Critical Mention

NOVEMBER 29, 2018

They took some time to catch up to other lines of business, but marketing departments are now making data and analytics a huge part of what they do. And 2019 figures to be more of the same. With that in mind, here are our predictions for the biggest marketing data and analytics trends for the coming year.

Analytics 105

Analytics Data Trends Marketing 105

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019!

Social Media 156

Social Media Trends Media Instagram 156

Prowly

DECEMBER 29, 2018

Trends 2019—is there anything to worry about? The post PR and Marketing: The Skills Experts Wish to Succeed in 2019 appeared first on Prowly Magazine. The post PR and Marketing: The Skills Experts Wish to Succeed in 2019 appeared first on Prowly Magazine.

Marketing 183

Marketing Trends Publicity 183

Agility PR Solutions

FEBRUARY 6, 2019

While there’s been listicles upon listicles of the hottest trends, this is one for the healthcare and pharma crowd. From voice search and artificial intelligence to content marketing and influencers—here’s what you need to know for 2019.

Healthcare 128

Healthcare Trends Content Marketing Marketing 128

NewsWhip

OCTOBER 10, 2019

What’s trending now for upcoming holidays? The top stories for holiday trends in 2019 started as early as July this year. Top Articles for Holiday Trends in 2019. 2018 Engagements to Holiday Trends Content on Pinterest. 2018 Engagements to Holiday Trends Content on Pinterest. Katherine Ellis.

Pinterest 113

Pinterest Trends Comparison Data 113

NewsWhip

JUNE 6, 2019

The post 5 content marketing trends to adopt in 2019 appeared first on NewsWhip.

Content Marketing 104

Content Marketing Trends Marketing Brand 104

Agility PR Solutions

JUNE 23, 2019

We are halfway into 2019, and it is already shaping up to be an excellent year for marketers and communication specialists. The post Five trends shaping the comms strategy of brands in 2019 appeared first on Agility PR Solutions.

Trends 120

Trends Strategy Brand Branding 120

Agility PR Solutions

DECEMBER 17, 2018

A comprehensive new report from AI-powered social marketing platform Socialbakers takes a deep exploratory dive into 2019’s hottest social media trends for comms industry pros and brands who want to work smarter in social media to engage with audiences at scale.

Social Media 124

Social Media Trends Media Advertising 124

Communications Conversations

OCTOBER 4, 2018

We’ve been hearing about this whole “dark social” trend for quite a while now. But, recent statistics and trend lines have me thinking 2019 may be the year we start to see “dark social” truly start to impact social media marketing plans.

Trends 109

Trends Marketing Instagram Social Media 109

Agility PR Solutions

JANUARY 27, 2019

New research from IT industry marketplace Spiceworks suggests that a renewed priority on marketing is driving budget increases and enabling organizations to experiment with new marketing trends and technologies this year.

B2B 141

B2B Marketing Brand Branding 141

Agility PR Solutions

NOVEMBER 27, 2018

Business communicators are scaling and optimizing their content marketing strategies, finding even more ways to make it valuable and effective for strengthening brand positioning, building engagement and generating qualified leads.

Content Marketing 81

Content Marketing B2B Trends Marketing 81

Critical Mention

NOVEMBER 9, 2018

This year marked further evolution in PR and marketing, as data-driven insights became even more imperative for creating brand awareness and understanding audiences on social media. In 2019, analytics will continue to drive brand storytelling, control and promotion. So, we’ve listed five trends to look out for this coming year!

Trends 106

Trends Social Media YouTube Storytelling 106

PRSay

MARCH 11, 2019

In their annual analysis of trends in business and communications, the10company sees 2019 as a year of influence for employees and consumers. This] is the year of power to the people,” says Valerie Di Maria, principal of the communications and marketing firm.

Trends 150

Trends Communications Employee Enterprise 150

Agility PR Solutions

MARCH 3, 2019

Coming out of AdExchanger’s recent Industry Preview event in New York City, Equifax Data-Driven Marketing general manager Mykolas Rambus shared his list of Trends to Watch in Data-driven Marketing in 2019 to help business leaders shape their marketing approach and investment decisions.

Data 128

Data Trends Marketing Industry 128

Agility PR Solutions

DECEMBER 16, 2018

Just three years after the launch of Facebook Live, live video is set to become a dominant communications tool for public relations and marketing professionals in 2019, according to the results of a new Social Media Video Survey from video-focused PR and media relations firm D S Simon Media.

Video 130

Video Trends Brand Branding 130

PR 20/20

OCTOBER 23, 2018

According to Content Marketing Institute Research Director Lisa Beets ( @LisaBeets ), “Nearly all top-performing B2B content marketers—90%—put their audience’s informational needs ahead of their company’s sales/promotional message.”. Today, more B2B marketers than ever rely on a content marketing approach.

Content Marketing 81

Content Marketing B2B Trends Marketing 81

Critical Mention

JUNE 26, 2019

The world of digital marketing is an ever-shifting landscape where platform algorithms and industry trends change in the blink of an eye, and you need to be able to keep up. Luckily, we have seven of our top picks for the best marketing blogs of 2019 that’ll help you up your game! Content Marketing Institute.

Blogging 92

Blogging Marketing Content Marketing eBook 92

PR 20/20

JANUARY 15, 2019

New year, same marketing program? If the “same old, same old” mentality applies to your marketing goals and campaigns in 2019, it’s time to take a step back and evaluate how important success is to you. But we as marketers know “trends” can mean just about anything. Top Marketing Trends for 2019, Curated.

Trends 57

Trends Marketing Software Video 57

Communications Conversations

OCTOBER 25, 2018

It’s that time of year–yes, trend season is underway, my social media friends! million trend posts between now and Dec. Most of these trend posts, mind you, will be complete and utter garbage. In fact, many of them are literally cut-and-pasted from last year’s trend posts.

Social Media 89

Social Media Trends Media Instagram 89

PR in High Definition

DECEMBER 17, 2018

This year, we’ve seen the roll-out of GDPR, 1.9bn people tuning in to watch Harry and Meghan getting married, Apple achieving a market cap of $1tn, as well as the UK gradually limping towards Brexit. And we’re sure that 2019 will be no different; in fact, here’s how we think it’ll shape up.

Trends 48

Trends Privacy Ethics Government 48

Agility PR Solutions

DECEMBER 20, 2021

2021 was a year of accelerated digital transformation, where we saw influencer marketing continue to explode and reach a market value of $13.8 billion—more than doubling in size from 2019. The post What does 2022 have in store for influencer marketing? Here are 5 predictions. appeared first on Agility PR Solutions.

Marketing 172

Marketing Trends Brand Branding 172

Agility PR Solutions

JANUARY 28, 2019

In a time of 24×7 real and fake news by professional and citizen journalists, corporations are under exceptional scrutiny—and according to new research from comms and marketing firm the10company, the pace will only intensify in the next […]. The post 2019 comms trends the C-suite can’t ignore—which ones lead the pack?

Trends 92

Trends Fashion Corporate Company 92

Agility PR Solutions

JANUARY 7, 2020

The post 2020’s top 5 voice-based media trends—and their impact on marketing and comms appeared first on Agility PR Solutions.

Trends 113

Trends Marketing Analysis Training 113

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019!

Social Media 61

Social Media Trends Media Instagram 61

ImPRessions - Crenshaw Communications

APRIL 30, 2020

For PR pros, it’s not only expected, but part of our job to stay up-to-date on all industry trends and current affairs in the U.S. 62 million Americans listen to podcasts each week, and the first ten months of 2019 saw a record 192,000 new podcasts launched. Here’s a roundup of some top advertising and marketing podcasts.

Marketing 306

Marketing Advertising Advertising Industry 306

Agility PR Solutions

JANUARY 9, 2019

Markets such as healthcare, retail and construction—ones that have historically been slower to evolve—are now embracing innovation to better serve their clients, meet business goals and increase the value of their brand. The post AI’s infiltration and other 2019 trends comms pros need to know appeared first on Agility PR Solutions.

Trends 77

Trends Healthcare Construction Retail 77

Agility PR Solutions

FEBRUARY 21, 2019

New research from digital skills training firm BrainStation aims to identify digital trends for companies and individuals, and better understand the day-to-day experience of professionals. The post 2019 digital skills update—creative pros across industries identify key trends appeared first on Agility PR Solutions.

Creativity 66

Creativity Trends Industry Training 66

Waxing UnLyrical

MAY 17, 2019

In the competitive market space within an ever-evolving digital age, prioritizing customer experience is arguably the most efficient way to stand out of the crowd for businesses. For those curious enough to know more about the same, the following will aid you in enlightening yourself about the Top Digital Customer Experience Trends for 2019.

Trends 70

Trends Ethics Survey Data 70

David PR Group

JANUARY 5, 2019

After a year that saw a slew of epic social media fails, like an Elon Musk tweet leading to a set of $20 million fines and numerous folks losing jobs over offensive posts, I can say with certainty that 2019 will offer a new batch of colorful online problems. Here are five key online reputation trends for 2019. Happy New Year!

Reputation 63

Reputation Trends Social Media Travel 63

NewsWhip

JANUARY 16, 2020

2019 was a mixed bag according to the most engaged stories, but out of all news published in 2019, there were a few that reached stand out numbers and framed the narrative for the entire year. More than that, 2019 was a lesson in the power of local news to bring issues to a national audience. Top 25 most engaged stories in 2019.

Web 103

Web Local Journalism Storytelling 103

Onclusive

DECEMBER 6, 2019

The world of marketing and PR evolves rapidly. It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . Browse this curated list and then book tickets to kick off your best year of marketing and PR yet! Dates: Feb 25 – 26, 2020.

Conference 329

Conference Marketing Case Study Measurement 329

5W PR

DECEMBER 4, 2018

After an extremely successful 2018, 5W Public Relations looks ahead to the future, and predicts the trend, innovations, and services the communications market can expect to see in the new year. Here are our 2019 predictions! The post 2019 Predictions appeared first on 5W PR News and Updates, NY Public Relations Agency Blog.

Trends 68

Trends Agency Blogging Publicity 68

Solo PR Pro

OCTOBER 16, 2018

The final quarter of the year is also an ideal time to look at areas where our clients should focus and the trends that may become go-to tactics in 2019. Also, update editorial calendars for 2019.”. Lourdes Diaz adds, “Another thing to keep in mind is how the marketing industry is changing. It All Starts with a Plan.

Crisis Communications 127

Crisis Communications Trade Shows Crisis Customer Service 127

Sword and the Script

DECEMBER 21, 2021

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Tom Pick , Digital Marketing Consultant, Webbiquity , LLC.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Sword and the Script

DECEMBER 31, 2019

There were 62 posts published on this blog in 2019. In going through the reader analytics for the full year, these are the top 10 most-read posts on this blog about public relations (PR) and marketing. If you’ve been a reader in 2019, thank you! 1) What do Public Relations Salary Ranges Look Like in 2019? hours to write.

Blogging 80

Blogging Publicity Marketing Survey 80

Agility PR Solutions

OCTOBER 30, 2019

The post 2019 Halloween stats—for marketing that’s so good, it’s scary appeared first on Agility PR Solutions. It’s Halloween people. And that means it’s time for The Shelf’s annual infographic […].

Infographics 87

Infographics Retail Marketing Trends 87

ImPRessions - Crenshaw Communications

APRIL 30, 2020

For PR pros, it’s not only expected, but part of our job to stay up-to-date on all industry trends and current affairs in the U.S. 62 million Americans listen to podcasts each week, and the first ten months of 2019 saw a record 192,000 new podcasts launched. Here’s a roundup of some top advertising and marketing podcasts.

Marketing 204

Marketing Advertising Advertising Industry 204