ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

Between 2012 and 2014, organic social reach dropped from 16% to 6% –and wise PR counselors know they have to bite the “paid” bullet if they wanted to maximize social content. Paid reach has its place, but we’re still chasing “viral” or highly shareable content. PR will embrace paid media.

B2B 120

B2B Customer Service Software Technology 120

PRSay

OCTOBER 25, 2017

8–10: Breaking Misconceptions About Communicating With Rural Americans. When PR professionals target people in poor, rural communities, relying on stereotypes and misconceptions often hinders their campaigns, said Deana Rachelle Haworth, M.A., 10, titled “ Rural Reach: Strategic Communication With Rural and Low Income Audiences.”

Social Media 119

Social Media Conference Media Corporate 119

Ishmael's Corner

NOVEMBER 18, 2014

Khanna joined in August 2012, making it appear that he viewed the social media platform as just another communications channel for his election campaign. Just don’t expect a future Honda campaign to deliver a viral video of a cat coding a mobile app. Still, the numbers are the numbers, and Honda’s 14.7K

Instagram 94

Instagram Mobile Social Media Construction 94

Critical Mention

MAY 1, 2018

Just like in The Empire Strikes Back when Luke Skywalker hears the ghastly news that Darth Vader is his father and uses The Force to dive perfectly into space, Felix Baumgartner broke the sound barrier falling 23 miles from the Earth’s stratosphere in 2012. Social media is a great channel to go viral.

Film 73

Film Viral Newspapers Sports 73

ReimaginePR

JUNE 18, 2015

Can PR & Communications Solve Societal Apathy? What can conscientious communicators do? What are some learnings that communicators, especially public relations practitioners working with NGOs, can take away from the divergent paths of Ebola and ALS awareness? Written by Everett Martin. Selfish, right?

Airlines 120

Airlines Viral Government Local 120

Beyond PR

MAY 12, 2017

Launched in April 2012, Google’s Penguin update was aimed at sites which spammed search results. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral. A lot of the websites did so by bulk link-buying or getting them via link networks. Contact us today!

Google 64

Google Digital PR Mobile SEO 64

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. Social media in general is the perfect tool today PR professionals.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Stephen Waddington

AUGUST 27, 2018

This is the paper that I wrote for my CIPR Chartered Practitioner assessment in 2012. i] The model describes the different forms of communication between an organisation and its stakeholders. This resulting qualitative data was reduced through a process of factor analysis into a single index of communication management.

Communications 60

Communications Analysis Web Handbook 60

Doctor Spin

DECEMBER 7, 2023

It includes skills in reading, writing , speaking, and communication. It involves effective verbal and nonverbal communication, the ability to note distinctions among others, sensitivity to the moods and temperaments of others, and the ability to entertain multiple perspectives. 2012, October 31). Logical intelligence.

Wikipedia 52

Wikipedia Viral Blogging Leadership 52

Cision

AUGUST 26, 2015

7 Ways to Make Your Tweets Go #Viral – [link] by @douglasi #twitter pic.twitter.com/dfyOaIOiuf. VP Marketing Technology at SHIFT Communications, Marketing Over Coffee co-host. Pinterest and Instagram usage doubles since 2012, growth on other platforms slower [link] — Steve Rubel (@steverubel) August 19, 2015.

Social Media 120

Social Media Twitter Media Nonprofit 120

ImPRessions - Crenshaw Communications

JULY 3, 2018

I hate the word “viral” but it was coined for occasions like this. Hegar sued the Pentagon to change the policy, and in 2012, she won. The theme of “doors” ties Hegar’s personal narrative to the vision she shares for the community. “Doors” works on many levels.

Viral 168

Viral Policies YouTube Interviews 168

MaccaPR

JANUARY 6, 2015

Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

MaccaPR

FEBRUARY 10, 2015

Taylor Swift is a PR mastermind of the highest order,” confirms writer Chris Ostendorf, in his Daily Dot commentary titled, The PR Genius of Taylor Swift’s Viral Media Empire. January 30, 2012. My favorite Swiftie partnership was an alliance during the 2012 marketing campaign for "Red." Taylor Swift (@taylorswift13).

Social Media 48

Social Media Marketing Media YouTube 48

Critical Mention

NOVEMBER 5, 2018

He saw the benefit of maintaining a good relationship with the press, but his primary goal was to have direct communication with the American people. He was first elected in 2012 and won a new term in the general election in 2016. The thoughtfulness of the video paid off–it went viral, with over three million views on YouTube.

Policies 64

Policies Film Exercises Viral 64

Buzzstream

MAY 25, 2021

You’re fairly unlikely to “go viral” with this format because they’re unlikely to produce stories that will make the front-pages of top-tier newspapers or magazines. If you believe in your idea and can communicate it easily using copy and some images, then there is no reason why a blog post can’t work for you.

Infographics 160

Infographics Data Blogging Mobile 160