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6 Trends That Will Affect PR In 2022

ImPRessions - Crenshaw Communications

These are the ones that get my vote for the strongest and most relevant trends that will carry over into 2022. Employees are in charge. But in 2022, employee engagement will be the new recruitment. This bodes well for PR professionals who focus in employee and community relations. Brand purpose has real purpose.

Trends 385
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Measuring Success: Three Metrics for PR Agency Employees | Business Wire Blog

Business Wire

When employees succeed in their careers, every piece of their organization falls in line behind them. But how do you gauge an employee’s success? Here are the top three ways that agencies can measure their employees' success in 2022. What factors are most important? What factors are most important?

Employee 377
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20 PR and Marketing Predictions for 2022

Sword and the Script

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. The metaverse will not be huge for PR in 2022 – but watch this space.”. ~ Year of the employee. 2022 is going to be known as the year of the employee. Public relations is HOT right now.

Marketing 214
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The Importance of Crisis Planning for 2022

PRSay

Making communication part of 2022 planning and strategy is more critical than ever as the pandemic continues. Employees and customers increasingly expect businesses to do better, stand for something more than profits, and operate and communicate with transparency. legal, public relations). Listen to learn. Prepare and plan.

Crisis 196
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2022: The Year of the Employer Brand Story

Shift Communications

It is a combination of your employees’ perception of you as an employer and how candidates see you as a potential workplace. Both directly shape how the public, as well as investors and customers, view the brand. In 2022, following this traditional approach will directly undermine growth. Proof of Brand Values.

Brand 135
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ICON 2022 Preview: BBC Journalist Katty Kay on the Importance of Confidence for Women and Girls

PRSay

Register now for ICON 2022, featuring top-notch thought leaders, breakout sessions and networking opportunities. 13 keynote address at ICON 2022 in Grapevine, Texas, Kay talked with PRsay about the power of confidence, the challenges of reaching younger news consumers and the importance of facts. The Saver Rate ends on Sept.

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IPR looks back at 2022, and compiles the top PR insights of the year

Agility PR Solutions

Transformation in the workplace presented challenges for leaders in 2022, as many industries saw increases in employee burnout and shifting employee priorities. The industry was still going through an adjustment period in 2022 following the aftermath of the pandemic.