Stephen Waddington

DECEMBER 30, 2019

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting.

Government 103

Government Education Print Ethics 103

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. Some of those comments include the following: “Significantly more related to internal comms and recruiting.”. A mix of internal and external resources. It’s hard to predict.”

Survey 129

Survey Communications Measurement Internal 129

Reputation Us

JULY 28, 2021

For corporations, crises can offer opportunities to revisit strategy, refocus vision, and reinforce reputation. The presentation will offer both recent examples of organizations that RepUs has worked with to enhance and protect their reputations in 2020 and 2021, as well as offer implementable tactics to pursue.

Reputation 78

Reputation Crisis Corporate Internal 78

Reputation Us

JULY 28, 2021

For corporations, crises can offer opportunities to revisit strategy, refocus vision, and reinforce reputation. The presentation will offer both recent examples of organizations that RepUs has worked with to enhance and protect their reputations in 2020 and 2021, as well as offer implementable tactics to pursue.

Reputation 78

Reputation Crisis Corporate Internal 78

PRSay

DECEMBER 18, 2019

In the new era of corporate responsibility, large organizations increasingly turn on a dime when faced with criticism on social media. As social media has empowered popular movements, large corporations have learned to react with increasing agility in their communications — and in their internal decision-making.

Corporate 81

Corporate Crisis Management Crisis Government 81

Sword and the Script

JUNE 30, 2021

This is a pivotal moment for PR and communications professionals to get out of the media relations spin cycle and demonstrate the breadth and depth of our value,” wrote Karen Swim , who is a long-time PR, Marketing and Social Media Consultant at Words For Hire , LLC and the President of Solo PR Pro. The media relations struggle.

Survey 118

Survey Communications Ethics Measurement 118

Sword and the Script

JUNE 30, 2020

Most respondents with communications or PR responsibilities report to the head of marketing (41%) according to the 3 rd annual JOTW Communications Survey for 2020. Two respondents noted a split structure with internal communications reporting to HR, and external communications reporting through sales. Four options here (the limit).

Report 116

Report Publicity Survey B2B 116

Sword and the Script

MAY 3, 2022

While many mistake PR with just “media relations” or worse with “press release” the fact is the function does overlap with many other activities in business. PR spending on media intelligence grows. billion in 2020. The company is based in Warsaw, Poland and was acquired by the SEO vendor Semrush in 2020.

Software 99

Software Study Pitching Analysis 99

Ethical Voices

OCTOBER 16, 2023

Joining me on this week’s episode of EthicalVoices is Kelsey Bohl , the Senior Manager of Corporate Communications Press Office at Walmart. I also did communications for our vice president of product at the time, where I handle internal all-hands meetings and things like that. Then you all know what happened in March 2020.

Ethics 80

Ethics Data Crisis Apparel 80

Bianchi Biz Blog

AUGUST 19, 2021

Based on our years of experience supporting clients at CES, we’ve outlined six media relations facts, as well as the obstacles you may face and the opportunities that potentially surround them: More than 6,500 media attended CES 2020 (the last in-person event). Author: Jessica Muzik.

Automotive 91

Automotive Interviews Technology Mobile 91

Stephen Waddington

NOVEMBER 26, 2020

At the same time public relations has become elevated as the eyes and ears of an organisation not just in the public sector as means of public engagement, but in corporate communications, internal communications, and marketing. That must change.

Tools 175

Tools How To Agency SEO 175

ImPRessions - Crenshaw Communications

MAY 8, 2017

As the practice of public relations has changed over the decades, so has its name – morphing from “publicity” and “press office” in the 1920s to broader and more inclusive terms like “public relations,” “public affairs” and “corporate communications.”

Publicity 245

Publicity Public Affairs Agency Corporate 245

Stern + Associates

NOVEMBER 13, 2023

And beyond company statements, getting your executives out there through social platforms – where messages can be more well thought-out and controlled – and perhaps media interviews and conferences can help build better public relations while aligning values with goals.

Trends 116

Trends Communications Conference Leadership 116

Sword and the Script

MAY 4, 2021

You can see it in this month’s summary of news – the 24 th edition of the PR Tech Sum – there’s a corporate transaction, a few new products and a handful of PR surveys at the end. >>> times Klear’s revenue in 2020. >>> Looking for a B2B tech PR with expertise and execution? Give our services a try.

Tools 99

Tools Survey Pitching Analytics 99

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . Predictability is dead – 2020 killed it. Spotify reported in mid-2020 that overall podcast consumption had more than doubled. After a year like 2020 – it is hard to even think it might finally be over.

Marketing 167

Marketing Employee Content Marketing Training 167

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. Internal comms takes center comms stage in hybrid work. Bill Byrne , Managing Director, Remedy Public Relations.

Marketing 187

Marketing Content Marketing Data Social Media 187

PRSay

JUNE 7, 2022

Yet, according to a 2020 PR News survey , only 62% of companies have a crisis plan. She serves as the manager of internal communications for AllianceRx Walgreens Prime, a specialty and home delivery pharmacy. As strategic communicators, we know the importance of planning for a crisis. Connect with her on LinkedIn.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

Sword and the Script

JANUARY 17, 2023

Review: The Updated Media Monitoring Module by Agility PR Solutions is a Solid Tool for the Price Point (2020). Comment: Formed out of Media Miser and divested pieces of PR Newswire it has become its own tool. International-based all-in-one PR software providers. Internal communications tools. Prezly (Belgium).

Technology 92

Technology Software Resources Pitching 92

Stephen Waddington

JULY 15, 2020

The 2020 CIPR State of the Profession survey is a time capsule. Almost six months later the public relation profession is quite different. Media relations has fallen to fourth place, replaced by strategic planning which has moved up two places. The CIPR of State of the Profession survey was concluded before lockdown.

Survey 159

Survey Policies Crisis Community 159

Critical Mention

AUGUST 7, 2020

Naming a Chief Technology Officer comes at a pivotal time for Critical Mention, as the company plans to follow the release of the Media Contact Database with several other exciting feature releases during the second half of 2020 and early 2021.

Technology 125

Technology Television Analytics Radio 125

Sword and the Script

DECEMBER 24, 2019

Read more: Would you Run Your Internal Data Through this Media Monitoring AI? but most CMOs (61%) expect “their budgets to rebound in 2020” according to The CMO Spend Survey by Gartner. Read more: 2020 Marketing Budget Planning: Here’s How Marketers Say Spending is Shaping Up. 3) Multimedia boosts press release views. “A

Marketing 78

Marketing Publicity Survey Study 78

Sword and the Script

MARCH 7, 2023

Whenever you ride an elevator in a fancy corporate building, Captivate is one of the providers that serve up video content. Media relations is harder than ever , so I applaud Cision for attempting to think differently about the stodgy old business of press releases. million were related to the strategic review process, $1.7

Software 124

Software Analytics Technology Video 124

Solo PR Pro

SEPTEMBER 21, 2021

Upon graduating, Susan decided to leave reporting behind and instead put her skills to work doing media relations for a major retailer back in her hometown. When I first left my corporate job, I could not believe how much business was out there for someone who had strong media relations skills and good crisis experience,” Susan says.

Meeting 91

Meeting Retail Groups Hotels 91

Stephen Waddington

SEPTEMBER 29, 2021

That data is from the 2020 PRCA Census. Why is public relations conflated with media relations? Ever since Ivy Lee sent the first press release on 28 October 1906 public relations have been associated with media relations. They act as a common, corporate language. Another history lesson.

Industry 153

Industry Publicity Agency Community 153

Sword and the Script

NOVEMBER 7, 2023

Muck Rack has always taken a different approach to compiling media lists. As I noted in a product briefing back in 2020, the product workflow is designed to begin list building with searches for recent coverage on a topic. That’s basically adding about one-third more possible relevant contacts to your list.

Employee 133

Employee Software Survey Tools 133

Stuart Bruce

NOVEMBER 27, 2015

By 2020 African consumers will be spending more than a trillion dollars. Stuart Bruce speaking on digital and social media in PR at the World Conference on PR in Emerging Economies at the Kenyatta International Convention Centre in Nairobi, Kenya. 80% own mobile phones. Photo @h_kirigo.

Mobile 60

Mobile Public Affairs Government Local 60

Maxim Behar

JANUARY 24, 2022

in Global Public Relations Changes at Sofia University. His first graduation was from Prague University on International Economic Relations. Through the journey, they witnessed failures and successes, and last but not least they emerged as a modern and successful corporation – a leading PR company in Central and Eastern Europe.

Ethics 52

Ethics Creativity Leadership Crisis Management 52

Sword and the Script

MARCH 1, 2022

One thing that separates PR, and specifically media relations, from marketing and advertising is third-party validation: there’s nothing you can say about yourself that’s as powerful as someone else saying it about you. TrueScope is focused exclusively on media monitoring at this point. years, having joined in September of 2020.

Software 118

Software Case Study Advertising Advertising 118

Landis PR

JANUARY 3, 2022

Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. ESG issues will be dominating corporate communications in 2022 and beyond.”. cancel culture,” particularly related to DEI, will continue. Jim Bianchi, President, Bianchi Public Relations , Detroit, Michigan. Photo courtesy of Unsplash.

Trends 52

Trends Trade Shows Agency Communications 52

Critical Mention

FEBRUARY 23, 2021

NEW YORK — Vishal Padhye, Chief Technology Officer at Critical Mention—the leading all-in-one media monitoring and intelligence platform—has been named to PRWeek’s list of the 25 most influential people in communications technology for 2021. .

Analytics 78

Analytics Technology Instagram Leadership 78

Sword and the Script

AUGUST 6, 2019

But before we dive in, please allow me a quick plug: Richard Carufel , the longtime editor of Bulldog Reporter , moderated and recorded the session on media relations in challenging times. It’s all part of the Earned Media Mastery online summit that Agility PR Solutions is hosting on August 22, 2019 – which just a few weeks away!

Marketing 63

Marketing Pitching Corporate Tools 63

Bianchi Biz Blog

FEBRUARY 22, 2021

I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes. In 2018, with the support of my publisher and corporate leadership, I enrolled in a 12-week professional truck driving course at Waukesha County Technical College in Waukesha, Wisconsin. Instagram – cv_eschueller.

Groups 55

Groups Meeting Transportation Media 55

Sword and the Script

FEBRUARY 4, 2020

Welcome to the first PR technology summary ( PR tech sum ) of 2020. While organizations shouldn’t aim to control the social media habits of their employees, most brands have adopted internal social media guidelines that can grant the communication teams a bit more peace of mind regarding how their messages are being delivered.”.

Software 101

Software Analysis Data Tools 101

Prohibition

JANUARY 14, 2022

The purpose of a PR Crisis Plan is to help you make quick and effective decisions when faced with negative publicity from a wide range of sources, including customer complaints, faulty products, product recalls and corporate scandals. Corporate impropriety, such as fraud, theft, negligence, corruption, deception, poor customer service etc.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Sword and the Script

DECEMBER 26, 2023

Continued consolidation of media outlets. High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. Return of increased PR budgets.”

Writing 190

Writing Communications Marketing B2B 190

Sword and the Script

DECEMBER 28, 2022

Consulting firm Burton-Taylor International published a report finding annual spending on PR “media intelligence solutions” grew 14.7% billion in 2020. Read more: Quick Summaries to 5 Surveys of PR and Corporate Communications. Annual spending on PR software grew 14.7% to approximately $5.5 billion in 2021 .

B2B 114

B2B Marketing Survey Software 114