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Create New Social Media Rules for 2015

Shift Communications

In 2007, marketers new to the social media game were seeking clear cut guidelines for how to get started on their own social efforts. While planning your efforts for 2015, use the new year as a starting point to do things differently. Content Marketing Social Media 2015 social media' Chel Wolverton.

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7 #PR Lessons in 2015

Deirdre Breakenridge

Can you believe it’s December and 2015 is coming to a close? You’re also able to leverage media and influencers more when you put your best creative foot forward. In 2015, I’ve met amazing professionals who have surfaced in my career and life. I accomplished my 2015 show goals. Here are the 7 lessons: 1.

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5 social media marketing predictions for 2015 that are flat-out wrong

Communications Conversations

Yes, those 2015 trends/prediction posts are just starting to roll out. Between the all-too-tired and predictable (2015 is the year of mobile!) to the ridiculously far-fetched (augmented reality will TRANSFORM PR in 2015!), Still really think mobile will “take over” in 2015? It’s that time of year.

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2015 State of the News Media Report

The Proactive Report

Pew Research released their 2015 State of the Media report this week. The percentage of Americans who have listened to a podcast in the past month has almost doubled since 2008, from 9% to 17% by January of 2015. The percentage listening in 2015 was up two points over 2014 levels (15%). Key trends. Things to consider.

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5 Tenants of PRTech + 2015 PRTech Awards Recap

Onclusive

Last week in New York, #TeamAirPR hosted the 2015 PRTech Awards to honor the leading minds in PR, Marketing, Technology and Media. Needless to say, the brainpower gathered in one room was staggering. You can peruse a few snaps of the mind meld here.) Everyone in attendance was there to acknowledge that our industry is at […].

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Why are many social media marketers still working from the 2015 playbook?

Communications Conversations

But, it’s also changed how social media marketing is working–in quite a big way. However, even with these big changes in the first half of 2020, many social media marketers seem to still be working from the 2015 social media playbook. TikTok has become social media’s darling of 2020.

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Start 2015 Off Right…With a PR Plan!

Reputation Us

The post Start 2015 Off Right…With a PR Plan! The end of one year and the beginning of the next is an ideal time to take a step back and review the current state of your company’s PR efforts and prepare for the next 12 […]. appeared first on LTPR.