitic comments on social media, culminating in his appearance on Drink Champs, a hip-hop community podcast on October 16, where he said: “I can say anti-Semitic things, and Adidas can’t drop me. But wait just a minute: Adidas stock was already down 64% in 2022.

Crisis Communications 148

Crisis Communications Crisis Writing Social Media 148

Stern + Associates

APRIL 27, 2023

Bridging strategy, organizational design, purpose orientation and leadership, his frameworks for unlocking the hidden capabilities within individuals and organizations help employees feel more motivated, bring customers closer to brands and reshape interactions from transactional to relational.

Company 103

Company Employee Case Study Strategy 103

Shift Communications

JANUARY 3, 2022

As we enter 2022, SHIFT’s Workplace Technology Practice has the privilege of hearing from many leaders (our clients) about what’s next in the workplace. And we’re sharing that insight here with a list of workplace trends businesses can expect to see in 2022. This created dramatic changes in workforce trends and issues.

Technology 78

Technology Trends Employee Mobile 78

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

After four months of ostracism for slapping Chris Rock at the 2022 Academy Awards, Will Smith has posted a video apologizing for his behavior. The companies that pledged support for female employees after the Dobbs decision, for example, are expressing an authentic position in response to court ruling that will affect millions.

Construction 385

Construction Crisis Reputation Social Media 385

Stephen Waddington

JULY 3, 2022

Public relations academics and practitioners explored a diverse range of societal and communication issues at BledCom. The public health emergency has provided researchers with a unique set of circumstances and wealth of data to investigate. It was a good compromise but or was challenging for the two communities to interact.

Communications 129

Communications Software Internal International 129

Sword and the Script

AUGUST 1, 2022

Michelle Garrett , PR consultant, Garrett Public Relations. Stacey Miller , Vice President, Communications, Auto Care Association. To that end, we owe a special thanks to Gini and Karen who also polled their respective communities – Spin Sucks and Solo PR Pro – for the survey this year. Top three comms challenges.

Survey 132

Survey Communications Measurement Internal 132

PRSay

OCTOBER 16, 2020

Delaware has enacted early voting, but the option won’t be in place until 2022. With voting rules varying from state to state, communicators can help Americans understand the logistics of receiving and casting their ballots, according to representatives of voting-rights organizations who participated in an Oct.

Communications 201

Communications Nonprofit Employee Local 201

Reputation Us

NOVEMBER 28, 2022

From the November 28, 2022 issue of Financial Brand. His actions, more than his intriguing behavior, raise both eyebrows and publicity. Those headlines, hard to miss as they are, often obscure very real leadership decisions about strategy, employee performance and customers. Such decisions have predictable consequences.

Twitter 78

Twitter Banking Financial Employee 78

Sword and the Script

AUGUST 8, 2023

They polled 123 SaaS marketers in November and December of 2022. It’s definitely worth pitching case studies to trade publications – and preferably before they go live on the website. Most SaaS companies use ‘emotional’ tactics to motivate their employees to identify ideal case study candidates.

Case Study 124

Case Study Study Company B2B 124

Reputation Us

DECEMBER 14, 2022

Looking back, 2022 brought in the Year of the Tiger. Horoscopes aside, with the breadth of pressures on companies and their employees, it’s no surprise that more than half of our Eight Reputation Enhancement Actions to Take are people-centric this year. Surveys and focus groups are a good way to do this. < Action 2: Explore Web3.

Reputation 78

Reputation Insurance Insurance Employee 78

Maxim Behar

DECEMBER 20, 2022

And what always impresses me most is how much your employees love you. Maxim's drive for constant improvement in his work is infectious, which he skillfully passes on with his experience and knowledge to his employees. President and CEO, Global Alliance for Public Relations and Communication Management. See you soon! .

Energy 52

Energy Groups Internal International 52

NewsWhip

OCTOBER 11, 2023

The company’s stock tanked and Target’s reputation followed within the conservative community, but the company stayed true to their beliefs , doubling down on their commitment to supporting the LGBTQ+ community. The sustainability giant has always created for the greener good, but in 2022 they went even further.

Reputation 78

Reputation Retail Nonprofit Viral 78

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. And we’re going to do about half of that in 2021, and probably the remainder in 2022. We were playing catchup.

Crisis Management 106

Crisis Management Crisis Crisis Communications Airlines 106

Sword and the Script

FEBRUARY 2, 2022

Buying a publication can be a faster path to developing an audience than building one organically. Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news. It’s long-time editor Richard Carufel , is still running the publication today. Case in point?

SEO 135

SEO Content Marketing Marketing Software 135

PRSay

APRIL 5, 2022

As a white male and ally to women and diverse communities, and as diversity chair for PRSA’s Orange County Chapter , I’m here to share some insights from the session. I owe where I am today as a communication leader to a collective upbringing where shared knowledge and unique perspectives formed my individuality.

Resources 142

Resources Nonprofit Groups System 142

Wadds Inc.

JULY 3, 2022

Public relations academics and practitioners explored a diverse range of societal and communication issues at BledCom. The public health emergency has provided researchers with a unique set of circumstances and wealth of data to investigate. Public relations practitioners are also guilty of spreading misinformation.

Communications 59

Communications Software Internal International 59

Sword and the Script

OCTOBER 25, 2022

Nine in 10 (90%) said reported that communications work has changed at least slightly – and of those, 50% said it has changed significantly (37%) or very significantly (13%). That’s according to The 5th Annual JOTW Strategic Communications Survey for 2022 , which polled 483 communications professionals – mostly in the US.

Communications 124

Communications Crisis Internal International 124

Prohibition

APRIL 7, 2022

This makes regular monitoring of the platform more important than ever, to monitor your brand’s reputation and address public concerns as soon as possible. For the finance community, conversations around finance, crypto and DeFi have really picked up on Twitter. Facebook becomes the customer service go to for consumers.

Instagram 62

Instagram Social Media Trends Media 62

Prohibition

APRIL 7, 2022

This makes regular monitoring of the platform more important than ever, to monitor your brand’s reputation and address public concerns as soon as possible. For the finance community, conversations around finance, crypto and DeFi have really picked up on Twitter. Facebook becomes the customer service go to for consumers.

Social Media 62

Social Media Trends Media Instagram 62

Sword and the Script

JANUARY 31, 2023

Here’s this month’s summary of the news from the vendor community this month. as per 14 September 2022, the day immediately preceding announcement of the strategic review.” “The Recent earnings Separately, Meltwater (Oslo Børs: MWTR) also recently announced financial results for the third quarter ending, September 30, 2022.

Software 78

Software Case Study Technology Tools 78

Sword and the Script

OCTOBER 4, 2022

On one side, we have giants, which are backed by PE firms, holding companies, and in a couple of cases have access to the liquidity of public markets. Fortunately, there are some other publications that dug into this including Axios and TechCrunch that will bite into a deal this size. Meltwater reviews “strategic alternatives”.

Technology 82

Technology Company Analytics Writing 82

Sword and the Script

JUNE 4, 2022

It was a nascent consulting firm I had joined just four months earlier as the second or third employee (I can’t remember which). He’s really done wonderful service for the communications field and has built a 6,000-person strong community in the process. Now in its fifth year, the survey is open to respondents.

Survey 78

Survey Public Affairs Government Community 78

Sword and the Script

APRIL 11, 2023

While PR probably isn’t writing public communications about trade secrets, you should be cognizant of obvious dangers. And that brings us to the first story in this month’s PR tech sum – covering news from the vendor community this month. Content picks Podcast: How AI and ChatGPT are transforming public relations.

Software 78

Software Company Pitching Training 78

Stern + Associates

AUGUST 15, 2022

Applied futurist and social systems strategist Ari Wallach , founder and executive director of Longpath Labs , helps organizations and individuals discover and leverage a new version of “why” for their work that leads to deeper and more meaningful motivations for all stakeholders – employees, customers, communities and future generations.

Training 62

Training Public Affairs Ethics Groups 62

Stern + Associates

APRIL 13, 2023

In her riveting talks , Professor Henderson explains how business’ commitment to solving “big problems” can unlock not only tremendous enthusiasm amongst employees, but also exactly the kind of creative thinking and commitment to work across organizational boundaries that is at the root of most significant innovation.

Policies 94

Policies Energy Government Crisis 94

Sword and the Script

AUGUST 9, 2022

Budget used to be among the top communications challenges, but it’s slid down the list every year for the past five; comms budgets don’t show up as a problem until #8 and garnered just 13% of the votes from respondents. Ask 10 PR people to define public relations and you’ll get 10 different answers. Lack of employee experience”.

Communications 152

Communications Survey Employee Measurement 152

Sword and the Script

DECEMBER 28, 2022

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. 3) lack of employee experience (25%). Read more: The Top 10 Communications Challenges in 2022: It’s not the Budget it’s the Clutter.

B2B 118

B2B Marketing Survey Software 118

Doctor Spin

JUNE 29, 2022

.” — Albert Einstein. The Basic PR Model. Without getting too hung up on establishing an exact definition of PR , the value of PR can be seen as the total value of all the relationships mentioned above.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. My own predictions are listed at the very bottom.

Marketing 190

Marketing Content Marketing Data Social Media 190

Landis PR

MARCH 14, 2022

Please note: this is a reposted blog by our Public Relations Global Network PR partner, Ghidotti Communications. For example, if your audience is the retirement-aged community, TikTok wouldn’t be the most advantageous way to achieve growth. Related Article: Building your social media marketing strategy for 2022 , Sprout Social.

Social Media 52

Social Media Consumer Brand Branding 52

Ethical Voices

JULY 24, 2023

I had an amazing decade there in a number of different careers leading research for North America, Public Affairs in the Washington Office for Ketchum. Throughout my career, the common threads that have pulled through it are being a communicator and an advocate. That’s how I got pulled into grassroots work. You brought up AI.

Ethics 75

Ethics Government Pharmaceuticals Policies 75

Landis PR

JANUARY 3, 2022

Needless to say, all of them used some form of communications effort. 2022 will not stop posing challenges and creating opportunities for public relations practitioners no matter where they are based on the globe. ESG issues will be dominating corporate communications in 2022 and beyond.”. In the U.S.,

Trends 52

Trends Trade Shows Agency Communications 52

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. ” ~ Megan Paquin , APR, CPRC, Managing Director, Paquin Public Relations 10.

Writing 194

Writing Communications Marketing B2B 194

Wadds Inc.

MARCH 29, 2024

Claire Munro spoke to Rachel Miller ahead of the publication of her book Internal Communication Strategy. There are three relevancy models in my book that I’ve been drawing on flip charts for seven years, I’m excited to share them further through its publication. I hope we learn more about neurodiversity as a profession.

Internal 52

Internal International Strategy Communications 52

Sword and the Script

MARCH 1, 2022

In terms of 2022 guidance, Meltwater “expects revenue to increase to $450-460 million.”. This is often a public signal a company can send to show the market it believes what it’s saying. In 2021, the company says it added 65 new employees bringing its total to 150. EBIDTA margin under GAAP. click image for higher resolution).

Software 121

Software Case Study Advertising Advertising 121